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Business Development, Marketing, Sales, PR- Beauty, Skincare, Wellness

Location:
Buffalo, NY, 14221
Posted:
January 08, 2020

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Resume:

Remy Bhatia

United States 716-***-**** ada8oc@r.postjobfree.com www.linkedin.com/in/remybhatia

SUMMARY AND KEY SKILLS

Creative, passionate, self-motivated marketing and business development professional with an entrepreneurial approach to endeavors. Extensive international experience (USA, Europe, Asia) in cross-functional roles managing multiple business development, trade marketing, communications, marketing and sales initiatives. Experienced remote worker who thrives working independently and collaborating with teams to support organizations in reaching their goals. Experienced in mixed-media, multisensory design, applications and inspiration. Deeply passionate about skincare, innovation and technology in beauty, wellness and health – ingredients, products, brands, trends and benefits. Business Development Trade Marketing B2B Sales Blogging & Content Creation Trend Forecasting Marketing Communications PR & Communication Social Media Marketing Presentation and Training Events & Social Outreach Experiential Marketing Written and Oral Communication PROFESSIONAL EXPERIENCE

Marketing and Business Development Consultant May 2014 – Present UNFADING FLOWER, International (Europe, India, Asia, USA) Extensive Remote Work

Specializing in Business Development, Promotion and Marketing cross-category – Skincare, Beauty, Hair Loss, Beauty Tech, Devices, Nutraceuticals, Holistic Health and Wellness applications of Fragrance and Ingredients.

Source and support brands, handle business development, sales, and marketing, adapt product portfolios to new markets, and collaborate with global manufacturers, suppliers, distributors, retailers, and trade shows.

Expertise in Skincare, Competitive Landscape, Trends, Innovation for sales success and promotional applications.

Offer competitive analysis: international trends research, industry trends, forecasting, market research, customer needs to continuously improve clients’ products and services, support international business development.

Write and create content, including social media development, trade and event marketing and press materials.

Developed seminar and training series for food, beverage, and hospitality owners, chefs, mixologists, niche and luxury brands on aroma, experience, fragrance ingredient application cross-category and multi-sensory design. Chief of Philanthropy Development and Fundraising Dec 2018 – May 2018 MINDS FOUNDATION, International and NY Extensive Remote Work A nonprofit dedicated to creating lasting change in mental health awareness and treatment worldwide through education and community engagement with a focus on rural population in India.

Perform global business development and outreach to offer services, support, resources, education and training.

Co-create content, blogging, email marketing, social media marketing, outreach and awareness initiatives.

Oversee and support PR, experiential marketing and event planning efforts, including mental health awareness events, fundraising initiatives, corporate, nonprofit and other collaborations. Marketing Associate Jan 2012 – May 2014

GIVAUDAN FRAGRANCES, New Jersey & New York

Provided marketing support for in-house commercial, development, and creative teams for major customers including presentation development, marketing strategy, business intelligence, and consumer behavior.

Collaborated with global counterparts for research and development in market trends and cross-category product pipeline (wellness, aroma, skincare, air care). Supported and created marketing presentations and media plans.

Provided creative direction and product innovation in collaboration with graphics team for package design, marketing and branding concepts, names, editorial and design support for in-house and client projects.

Increased company and client awareness of micro and macro trends in wellness, lifestyle and sustainability through training sessions, multi-sensory events, and presentations to support internal project development. Remy Bhatia, page 2-716-***-**** ada8oc@r.postjobfree.com

Fragrance and flavor ingredient training, both synthetic and natural, for perfumery, CPG and flavor development.

Project Manager for iPerfumer for Home Care app, Blog and launch, collaborating with internal global marketing team based in Europe, external programming team, and international media firm. Marketing and Business Development Consultant Aug 2010 – Dec 2011 DELBIA DO FLAVORS & FRAGRANCES, New York, NY

Provided marketing, branding, public relations and new business development support and represented the company at industry events, trade shows, and conferences. Extensive Trade Marketing initiatives.

Conceptualized and launched social media program and digital marketing, website and PR campaign – trend forecasting and editorials for new business development and client acquisition.

Supported existing clients’ social media and branding goals: niche brands in wellness, skincare, beauty, fragrance.

Flavors and fragrance ingredients training for CBD, wellness, hair loss, personal skincare and aroma applications. Marketing, PR, Media & Product Development Intern Feb 2009 – Feb 2010 THEVI COSMETICS, Ithaca & New York, NY

Assisted with product development, marketing, and PR for Ayurvedic color cosmetic and skincare start up, including researching market trends and traditional Ayurvedic ingredients.

Created digital media program and sensory lifestyle blog, brand concept, and brand book.

Authored 3-5 blogs daily on lifestyle trends, ingredients, function and themes (scent, design, culinary, fashion). Holistic Health, Live Food, Wellness, Aromatherapy and Mindfulness Apprentice 2007 - present Tree of Life Center, Hippocrates Health Inst., Plum Village Centers, USA

Apprenticeships in Holistic Health, Raw Chef training, Flavor Translation, Aromatherapy and beauty from within.

Coaching Certification. Studied and trained in Alternative Medicine practices, Nutraceuticals and Holistic approaches to healing, women’s hair loss, nutrition and many innovative wellness treatments and practices. TECHNOLOGY SKILLS

Business Programs: Microsoft Office, Google Drive, Dropbox, WordPress, Mailchimp Remote Collaboration: Slack, Skype, Google Hangouts, Trello, GoToMeeting, GoToWebinar, WhatsApp Able to quickly learn new technology and software. EDUCATION AND TRAINING

Bachelor of Science, Fiber Science & Apparel Design, Marketing, Business Cornell University Strategic Marketing MBA Certificate Cornell University Additional Training:

Master Certificates in Perfumery & Fragrance Evaluation – Fashion Institute of Technology

Fashion Styling, Digital Photography & Media, Aesthetics: Perception, Subjectivity, Embodiment – Rhode Island School of Design (RISD), New York University (NYU), Flavor and Wines (Cornell) VOLUNTEER AND COMMUNITY ENGAGEMENT

MINDS Foundation, Chief of Philanthropy, Advocate, Marketing Support 2013– Present Coach, Holistic Health, Aromatherapy, Mindfulness, Tree of Life Center Hippocrates Health Institute 2007 2016 Member, Cosmetic Executive Women, Women in Flavor & Fragrance 2012 – Present Mentor, Cornell University Mentor-Mentee Program 2009 – Present Wish Ambassador & Spokesperson, Make-A-Wish Foundation 1999 – Present



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