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Social Media Office Assistant

Norwalk, CT
January 08, 2020

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Estephania Aguilar

** ******* ****** *******, ** 06855 203-***-**** EDUCATION

University of Connecticut Storrs, CT

Bachelor of Arts - Economics May 2018

Norwalk Community College Norwalk, CT

Associate in Science - Business Administration May 2016 Associate in Science - Accounting May 2016

Phi Theta Kappa Honors Society, High Honors, Dean’s List RELEVANT COURSEWORK

Advertising Consumer Behavior Google Ads Certified PROFESSIONAL EXPERIENCE

Healix, IPG Mediabrands New York, NY

Video & National TV Partnerships Associate (Media Buying Associate) August 2018 - Present

● Responsible for ensuring that correct client advertisements are exposed through linear and extended TV on a national level

● Serve as the direct contact for 50 network and digital video partners on AstraZeneca, Dermira, Subaru, Eggland’s Best, and Osmo all ranging distinctly in demographics and advertising needs

● Enhance partner relationships to accurately and beneficially maintain clients’ media scheduling in accordance with their goals, guidelines, KPIs, and their requests

● Proficient knowledge with media marketing and advertising tools and programs to target and quality monitor, ensuring brands are reaching audience delivery, viewability, video completion rate, and optimize campaigns where necessary

● Set up and execute campaigns by creating and analyzing order letters, specs, and excel heavy pre and post documentations to ensure accuracy and ease throughout processes and make necessary marketing changes and adjustments where needed

● Identify and resolve invoice discrepancies and adjustments Connecticut Theater Dance Westport, CT

Senior Marketing and Advertising Associate Summer 2017 - January 2018

● Lead a group of five interns in creating advertising campaigns and marketing research and approved all work before publication

● Managed and updated all social media accounts and operated daily campaigns, advertisements, and promotional projects

● Designed flyers, posters, and advertisements utilizing Adobe programs including Photoshop and InDesign

● Researched, executed, and analyzed new marketing and promotional activities that generated and optimized foot traffic

● Directly assisted director with business procedures such as creating and distributing business emails, press releases, and calls University of Connecticut’s Center for Career Development Storrs, CT Assessment and Technology Intern August 2017 - May 2018

● Prepared and performed technical tasks for the Center for Career Development (CCD) events and assisted in research projects

● Updated the online job posting system and CCD website blogs by distributing marketing materials to reach young professionals to job openings, trainings, and networking events

● Assisted in the execution and research processes of HuskyMentorNetwork, an online mentoring platform that connects students to UConn alumni and professionals for career advice, discussions, practice interviews, resume critiques, and more Norwalk Community College’s Center for Career Development Norwalk, CT Office Assistant July 2015 - May 2016

● Managed all social media accounts and utilized programs such as Photoshop and Publisher to implement marketing and promotional materials to market CCD programs, online job board, upcoming career services events and workshops to campus community LEADERSHIP EXPERIENCE

UConn’s Undergraduate Student Government, College of Liberal Arts and Sciences Senator September 2016 - May 2018 Norwalk Community College’s Undergraduate Student Government, Active Member September 2015 - May 2016 Norwalk Community College’s Career Success Club, Vice President September 2015 - May 2016 Advertising Society, Accounting Society, and Business Club SKILLS

Technical:Marketing programs (MBOX, Pisma, ComScore, Dimensions, DCM Google, Innovid, Kantar) Microsoft Office programs Adobe

(Photoshop, InDesign, Illustrator) JavaScript Garageband Social Media for professional use Language: Fluent English, Spanish, and seven years of educational French

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