Digital Marketing Consultant

JARED MERCADO

Ronkonkoma, NY ***** 631-***-**** ********@*****.***

CAREER OBJECTIVE

Strategic Digital Marketer with a foundational background in business development and copywriting. Specializes in developing strategic content and leveraging marketing channels to increase brand visibility and market penetration. Skilled in crafting compelling content and strategies that drive brand engagement and customer acquisition. Prioritizes analyzing market trends to optimize digital campaigns, focusing on delivering measurable results by generating more leads and improving conversion rates. SKILLS

• Social Media Marketing

• Content Marketing

• Lead Generation

• Email Marketing

• Microsoft Excel

• Lead Nurturing

• Copywriting

• Photoshop

• SEO

WORK HISTORY

Business Development Representative, January 2023 - Current PuroClean Restoration Services – Mineola, NY

● Networked among local businesses and community organizations to develop leads and generate business

● Expanded business through effective network development, identifying new, and prospective clients

● Brought in new accounts through successful networking strategies and promotional approaches.

● Enhanced sales techniques and marketing plans to strengthen business development efforts Copywriter, July 2022 - Current

Freelance

● Wrote advertising copy for online content, adhering to employers' brand identity and personality

● Produced original, creative content for promotional advertisements and marketing materials

● Supported client projects from planning to on-time completion of quality deliverables

● Researched industry trends and customer preferences to inform copywriting efforts Sports Videographer, September 2021 - December 2022 T & D Sports Video Productions – Babylon, NY

● Set up for shots according to production schedules, weather, and available equipment

● Communicated with clients to understand and capture their desired angles on video

● Conserved footage archive by organizing, labeling, and tagging with metadata

● Assisted with setting up and breaking down equipment before and after shoots EDUCATION

Bachelor of Science: Business Marketing, December 2022 Stony Brook University – Stony Brook, NY

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