Executive Assistant Manager

TESSA A. WOOD

***************@*****.*** +1-443-***-**** 144 N. 8TH ST, APT 7C, BROOKLYN NY 11249 EXPERIENCE

CREATIVE CONTENT PRODUCER + MANAGER, SHOOT PRODUCTION + ART BUYING Estée Lauder (New York) 05/2017 – Present

• Produce still life, beauty, and video shoots in partnership with talent representation and external partner agencies for all uses and platforms, from digital/social to packaging, collateral and ATL/national ad campaigns; manage post-production for all projects

• Produce 15+ shoot days per month, with production budget of over $500k per quarter

• Receive and parse creative briefs from internal stakeholders; guide in-house creative team through concepting and design approval

• Act as key point of contact for all collateral creative requests and lead the day-to-day management of execution and delivery, including helping to determine most efficient execution strategy whether photography, retouching, CGI or other MANAGER, GLOBAL CREATIVE SERVICES + DESIGN OPERATIONS Estée Lauder (New York) 08/2013 – 05/2017 (hired as Associate, promoted twice)

• Manage all aspects of art creation, buying and management for the brand for all markets and across all product categories

• Produce photo shoots and coordinate product and comps in line with brand visual direction

• Liaise with Marketing, Art Directors, photographers, and Creative teams to determine asset creation strategy and ensure all required art is created and approved on time for all global markets, tracking jobs from start to finish

• Communicate and manage usage rights and dissemination of assets to all global regional markets and internal clients

• Archive incoming images including digital art and proofs, maintain image database, orchestrate accrual of metadata in DAM system GLOBAL MARKETING CONSULTANT, COLOR COSMETICS

Elizabeth Arden (New York) 02/2013 – 07/2013

• Coordinate global marketing and merchandising for color cosmetics business, including creative, copy, legal and mechanical requests

• Develop core communication materials for marketing innovations and product launches; manage from concept to sell-through

• Thorough understanding of competitive landscape through marketing research/analysis; manage internal and competitive library EXECUTIVE ASSISTANT TO THE CEO + MARKETING ACCOUNT COORDINATOR Media Ventures Group (New York) 08/2011 – 08/2012

• Strategic brainstorming, media pitches, and branding recommendations for clients at full service marketing agency focusing on NGOs

• Coordinate and manage weekly marketing campaign updates of benchmarks and manage progress against timeline

• Office manager for quickly expanding start-up, including overseeing internship program (hiring, delegating tasks, managing duties)

• Administrative support for CEO, including travel, hectic scheduling, and preparing pitch documents for all prospective new business GLOBAL PUBLIC RELATIONS CONSULTANT, PR LAUNCH STRATEGY + EVENTS Coty Beauty (New York) 01/2011 – 07/2011

• Create and execute overall global PR strategy for 15+ brands in the Coty Beauty fragrance and color portfolio

• Execute and disseminate all PR communications, including press releases, media kits, creative briefs and scripting Q&As + BTS

• Manage PR launch events from conception to implementation with substantial but budgets from $50k - $2MM per event

• Support for PR + marketing teams, including celebrity + talent travel arrangements, responding to press requests, invoices + expenses EXECUTIVE ASSISTANT TO THE WORLDWIDE DIRECTOR OF COMMUNICATIONS + SHOWROOM MANAGER Stella McCartney (New York) 04/2010 – 12/2010

• Administrative support for Director, including travel, expenses, research, presentations, sensitive and confidential correspondence

• Manage product launches and special events, including Stella McCartney Kids, Adidas by Stella McCartney for Team Great Britain, iPad App, website re-launch, SP11 Presentation, Summer 2011 Runway, FA2012 Presentation, Met Gala, maximizing lean budgets

• Manage showroom internship program, including interviewing and hiring, delegating tasks and managing daily duties MARKETING, COMMUNICATIONS + PRODUCTION ASSISTANT – TORONTO FASHION WEEK Fashion Design Council of Canada (Toronto, Canada) 05/2009 – 11/2009

• Assist in all aspects of production and media tracking for Toronto’s LG Fashion Week; supervise head office and team of 6 volunteers

• Lead marketing initiatives to solicit product for and create 1500 VIP and Media Gift Bags

• Manage submissions for designer mentoring program and SS2010 Runway, including coaching designers and managing applications EDUCATION

INTERNATIONAL MARKETING POST-GRADUATE CERTIFICATE 2009 HUMBER COLLEGE (TORONTO, CANADA) HONORS BACHELOR OF ARTS 2008 UNIVERSITY OF TORONTO (TORONTO, CANADA)

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