Digital Marketing Sales
Resume:
Professional Profile
Ramachandran TN
Mobile: +91-984*******
Chennai.Tamilnadu India
Email id: ******@*******.***
LinkedIn Notes
LinkedIn profile https://www.linkedin.com/in/raamaachandran/, my research papers will make understanding in Human Resource, Sales, Marketing, Finance, Six Sigma and other verticals easier.
My New Job Search
My passion is to Challenge the Challenges and be a Champion rather growing on the same path, hence always choose New Challenging Roles /Verticles.
Headed different VERTICLES with team Size Ranging from 100 to 500. Overview of 20 + years experience:
Date Designation Organization Sector
Team
Size
2013 Jun
to date
Head
Operations
@ Strategic Consulting
Recruitment, Projects,
Event Mgt, Digital
Marking, Facilities Mgt
425
2009 Aug
2013 Mar
Head/Director
Coventry Uni Service
UK,Asia..M.E..SE Asia
Education, BPO, Digital
Marketing and Software
104
2003 Feb
2009 July
Sr.Manager
MDX Uni London
Asia..M.E..SE Asia
Education, BPO, Digital
Marketing and Software
92
1999 Sep
2003 Jan
Manager
Apex Technologies
(Ritika InfoTech)
Software, BPO
&Recruitment
203
1997 Dec
1999 Aug
Senior Exe Orion E commerce
Software,Facilities Mgt,
Projects & Recruitment
256
1996 Aug
1997 Oct
Admn & HR Ex
Maclellan India
(Div of Haden Jost )
Facilities Management
and Projects
532 +
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Primary Responsibilities:
Generation of Profit,increase the market share and sales,Achieve the Target with Increased Revenue. Distribution, Agents, channel Partner, Franchise Model
Recruitment of staff, Training and Development, Skills, Discipline etc
Office Upkeep Transportation, Administration and Facilities Management.
Office Accounts and Expenses, Monthly/Annual budgetary revenue and expenses forecast for current and future with cost comparison. Major Notable Achievements:
Achieved set targets beyond expectation and won accolades from British Council.
Won appreciation for effective marketing and recruitment through Digital Marketing.
Won Appreciation for maintaining the Foreign Consulate’s, Home and Office.
Increased the student’s admission to 1000 plus in a year.
Won all round appreciation from Universities Office and Foreign offices in India for low cost high volume strategic planning.
Ensured the Attrition levels were Nil by ensuring a good harmonious relation
Won the Appreciation from Deliotte for Best Accounting practice. Major Projects Handled:
Major role in setting up BPO center in India to cater worldwide students for Foreign Universities and set up the Application Data Processing. Work in India.
Developed the project Incubator for Students to do their projects in each of our offices to gain exposure and expertise.
Organised and Managed Education/Job Fairs, Food Fairs, India Cultural Events and cultural events for students in the UK.
Instrumental in Foreign University Offices, setting up Offices in India and University campuses in Srilanka, Middle-East, Singapore etc.
Major role in Middlesex University London tie-up with AR Rahaman Music School and ICBT Colombo in offering lateral entry.
Major role in Coventry University Tie up with Infosys. Page 3 of 4
20 + years Knowledge, Expertise and Achievements in the following:
Achieved marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews; preparing and completing action plans; productivity, quality, and customer-service standards; resolving problems; completing audits.
Achieved marketing and sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
Headed the Digital Marketing team to optimize cost and effective marketing using Web Design & Development, Landing Pages, Search Engine Optimization, Search Engine Marketing Social Media Optimization, Email Marketing, Google Analytics.
Determine annual and gross-profit plans by forecasting and developing annual sales quotas for regions, projecting expected sales volume and profit for existing and new products, analyzing trends and results, establishing pricing strategies, recommending selling prices, monitoring costs, competition, supply and demand.
Identify marketing opportunities by identifying consumer requirements, defining market, competitor's share, and competitor's strengths and weaknesses, forecasting projected business, establishing targeted market share.
Improve product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving and coordinating new development.
Manage human resource operations by screening, short-listing, selecting, salary negotiation, recruiting, than orientation, training, coaching, counselling, and disciplining staff, monitoring, appraising, and reviewing staff job contributions, maintaining compensation, determining production, productivity, quality, and customer-service strategies, designing systems, accumulating resources, resolving problems and implementing change.
Develop human resources operations financial strategies by estimating, forecasting, and anticipating requirements, trends and variances, aligning monetary resources, developing action plans, measuring and analyzing results, initiating corrective actions, minimizing the impact of variances.
Life cycle of Employee including screening, short-listing interviewing, negotiating, recruiting employee orientation, space planning, performance management and improvement systems, organization development, compliance to regulatory concerns, development, and training, policy development and documentation, employee relations, compensation & benefits administration, employee safety, welfare, wellness, and health.
Lead Human Resources practices and objectives that will provide an employee- oriented, high-performance culture that emphasizes empowerment, quality, productivity and standards, goal attainment, and the recruitment and ongoing development of a superior workforce.
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Formulated and implemented the strategic plan that guides the direction of the business or organization. Assuring that the plan creation involves significant input from the organization so that there is little pushback regarding implementation.
Overseen the complete operation of an organization in accordance with the direction established in the strategic plans. This includes the design of the organization in a manner that facilitates and supports the operations.
Evaluating the success of the organization in reaching its goals. Making sure that each strategic goal is measurable or that the outcomes can be described in a way that an agreed upon picture is shared by the team.
Develop corporate plans for a variety of HR matters such as compensation, benefits, health and safety etc.
Monitor purchases by obtaining quotes from different vendors, assessment of quality, Monitor inventory of office supplies and the purchasing of new material with attention to budgetary constraints.
Monitor costs and expenses to assist in budget preparation.
Monthly .Annual cost revenue forecasting along with cost comparison for budget.
Oversee facilities services, maintenance activities etc.
Organize and supervise other office activities.
Ensure operations adhere to policies and regulations.
Interact with department heads in managing the entire administrative operations.
Oversee the company’s fiscal activity, including budgeting, reporting, and auditing. Educational Qualification Details:
1996 MBA Madras University
1994 MA Economics RKM Vivekananda College
1992 BA Economics RKM Vivekananda College
Wanted to do an MBA from TOP TIER Uni but due to Financial Constrains, was unable to purse my DREAM, Though NOT an MBA from Top TIER Uni, I have the potential, capability, strategic ideas and plans to compete and succeed. Yours Sincerely
Ramachandran TN
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