Digital Marketer / Marketing / College Coordinator

Aaron Young

EDUCATION and CERTIFICATIONS

BACHELOR’S DEGREE, B.S. Information Science University of Maryland, College Park BACHELOR’S DEGREE, B.S. Kinesiology

CompTIA, A+, Security+ Certified March 2023

SKILLS

SQL, MySQL/MariaDB,, Linux, Windows, Eclipse IDE, Tableau, Jira, Power BI, ServiceNow, PC Network, Outlook, Excel, Powerpoint Configuration( IP, routing, firewall), Python, Jupyter Notebook, Microsoft Dynamics, Salesforce WORK EXPERIENCE

College Prep Instructor C2 Education Bethesda, MD Sep 2023 – Current

● Designed individually tailored learning plans for 50 students weekly to improve overall performance in ACT/SAT, interview preparation, and college applications.

● Utilized SQL queries to store student information and to create reports on student performance trends with Tableau dashboards and MySQL data to display trends in student performance.

● Hosted marketing events: in-person tabling, email marketing, and phone calls to engage with potential customers and to bring more traffic into the center.

● Created detailed project plans and schedules for marketing initiatives, adjusting tasks and deadlines to ensure timely delivery of campaign assets.

Digital Marketer/Customer Service Nyk3mortal Photography Columbia, MD Mar 2020 – Current

● Handled digital marketing initiatives for up to 30+ customers weekly assisting with questions, scheduling, and photo services.

● Designed marketing emails through HTML templates on targeted marketing lists (email, mobile, advertising) - ensuring alignment with campaign and compatibility across platforms through QA testing.

● Analyzed customer data in SQL to generate lists/counts for direct marketing campaigns to determine customer referral success and to increase campaign ROI.

● Generated regular reports on campaign progress and project timelines using data visualization tools like Tableau/Power BI giving actionable insights to marketing leads.

● Cleaned customer database using Melissa Clean Suite to remove duplicates, incorrect information, applying data warehousing tactics to ensure accurate data loading to increase campaign effectiveness. Web Designer/Developer UMD, Human-Computer Interaction Lab College Park, MD Aug 2019 - Jan 2020

● Worked with coordinators to redesign the official website using HTML, CSS, VBScript, and JavaScript

● Conducted user testing and analysis to optimize website performance and overall user experience.

● Utilized Google Analytics to monitor website performance and performed bi-weekly presentations showcasing changes through Tableau/Power BI.

● Created technical documentation outlining website functionality including step-by-step instructions and code snippets to keep the website updated.

● Managed website content updates and trained content admins, collaborating closely with IT teams to ensure seamless integration of marketing assets and improved user experience. Student Volunteer IT Support UMD IT Service Desk College Park, MD Jan 2019 - Jan 2020

● Provided Tier 1 IT support to UMD faculty and students through emails, MS Teams, and phone calls.

● Used ServiceNow/Jira, Active Directory/Microsoft Account Management for problem analysis, ticketing, manage case requests to solve incident management, and service catalog to enhance operations and user satisfaction.

● Managed intake requests for technical support through ServiceNow, prioritizing incidents and coordinating with other departments to resolve user issues effectively.

● Tracked support tickets, ensured timely completion, and provided clear updates to stakeholders, improving response time and user satisfaction.

Call Center Ambassador Tell-A-Terp Call Center College Park, MD Oct 2017 - Sep 2019

● Conducted 150+ calls weekly to alumni to help raise over $30,000 for scholarship funding.

● Documented customer interactions and data into the CRM system.

● Collaborated with teams to improve call center scripts and operations to increase customer rapport. Intern Amay Associates, PE, PC LI, NY City, State Jan 2014 - Jan 2015

● Managed and collected 15+ employee timecard data using Excel and sent invoices to the employer, ensuring accurate data and resolving potential disputes between parties.

● Reviewed technical engineering documents between parties for spelling errors and overall readability. VOLUNTEER EXPERIENCE

Student Tutor UMD College Park, MD Aug 2017 - Aug 2018

● Provided individual and group tutoring sessions for 30 (English as a second language) students monthly in entry level math, algebra, calculus, and physics.

● Fostered an inclusive learning environment by encouraging students and tailoring sessions to meet the needs of English as a second language students, providing additional support and resources as needed.

● Monitored student progress and collaborated with other tutors in order to help students adapt to material in order to overcome difficulties due to language barriers. Physical Therapy Intern Pivot Physical Therapy College Park, MD Sept 2016 - Sept 2017

● Guided 40+ patients weekly through rehabilitation exercises and adjusting programs through patient feedback and head therapist instructions.

● Promoted a positive environment to encourage patients during the rehabilitation process and difficult treatments.

UMD D1 Badminton Manager UMD College Park, MD Aug 2014 - June 2016

● Led and managed a team of 50 players overseeing all aspects of team operations.

● Organized and ran official ranked tournaments with over 400+ players coming internationally looking to gain circuit points to represent their country in the Olympics.

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