Tianya Cosenza
*** **** ******, ********, *** York, 11209
******@***.***; https://www.linkedin.com/in/tina-cosenza
EDUCATION
New York University, School of Professional Studies, New York, NY December 2018
Masters, Public Relations and Corporate Communications—GPA 3.56
Relevant Coursework: Investor Relations, Managing Media Relations, Government Affairs
Harbin Cambridge University, Harbin, China July 2014
BA, Business English
Relevant Coursework: International Trade, Business Writing Management
WORK EXPERIENCE
One Space Arts Inc., New York, NY April 2019 – Present
Communications Manager & Assistant to the CEO
Managed and developed content on multiple owned media platforms, including WeChat Official Account, Weibo and Instagram
Identified and reached out to potential partners and sponsors for business collaboration
Organized and coordinated company events such as welcome party, group meetings, etc.
Drafted and formatted articles for marketing purposes and posted articles to media platforms
Assisted the Executive and solved problems for international clients daily while they lived in New York
Took photos and videos during events for marketing purposes
TINYTINA Online Jewelry Shop, Hangzhou, China
Founder and Owner October 2015 – June 2016
Performed market research before starting the business, including sampling, discovering consumers’ expectations and concerns based on customer reviews from other stores, recruiting agencies for logo design, trademark registering, pricing
Communicated with suppliers and customers daily regarding product and order information
Developed and executed marketing strategies and tactics to increase sales
Generated content through multiple social media platforms
Heilongjiang TV Broadcasting Station, Heilongjiang, China
Intern Journalist April 2015 – October 2015
Covered the daily news
Interviewed people daily to collect materials for the local news
Edited the news using the Pacific system and ensured that the news met the required standards to be submitted for a final check by the administrators to ensure suitability for playing on TV
New Oriental Education Institute, Harbin, China
Teaching Assistant March 2014 – March 2015
Taught the oral English part of the TOEFL test for classes of 1–12 students
Updated the students with the latest information relevant to the TOFEL test
Led a team of over 20 translators in the “2014 Harbin International Fashion Week,” and communicated with the fashion week host to assign translators to meet the translating needs of the fashion show
ACADEMIC PROJECT
New York University
Enhanced Disclosure by Secretive Hedge Funds Could Lead to Improvements in Performance, Capstone Fall 2018
Conducted research on the regulations of information disclosure that apply to public companies and funds to identify the ones that are applicable to Hedge Funds in order to help hedge funds increase their transparency and enhance their business performance
Expanded the Museum of Public Relations to Eastern Europe, Practicum Spring 2018
Collected background information on the public relations landscape in Eastern Europe, mainly Poland, and developed a practical plan for the Museum of Public Relations in New York to expand to Eastern Europe
Ethical Issues in Wells Fargo’s Phony Account Scandal, Communications Ethics, Law and Regulations Fall 2017
Conducted research on Wells Fargo’s phony account issues of 2009–2017 and discussed the issue from an ethics standpoint
SKILLS
Languages: Proficient English / Mandarin Chinese. Basic Cantonese
Computers: Microsoft Word, Excel, PowerPoint, GIPHY, VUE, Xiumi, Google Calendar
Other: CFA Level 1 Candidate