Digital and sales marketing manager

promise mbalewe

Digital marketing Intern

Lagos

************@*****.***

+234 701-***-****

I love being part of a team and drive to become a contributing factor to the success to a company's growth. I help provide digital management strategies to building an online presence that commands authority, from social media marketing, advertising, SEO, to copywriting and salespage creation. Willing to relocate: Anywhere

Work Experience

Product manager

werdans collection-Lagos

Present

Uploading and removing of old and new product stocks in backend admin management Performed SEO on product descriptions and images on Google search engine and Pinterest Managed a PPC campaign which brought a 50% increase in traffic on Instagram and Facebook Optimized website performance

Digital Ads Specialists

Proddy Lux-Lagos

April 2019 to May 2021

Created and organized Google ads campaign to create awareness and broad reach of new customers. Doubled their sales over a period of 6months to about 65% on product items. Managed product databases and uploading/removing of product images and descriptions. Optimized website SEO including searching for relevant keywords and phrases of current trends on specific product items.

Performed competitor analysis and KPIs.

Created a new marketing strategy of product item sales by creating a look -a-like audience. Managed a sales project by Creating a successful sales funnel and user experience which saw a 45% increase in closed sales.

Devised and implemented a traditional marketing strategy to create awareness of brand and organic website traffic.

Managed and liased with social media team on creating social media video content for their social media profile pages.

Managed social media profile auditing and performed SEO on bio. Created data and visual presentations on analytics to Executives and team members. Created a successful Facebook and Google ads campaign crafting ad copy and high quality images and videos which saw a conversion over 1.

Education

National Diploma(OND) in Mechatronics Engineering

Lagos state Polytechnic Ikorodu - Lagos

September 2018 to January 2022

Professional Diploma Certificate in Project management Joint Professional training and support Int'l - Lagos October 2019 to January 2021

Skills

• Microsoft Office (7 years)

• SEO (3 years)

• Social media Advertising (3 years)

• Copywriting (2 years)

• sales page creation (2 years)

• Communication skills

• Leadership

• Customer service

• Organizational skills

• Google ads (3 years)

• Front end development (2 years)

• Facebook Ads (3 years)

• Video content creation (Less than 1 year)

• Front end Web development (3 years)

• Storytelling (2 years)

Certifications and Licenses

Google ads Professional certificate

August 2022 to August 2023

Obtained a Google ads search professional certificate Social media management-IIDE

December 2022 to Present

Obtained a social media management masterclass certificate at the Indian institute od digital education Understanding Research Methods-University of London July 2023 to Present

Business Research methods in analyzing market data Understanding the best approach to making research on specific topics Analyzing strategic methods and operations to performing business research Decision making on Methods to use to research topics and data Digital marketing

November 2019 to Present

Fundamentals of digital marketing

Website Competitor analysis

Pinterest marketing and advertising

Keyword research and search engine optimization using Google trends, semrush, and social listening platforms

Email marketing using Zoho mail

Additional Information

Participated in an Internship training in digital matketing from the Indian institute of digital education where i participated in live prohects and assessments and obtained several digital certifications throughout the duration of the internships

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