Administrative Assistant Project Management
Resume:
James Mayar
l Phone: 403-***-****
l ********@*****.***
l Nationally award-winning Marco professional with 8 years of experience leading corporate marketing and internal communications for multimillion-dollar companies across diverse industries. l Respected leader of creative teams, multimedia divisions and corporate communications departments. Conceptualize and orchestrate marketing campaigns that effectively reinforce and build brand images. l Expert in the technical, conceptual and content development of sales-driving collateral. Proven ability to drive record-high marketing campaign response rates and execute successful product launches. Skills
l Marketing Strategies & Campaigns
l Corporate Communications
l Creative Team Leadership
l Product Positioning & Branding
l Web & Print Content Development
l Focus Group & Market Research
and recruitment officer
l Development of Training
Materials
l Sales Collateral & Support
l Public & Media Relations
l New Product Launch
l Administrative Project Management
Assistant
l Purchases management
l Inventory control management
Recent Awards
Award of Excellence for Outstanding Advertising (ufcw loca401 Voice for workers Alberta 2010
Gold Award for Outstanding Advertising (ABC Co “Open Road” direct mail campaign), 2007 Award of Excellence for Outstanding Advertising (ABC Co “Automotive Drive” campaign), 2006 Action Award for Outstanding Advertising (ABC Co “Hit the High Road” campaign), 2005 Professional Experience
COCO LACO COMPANY, Calgary AB – Multimillion-dollar Company selling automotive supplies and parts
Marketing Communications Manager, 5/2006 to 2007
Manage corporate marketing and communications functions, overseeing a $2.3M budget and 65 team Member team
. Direct brand management, PR, media relations, corporate positioning, product launches, advertising, sales collateral and tradeshow marketing. Selected Accomplishments:
l Developed and launched integrated, multi-channel print, catalog, web and direct marketing campaigns that propelled sales from $3.2M (2003) to a projected $9.5M by 2008 year-end. l Led market launch of 21 new products. Identified opportunities, researched new product possibilities, collaborated with engineering team and created campaigns generating $2.6M in annual sales. l Created web portal to transform previously archaic intranet into a dynamic website improving communication flow and adding an effective sales tool for field reps. l Wrote catalogs, course guides and training brochures that enhanced the sales reps’ understanding of complex product features and helped them sell more effectively. l Performed ongoing customer/market research and demographic profiling to identify and capitalize on unmet market needs ahead of the curve.
l Produced media kit that demonstrated key marketing analytics and demographics for use in sales presentations. Efforts were credited as instrumental in closing numerous high-level deals. l Leveraged strengths in cost-effective marketing management and vendor negotiations to end each year an average of 15% under-budge (without compromising business growth goals). SOFINA FOOD INC Full-service advertising, marketing and PR agency Marketing Supervisor, 2008 to /2013
Developed marketing programs for a variety of business-to-business clients. Used an integrated approach to create balanced programs for clients to build their respective brands and businesses. Selected Accomplishments:
l Expanded client base by 78% in three years by consistently delivering goal-surpassing marketing results and ensuring complete client satisfaction. l Closed new accounts as a member of business-development team, including a $1.5M win with Action Company and a $1.2M win with JFK Corp.
l Earned commendations from client executives for communication deliverables that targeted desired audiences and articulated the value of products and services. ALARM SECURITY GUARD, CALGARY, AB – Leading advertising, direct marketing and communications agency
Creative Director, 2004-2005
Manager, Creative Services, 8/1996 to 1/1998
Advanced through a series of promotions, culminating in oversight of group copy division and Members creative team. Created concept and copy for journal ads, direct mail campaigns and sales collateral for diverse clients and projects.
Selected Accomplishments:
l Served as primary on advertising campaigns for multimillion-dollar accounts and successful product launches.
l Assumed a lead role in pitch team meetings due to strengths in presentation and negotiation skills and helped close major accounts ($500,000 to $1.8 million initial contracts). l Generated campaign response-rates of between 6% and 8% (up to 4 times the industry average). Technology
Software: QuarkXPress, Photoshop, ImageReady, MS Project, Crystal Reports, MS Office
(Word, Access, Excel, PowerPoint)
Web/Multimedia: ColdFusion, Flash, Dreamweaver, Fireworks, EMC Documentum, Visual SourceSafe, Search Optimization, Web Server Administration, Content Management Systems
Education
Ashworth UNIVERSITY, Calgary City
Bachelor of Science, 2011
l Major: Communications
l Minor: English
l Graduated with high honors
REEVES CITY COLLEGE 2018
Bachelor of
Business Administration Management
Managing directors generally work during traditional business hours in an office environment. Depending on the size of the company, their office may have amenities and a high level of security. Their co-workers include other executive staff, mid- and low-level managers, employees, vendors, and office staff, and they occasionally interact with customers and media, as well. Portfolio on Request l Available for Relocation
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