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Social Media Assistant

New York City, NY
September 08, 2019

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Tianya Cosenza

*** **** ******, ********, *** York, 11209



New York University, School of Professional Studies, New York, NY December 2018

Masters, Public Relations and Corporate Communications—GPA 3.56

Relevant Coursework: Investor Relations, Managing Media Relations, Government Affairs

Harbin Cambridge University, Harbin, China July 2014

BA, Business English

Relevant Coursework: International Trade, Business Writing Management


One Space Arts Inc., New York, NY April 2019 – Present

Communications Manager & Assistant to the CEO

Managed and developed content on multiple owned media platforms, including WeChat Official Account, Weibo and Instagram

Identified and reached out to potential partners and sponsors for business collaboration

Organized and coordinated company events such as welcome party, group meetings, etc.

Drafted and formatted articles for marketing purposes and posted articles to media platforms

Assisted the Executive and solved problems for international clients daily while they lived in New York

Took photos and videos during events for marketing purposes

TINYTINA Online Jewelry Shop, Hangzhou, China

Founder and Owner October 2015 – June 2016

Performed market research before starting the business, including sampling, discovering consumers’ expectations and concerns based on customer reviews from other stores, recruiting agencies for logo design, trademark registering, pricing

Communicated with suppliers and customers daily regarding product and order information

Developed and executed marketing strategies and tactics to increase sales

Generated content through multiple social media platforms

Heilongjiang TV Broadcasting Station, Heilongjiang, China

Intern Journalist April 2015 – October 2015

Covered the daily news

Interviewed people daily to collect materials for the local news

Edited the news using the Pacific system and ensured that the news met the required standards to be submitted for a final check by the administrators to ensure suitability for playing on TV

New Oriental Education Institute, Harbin, China

Teaching Assistant March 2014 – March 2015

Taught the oral English part of the TOEFL test for classes of 1–12 students

Updated the students with the latest information relevant to the TOFEL test

Led a team of over 20 translators in the “2014 Harbin International Fashion Week,” and communicated with the fashion week host to assign translators to meet the translating needs of the fashion show


New York University

Enhanced Disclosure by Secretive Hedge Funds Could Lead to Improvements in Performance, Capstone Fall 2018

Conducted research on the regulations of information disclosure that apply to public companies and funds to identify the ones that are applicable to Hedge Funds in order to help hedge funds increase their transparency and enhance their business performance

Expanded the Museum of Public Relations to Eastern Europe, Practicum Spring 2018

Collected background information on the public relations landscape in Eastern Europe, mainly Poland, and developed a practical plan for the Museum of Public Relations in New York to expand to Eastern Europe

Ethical Issues in Wells Fargo’s Phony Account Scandal, Communications Ethics, Law and Regulations Fall 2017

Conducted research on Wells Fargo’s phony account issues of 2009–2017 and discussed the issue from an ethics standpoint


Languages: Proficient English / Mandarin Chinese. Basic Cantonese

Computers: Microsoft Word, Excel, PowerPoint, GIPHY, VUE, Xiumi, Google Calendar

Other: CFA Level 1 Candidate

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