Timothy R. Allen,
*************@*****.***
CAREER SUMMARY
Global portfolio:
I am a trained Highly motivated, experienced digital marketing executive brings a decade of experience to a growing company desiring new media expertise and a dynamic approach to marketing plan development and management. I am skilled in creating a productive team of devoted employees and relation with experts of different media fields so that the solutions to the challenges faced by any company can be developed. I am well prepared to re-energized a marketing department & support the work which is completed by other Digital Marketing executives and directors.
Skills
• Strategy development integrating innovative digital resources.
• Leveraging human capital to achieve target growth indicators.
• Steering department with informed and decisive leadership.
• Communicating with clients to resolve concerns and address questions.
• Delivering results identified by leadership and stakeholders.
• Coordinated with team members and ensured successful online on page and off page campaigns.
• Collaborated with external team members for website development and SEO.
• Managing All the SEO & SMO Activity.
• Hands on experience on Google Ad words.
• Knowledge of Developing High PR back links and use of appropriate tools.
• Knowledge of various SEO Tools like Link Research tool. SEO profiler, SEO book etc.
• Social Media Tools like Buffer, Hoot suite. Fan page Karma.,
• Complete On Page and Off Page analysis,
• Making Reports for Clients A Website Design & Development Agency Based in Indore, India with 8 years of Expert Services and Friendly faces.
• Prior experience in SEO & Content Marketing
• Experience with Google and Bing's services, including Analytics and Webmaster Tool
• A functional understanding of HTML and CSS
• The ability to work with technical SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills
• Experienced in doing SEO audits to uncover traffic leaks
• Master of tracking end to end customer journey - from search/visit/social etc to purchase.
• Complete competition tracking to uncover keyword & backlinking opportunities
• Experience in building inbound organic search traffic and improving SERPs
• Outstanding analytical &problem solving abilities.
• Experienced in creating organic and overall website traffic reports along with insights and way forward.
• Excellent verbal and written communication skill
• Ability to work within a team and independently
• Strong organizational, time management, and analytical skills
PROFESSIONAL EXPERIENCE
GAPSOS Group Of Company (Jul2010- Present):
• Key Responsibilities:
Define overall SEO strategy for sites in co-ordination with other Marketing functions.
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Manage SEO Strategy execution in accordance with the SEO KPIs.
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Undertake keyword research, keyword mapping, keyword categorization to suit webpages & Blogs.
• Perform SEO Audits to uncover issues/Opportunities.
• Devise SEO content strategies & link building campaigns to achieve higher rankings in Search Engines.
• Ensure End to End Mapping of Customer Journey in Google Analytics
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Monitor and resolve customer tracking through various Interfaces - GA, GTM etc.
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Use Google Tools such as webmaster & analytics to evaluate current progress/issues.
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Guide various teams (Content & Social) for better SEO visibility.
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Competition tracking to discover new keyword opportunities and SEO link building strategies.
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Communication to team and management on project development, timelines, and results.
• Strong in Competitive research.
• Able to build a team and create process to achieve KPI's.
• Strong in outreach & link building should be able to get high quality links from high DA websites.
• Strong be able to give solid reference of websites minimum of 100k & above traffic.
• Should have experience in global markets especially in UK, US and Canada.
• Contribute ideas for improving marketing standards and processes by introducing new ideas and best practices, typically creates new solutions, leveraging and, where needed, adapting existing methods and procedures.
• The person requires understanding of the strategic direction set by senior management as it relates to team goals.
• Primary upward interaction is with direct supervisor or team leads. Generally interacts with peers and/or management levels.
• Operates with minimal guidance when determining methods and procedures on new assignments.
• Individual would manage medium-small sized teams and/or work efforts (if in an individual contributor role) at a client .
EDUCATION
Bachelor and Masters in computer science.
University at Buffalo, State University of New York.