Social Media Digital Marketing
Resume:
Jeevan Jyoti Pattanaik
*.General
Proposed position
Name of Staff
Jeevan Jyoti Pattanaik
Date of Birth
Country of Citizenship/Residence
Indian
2.Education Details
College/ University / Institution
Year / Date attended
Degree(s)/ Diploma(s) Obtained
Chaudhary Charan Singh University
2011
MBA in Marketing and Human Resources
IMAGE
2007
Bachelor of Science in Bio Technology
3.Languages Skills
Language
Speaking
Reading
Writing
English
Good
Good
Good
Hindi
Good
Good
Good
Odia
Good
Good
Good
4.Employment Record
Period
Employing organization and your title/position. Contact info for references
Country
Summary of activities performed relevant to the Assignment
2017 to present
Company: CSM Technologies
Position held: Social Media Analyst
India
Social media management for various department
Curate and manage content for all published content (images, video and text)
Conduct online advocacy and open stream for cross-promotions.
Develop and amplify community outreach efforts.
Design, create and manage promotions and Social ad campaigns
2016 to 2017
Company: Jyote Motors Pvt. Ltd.
Position held: Senior Marketing Professional
India
Reporting directly to Group Marketing Head regarding all digital marketing needs and Evaluation.
Responsibilities include marketing analytics, online marketing and advertising, e-mail marketing, social media marketing and search engine optimization/marketing
Generate demand for additional products and services.
Manage and direct concern team to achieve digital intent.
Lead integrated cross-functional teams to achieve desired output.
Used analytical tools like Facebook Analytics, Twitter analytics, Google Analytics, Alexa, simpliweb etc.
Facebook marketing, twitter, LinkedIn B2B/B2C
Manage sms, email marketing campaigns
2015 to 2016
Company: Edusys Services Pvt. Ltd.
Position held: Senior Digital Marketing Executive
India
Responsibilities include sales, marketing analytics, online marketing and advertising, e-mail marketing, social media marketing and search engine optimization/marketing
Generate demand for additional products and services within the existing customers.
Manage team for SEO related activities
Lead integrated cross-functional teams to achieve desired output.
Used analytical tools like Google Analytics and Alexa
Manage email marketing campaigns
2014 to 2015
Company: Inn Mart Retail Pvt. Ltd. ( e- Commerce)
Position held: Marketing Manager
India
Addressing strategic marketing management requirements efficiently and effectively.
Monitoring the marketing process and operations effectively.
Monitoring and improve retail operations for flawless execution.
Leading integrated cross-functional teams to achieve desired output.
Designing marketing communication activities and monitor implementation and evaluation.
Generating new Ideas and Insights for creative marketing development.
Designing new strategies for offer generation, product positioning and customer involvement.
Customer loyalty program designing, monitoring, improvising and boosting retention management.
2013 to 2014
Company: Aditya Birla Fashion and Retail Ltd.
Position held: Customer Service Supervisor
India
Organizing all kind of marketing and promotional activities according to marketing requirements.
Responsible for achieving store target in terms of loyalty and business by motivating store team through various activities.
Handling Customer service desk both front and back end.
Responsible for empowering store staffs at the launch of any promotion in the store.
Ensuring persistent growth in customers database both in qualitative and quantitative manner.
2010 to 2013
Company: Shoppers Stop Ltd..
Position held: Management Trainee
India
Managing a team of 7 members.
Empowering them for implementing customer relationship management in effective manner.
Assigning and communicating regarding targets and to monitor DSR.
Responsible for improvisation of team performance.
Arranging morning meet to discuss and improve productivity.
Improving customer experience in the specified segment
2007 to 2009
Company: Auroinfo
Position held: SEO Professional
India
Search engine positioning
Google analytics
Key word management
Back link generation
Directory submission
Blog submission
Social bookmarking
Article submission
5.Work Undertaken that Best Illustrates Capability to Assigned Handle the Tasks Assigned
Detailed Tasks Assigned on Consultant’s Team of Experts:
Reference to Prior Work/Assignments that Best Illustrates Capability to Handle the Assigned Tasks
Research & Ideate innovative content for posting
Curate and Manage content for the social media post
Develop and understand the objective of the department and accordingly create content for posts
Coordinate with the department for getting approval of content
Project 1
Name of assignment or project: Social Media Management & Consultancy for Tourism Department, Government of Odisha
Year: 2017- continuing
Location: Odisha
Client: CMO Grievance Cell, State Secretariat, Bhubaneswar
Position Held :Social Media Analyst
Main Project Features
Collection of responses through social media
Analyzing and categorizing the responses
Consultation with nodal officer
Forward grievances
Listing of pending grievances
Follow-ups with departmental users
MIS reports to CMO
Activities Performed
Monitoring social media feeds for grievances, suggestions & feedbacks
Cataloging of received data under relevant categories and response authorities
Follow up with Action Taking Authorities (ATAs) for grievance redressal & response posting
Response analysis & reporting
Analysis of accumulated data based on demographics, frequency, recurrence etc.
Data modeling, visualization and presentation of the data through custom reports.
Ensuring strict adherence of Social Media Standard Operating procedures by all stakeholders
Software change request management
Master data management.
Project 2
Name of assignment or project: Branding and Digital Marketing of Four wheelers for Jyoti Group.
Year: 2016- 2017
Location: Odisha
Client: Own Company ( Jyote Motors Pvt. Ltd.)
Position Held :Senior Digital Marketing Professional
Main Project Features
Marketing analytics
Online marketing and advertising,
E-mail marketing,
Social media marketing and
Search engine optimization/marketing
Activities Performed
Reporting directly to Group Marketing Head regarding all digital marketing needs and Evaluation.
Manage and direct concern team to achieve digital intent
Used analytical tools like Facebook Analytics, Twitter analytics, Google Analytics, Alexa, simpli Web etc. Response analysis & reporting
Involved in Facebook marketing, twitter, LinkedIn B2B/B2C.
Responsible for effective management of sms, email marketing campaigns.
Project 3
Name of assignment or project: Branding, promotion and Digital Marketing for Edusys Pvt. Ltd.
1.
Year: 2015- 2016
2.
Location: Odisha
3.
Client: Own Company (Edusys Pvt. Ltd.)
4.
Position Held :Senior Digital Marketing Executive
5.
Main Project Features
Marketing analytics
Online marketing and Lead generation,
E-mail marketing,
Social media marketing and
Search engine optimization/marketing
6.
Activities Performed
Involved in Managing Company Social Media Pages Like Facebook, Twitter, Linked in.
Generation of Marketing leads by Posting information and reaching to end users digitally.
Manage and direct concern team to achieve digital intent
Used analytical Tools like Google Analytics, Alexa etc.
Managed Team for SEO related activities.
Responsible for effective management of sms, email marketing campaigns.
Jeevan jyoti Pattnaik
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