EDUCATION

UX Design & Research eUX solution seeking PluralSight

Design Thinking CX solution seeking LinkedIn Learning Psychology B.A. research assistant Georgia State University Bilingual Education B.S. website capstone project Boston University Linguistics B.A. language study Boston University

Illustration branding focus GCPS

‘19

‘18

‘10 - ’12

‘05 - ‘09

‘05 - ‘09

E D U C A T I O N

‘04

Product Integration Tester for InComm

UX Consultant for TM Pro Consulting

Augmented 2 siloed full-time roles into one to meet increased digital payment integration testing and internal data management needs. Additionally, implemented enterprise process improvements.

Informed development and design teams on UX improvements for a busy consulting firm with international clients. Primarily interpreted during website development and strategy planning sessions. Additionally, advised on UX/UI for web-based CRM product ThanksMatrix, and rewards program tmnjoy.com. Empowered social media marketing and digital sales teams with market insights.

§integration testing- performed software, wireless, gaming, SVC integration testing for Big Box clients

§eUX Research- augmented 10-year-old product testing process with an internal mobile application

§Prototyping- achieved encoded gift card Minimum Viable Prototype in 4 prototypes, 7 minutes

§Instructional Design- spearheaded in-app training curriculum to crowdsource product testing

§UX Research- created user personas and user journeys for TMnJoy.com to advise Graphics team

§Prototyping- created wireframes for rewards program TMnJoy.com to advise Development team

§Copywriting- undertook copywriting for a cryptocurrency exchange platform: txbex.com Mental Health Worker, CX Researcher for Saint Anthony’s Hospital, ACE Provided direct inpatient care for inpatient suicidal/homicidal children, adolescents, and adults. Engaged patients in person-centered cognitive-behavioral activities within an interdisciplinary team. Additionally implemented eUX improvement strategies, and spearheaded research instrumental improving CX and patient care. Instruction for Carlton Institute, Lawrence Elementary, King’s English Provided scaffolding-based language acquisition instruction for youth and adults.

§ eUX Research- resolved 19-year-old call routing process with 4 months of surveys and task flows

§ UX/CX Research- informed on $2.8B medical-record software Epic EHR’s suicide assessment feature

§ Instructional Design- developed CBT curriculum, and training manual for CX Outcomes Survey Research

§ Website- created educational websites on favorite books and co-written stories with DreamWeaver

§ CX- published weekly newsletters on student progress to improve Customer Experience

§ Curriculum Design- developed empirically-based language acquisition curriculum CX Analyst Social Media Coordinator for Salata

Generated B2B and B2C leads for 6 Atlanta market retail locations by implementing weekly brand activations and organic social media posts. Forged B2B partnerships with lifestyle, wellness, community promoting businesses, and non-profits. Branding Specialist for American Deli International Undertook franchise-wide branding projects in the loss of ADI's VP of Marketing. Catalyzed crucial C-suite decisions by creating cross-functional presentations outlining the necessity of Social Media Marketing, and POS integrations. Oversaw brand refresh for digital and print deliverables impacting 162 franchise locations across 10 domestic states.

§ UX/CX Research- catalyzed an overdue project into rebranded website AmericanDeli.com

§ CX Design- revamped existing customer service dialogue script

§ Prototyping- transformed stalemate creatives projects into rebranded branding deliverables

§ Data visualization- combined digitized marketing activity overview with digitized budget reporting

§ Social media- boosted Alignable profiles with 450 connections with 20 positive reviews aspiring Experience

Designer with 2+ years

of success transforming

friction into innovative

solutions. Seeking to

empower teams with my

deeper psychology

insights and empirically-

driven design thinking.

F I N T E C H

Oct ‘18 - Oct ’19

Atlanta, GA

F I N T E C H

Apr ‘18 - May ’18

Duluth, GA

B R A N D I N G

May ‘18 - Oct ’18

Atlanta area, GA

B R A N D I N G

Nov ‘17 - Apr ’18

Doraville, GA

P S Y C H O L O G Y

H E A L T H C A R E

‘14 – ’17

OKC, OK

P S Y C H O L O G Y

L I N G U I S T I C S

‘08 - ’12

US & intl

S A M A N T H A L E E

H O N O R S Team Builder and Cheerleader awards, TM Pro Consulting publication, Every Pigeon Issue 3 regional semi-finalist, Bombay Sapphire Artisan Series ada6qw@r.postjobfree.com

seamlessMusing.com

samanthalee312

S K I L L S

Design

customer experience design,

product design, enterprise UX

design, instructional design

UX

human factors, prototyping,

research, interviews, usability

testing, color psychology

UI

High fidelity mockups,

Illustration, Branding, Art

direction, Color theory, Web

design, Data visualization,

Heuristic evaluation

Tools

InVision Studio, Axure, Sketch,

Illustrator, Dreamweaver,

WordPress, Wix, SharePoint,

data encoding, Epic EHR

Languages

basic JavaScript, basic HTML,

Korean, Spanish, basic

Mandarin, basic Japanese

Soft Skills

creativity, servant leadership,

systems thinking, talent

development, multiculturalism,

NLSC interpreter

E X P E R I E N C E

678-***-****

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