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Marketing Social Media

Fort Worth, TX
December 14, 2019

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Casey Messner 214-***-****


Bachelor of Arts, University of North Texas - Journalism/PR


ClearWater Plumbing, Marketing Coordinator, Fort Worth, TX May 2019 – current

Coordinate between co-owners to create and manage annual marketing financial plan for office, and manage marketing expenses to budget throughout the year; Collect, organize and track campaign data; Analyze campaigns data for successes and make recommendations for future campaigns; Manage creative development process including creative briefing, manage timings, web content management, proof reading, and testing; Manage marketing material and coordinate between office and field. Extensive use of Microsoft Office for reporting.

Rooted Ritual, Owner, Fort Worth, TX Sept 2009 – May 2019

Scheduled and coordinated with production companies to attend events; Full profit and loss responsibility for a small business; Maintained all finances and forecasting; Compliance with local tax codes, product manufacturing, order production and fulfillment; Created and maintained company website and lifestyle blog to market products and natural living recommendations; Worked in all forms of social media to advertise and facilitate healthy brand exposure; Total creative control for product types, product lines and branding; Coordinated live demos and expos in various markets across the DFW metroplex.

Realtor and Property Management, ReMax, TX July 2006 – Sept 2009

Responsible for marketing, listing, and showing properties. Managed properties and coordinated between owners and tenants regarding payment, maintenance and repairs.

Dave & Buster’s, Marketing Coordinator, Dallas, TX Jan 2005 – July 2006

Liaison between local store marketing managers and world headquarters; Managed marketing budget; Planned and organized marketing meetings and functions; Reported directly to Chief Marketing Officer; Supported the C Suite marketing team of 10 members. Rewrote the policies and procedures for local store marketing point of sale with feedback from Marketing Directors that resulted in cost savings and consistency for every location nationwide

Dave & Buster’s, Marketing Administrative Assistant, Dallas, TX July 2004 – Jan 2005

Supported CMO, VP and AVP of Marketing, along with directors and managers within the team; Responsible for executive team’s travel, expenses, and calendar; Managed the $2 million marketing budget spreadsheet; Worked directly with the finance department in regards to budget; Maintained all documents organized and filed, both electronic and hard copies; Fielded and screened inbound calls; Daily tasks included use of Microsoft Word, Power Point, Excel and Outlook.


Ability to multi task, highly personable, detail-oriented, have the ability to work well independently as well as in teams

Community Involvement and Recognitions

Top 10 Producers and Top Listing Units, ReMAX 2008

Employee of the Month, Dave & Buster’s 2004

Started Wellness/Fitness group at Dave & Buster’s 2004

Member of Bright Ideas Committee at Dave & Buster’s 2005

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