FEBRUARY **** - DECEMBER ****

BACHELORS DEGREE IN ADVERTISING AND MARKETING

NOTRE DAME UNIVERSITY - LOUAIZE

EDUCATION

JULY 2018 - SEPTEMBER 2018

June 2019 - August 2019

JR. DIGITAL MARKETING SPECIALIST - PRAGMADOMS

•Utilized copy writing skills to create engaging captions for social media posts

•Developed marketing tactics to further generate to increase market share

•Coordinated with the graphic designer to create, and implement visuals and branding material

•Cooperated with the graphic designer to create and implement social media content calendars

•Created and implemented social media strategies for Dubai Tourism and P&G

•Worked on the DTCM- Dubai Tourism online social media campaign

•Created campaigns for DTCM’s online platforms and followed up with analytics, audience engagement, customer conversion and overall tracking to view progress of the campaigns

•Filed weekly excel reports for the client’s review;

•Worked on Procter & Gamble products’ Facebook campaigns including campaign creation and publishing posts as well as IMPEX’s Facebook posts and weekly reports APRIL 2018 - AUGUST 2018

PAID SOCIAL MEDIA SPECIALIST - PUBLICIS GROUPE

FEBRUARY 2017 - MAY 2017

MARKETING INTERN - NIKON

•Worked directly and in coordination with the marketing manager

•Assisted in creation of visuals and designs for the communi- cation strategy which was utilized for Nikon’s digital media advertising and print media

•Handled Nikon Lebanon’s social media accounts as a community manager.

•Created engaging posts and visuals, and responded to consumers

•Used push pull strategies to increase market sales, as well as developing pricing strategies.

•Developed market research tactics to implement

FEBRUARY 2016 - FEBRUARY 2019

MARKETING CONSULTANT - FREELANCE

•Collaborated with startup companies to review and design business, branding and marketing plans

•Consultation work included full marketing strategy, implementation, positioning strategy

•Created the branding strategy including tone, brand language, colors, name, association as well as advising on key peripherals such as logo, visuals

•Notable clients include Grapht Studios, Project Liquid, and Brisk.

•Handled marketing pricing and campaign pricing strategies including media plans, as well as market research

NOVEMBER 2012 - AUGUST 2013

MARKETER - COLLEGE PRO CANADA

•Organized and delivered direct marketing strategies, as well as out of home strategies

•Monitored after sale quality with consumers

•Provided premium quality and service to clients, and consumers

Graduated with high distinction and multiple deans awards Certificate of Completion: Ad-words 101 – Jeffrey Lane, Udemy Certificate of Completion: Google Analytics for Beginners - Google Analytics Academy

Certificate of Completion: Google Digital Garage - Google, IAB Europe Certificate of Completion: Google Ads Fundamentals - Google Certificate of Completion: Google Search 360 Basics - Google Handled the online presence of Unilever Canada and its products. Built Campaigns on various social platforms

Strategized different online campaign tactics with brand managers and planners Analyzed campaign performance based on key metrics and created various reports and blocking charts

Strategized and created different targeting strategies for optimal audience performance including multi cell campaigns

Fulfilled community manager responsibilities for Unilever’s brands including responding to consumers on various social media channels, including engaging with them to create brand loyalty.

Utilized data entry skills and analysis skills to create, read, and modify reports. MINDSHARE AND UNILEVER

ACCOUNT COORDINATOR AND COMMUNITY MANAGER -

WORK EXPERIENCE

PREMIERE

AFTER EFFECTS

MICROSOFT OFFICE

COMMUNICATION

PHOTOSHOP

ILLUSTRATOR

MARKETING

ADVERTISING

BRANDING

SOCIAL MEDIA

HOBBIES AND INTERESTS

CERTIFICATION

SKILLS

Music

Videogames History

Cinema Books

Art

Design

ada8x6@r.postjobfree.com

Shady Nassif

150 Graydon Hall Drive

North York, Toronto, Ontario

647-***-****

CONTACT

I am a driven, passionate, enthusiastic, sometimes sarcastic and more often than not whimsical

advertiser and marketer. I believe knowledge is a

necessity and aim to aquire it from any subject, and any field. My mind is constantly thinking, and

conceptualizing new campaigns, ideas, and

strategies to benefit the brand.

ABOUT ME

Marketing, Advertising, Communication

Social Media, Branding

SHADY

NASSIF

Contact this candidate