Marketing and Sport Management

Nicholas Freitas

781-***-**** linkedin.com/in/nicholas-freitas-b077b71b9 **********@*****.***

SUMMARY

Proven experience in Marketing Research, Digital Marketing, Social Media Marketing, Event Planning, and Client Relationship Building. Skilled in using Qualtrics, Salesforce, Canva, Google Suite, and Microsoft Office. Strong communication and organizational skills.

EDUCATION

University of Massachusetts Amherst Amherst, MA

Isenberg School of Management

Bachelor of Business Administration in Marketing and Sport Management Graduate, May 2024

• Cumulative GPA of 3.873 on a 4.0 scale

• Relevant Coursework: Digital Marketing, Marketing Research, Consumer Behavior, Sport Marketing, Sport Data Analytics, Business Law, Sport Law

EXPERIENCE

Valley Blue Sox Holyoke, MA

Sales and Marketing Intern May 2023-August 2023

• Assisted with with content creation of the social media page

• Coordinated with sponsors to create gameday promotions for 22 home games

• Generated 3 new sponsorships and promotions for 3 specified gamedays per month

• Created and co-hosted a team podcast broadcasted weekly on major music platforms

• Organized and carried out in-game promotions with fans for 9 innings of every game

Northshore Navigators Lynn, MA

Gameday Operations Intern May 2022-August 2022

• Took on increasing responsibility, concluding with managing catering and group parties for up to 150 fans

• Maintained sponsorship signage and posters around the field for all 22 home games

• Executed on-field promotions during 3 half innings per game

Boys and Girls Club of Stoneham Stoneham, MA

Senior Lead June 2021-Present

• Assist with drafting weekly email newsletter for specialty camps

• Supervise 15 staff members per day ensuring all tasks are carried out effectively

• Buy supplies and manage budgets for 10 specialty camps

• Supervise and manage transportation of 150 children to designated field trips

• Create curriculum for camps and make daily schedules for 9 camp groups

Staff Member June 2018-August 2020

• Ran summer camp and after school activities for kids ages 5 to 12

• Managed front desk and child pickup helping over 100 kids enter and exit the club safely

SKILLS

Computer: Microsoft Office (proficient), Excel (Cengage Expert Badge), Salesforce, Digital Marketing Simulation (Certificate), Google Analytics (Certificate), Canva, Qualtrics, SPSS Statistics

Language: Conversational in Spanish

ACTIVITES

Pioneer Valley Tipoff – Mullins Center, Amherst MA Fall 2022

• Two-day high school basketball tournament run by students at UMass Amherst

• Gained experience in social media marketing

• Ensured the tournament ran smoothly and efficiently while working in a team Double Vizion TikTok

• Aided in managing and curating content for the Double Vision TikTok page, including capturing videos during live shows and crafting engaging captions for posts, gaining over 200,000 views

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