Marketing and account manager
Resume:
Summary of Qualifications
●Hardworking and driven with advancement of the Spanish language
●Strong-willed with a positive attitude, enthusiasm, and fast learner
●Possesses excellent organization skills with strong verbal and written techniques
●Effective time management abilities that promotes self-discipline to meet deadlines
●Dependable team member; contribute to team effort; as well as very independent
Education
Tiffin University, Tiffin, Ohio
Masters of Business Administration (MBA)
Concentration: Marketing
Tiffin University, Tiffin, Ohio
Bachelor of Business Administration (BBA)
Major: Marketing
Minor: Latin American Studies
G.P.A.: 4.0
Experience
Racksquared Data Centers, Columbus, OH November 2022 – Present
Marketing and Account Manager (Portfolio upon request)
Work directly with senior management to develop marketing programs, design marketing strategies, and implement marketing campaigns
Design, write, and oversee the production of printed promotional materials including flyers, media guides, postcards, giveaways, and more; designs layouts and prepares copy
Establish and implement short- and long-term marketing goals, objectives, and procedures
Organize and manage promotional events and coordinate day-of deliveries
Initiate and implement direct outreach marketing efforts to potential external customers
Help manage the annual marketing budget and monitor expenses
Conduct market research and analysis, and establish data management and tracking systems to improve the marketing efforts
Assist with the creation and implementation of our corporate logo gear store
Serves as customer point of contact, as appropriate, and maintain communications when necessary
Provide support to team members during monthly billing processes
Assisted with the creation and implementation of the new website
Responsible for creating new sales presentations
Atlantic Emergency Solutions, Reynoldsburg, OH January 2022 – November 2022
Social Media Specialist (Portfolio upon request)
Planning, creating, monitoring, interacting, and connecting through all social media platforms (Facebook, Instagram, TikTok, & LinkedIn)
Managing a high volume of daily social media posts
Creating and editing web content and pages
Developing campaigns, ad testing, audience targeting, reporting, and analyzing to identify trends and opportunities
Planning and executing email marketing strategies and tactics
Promoting brand awareness and maintaining strong brand reputation through marketing efforts
Collaborating with internal and external teams on different marketing projects
Ordering, organizing, and arranging delivery of marketing materials to events
Maintaining event updates and ongoing plans
Encouraging greater social media participation
oFacebook- page reach is up 26.5%, page visits are up 38.4%, page likes are up 3,789
oInstagram- reach is up 414.2%, profile visits are up 275.5%, followers are up 1,939
oTikTok- followers are up to 8,246 (began at 200) and likes are at 74,700 (began at 500)
Tiffin University, Tiffin, OH June 2021 – May 2022
Event Services Graduate Assistant (Portfolio upon request)
Responsible for managing the student workers – schedules, issues, training, etc.
Assisted with setting up, decorating, and tearing down events throughout campus
Managed the technology inventory including laptops, cords, chargers, etc.
Trained on numerous audio and visual technology systems
Administrator in the Event Management Software (EMS)
Created and designed numerous event diagrams using Microsoft Publisher
Answered incoming phone calls and returned voicemails
Gave prospective clients quotes and other information for their event
Created and managed the TU Space Utilization Project
Other duties performed as necessary
Modern Builders Supply, Toledo, OH March 2021 – May 2021
E-commerce Content Specialist (Portfolio upon request)
Wrote and updated product and category descriptions
Responsible for all product upload sheets
Responsible for maintenance on all products (non-images and pricing)
Created and maintained all categories
Researched the latest SEO and keyword practices and provided information to the rest of the team
Updated VPS for all current and new products
Responsible for missing VPS report and products in one category report
Responsible for DB updates tab assignments
Responsible for Wiki edits on all assigned duties
Ability to pitch in and help with any loading project
Sherwin Williams, Kennett Square, PA (May 2018 – June 2020) & Northwood, OH (July 2020 – April 2021)
Sales Associate
Assisted customers over the phone by determining needs and presenting appropriate products and services
Responsible for providing customer service to wholesale and retail customers
Stocked shelves and set up displays, loaded and unloaded trucks, and cleaned the store equipment
Translated for Hispanic customers in order to provide the correct products and services
Other duties performed as necessary
R Investments, LLC, Tiffin, OH February 2020 – June 2020
Office Assistant
Assisted tenants with payments, invoices, and other necessities
Emailed and called prospective tenants regarding available rentals
Managed the business Facebook profile – including making post and responding to messages/comments
Managed Tenant Cloud
Created new documents, spreadsheets, and presentations to help organize
Lumbermen’s Merchandising Corporation (LMC), Wayne, PA Summer (May 2019 – August 2019)
Building Materials Internship (Portfolio upon request)
Placed orders for dealers and assisted them with any procurement needs
Assisted with Vendor Managed Inventory (VMI)
Wrote and posted news articles and price changes on the company website
Attended purchasing clinics with new and existing dealers
Created a new presentation for the purchasing clinics
Designed a spreadsheet for the dealers to see all of our services and rebates
Created two flipbooks for capital equipment and kitchen and bath
Researched trends to better assist our dealers/customers
Financial Design Agency of Ohio, Tiffin, OH February 2019 – December 2019
Marketing Internship
Used FMG Suite to update and manage the company website
Managed the Automated Campaign Tool (ACT) to utilize different marketing tools
Attended weekly meetings and lead the discussion regarding Marketing
Responsible for setting up events and other gatherings for clients
Researched articles and topics to post on social media to gain more awareness and clientele
Managed the clients contact information and making updates as needed
Campus & Community activities
Tiffin University Business Club, VP of Social Media & Public Relations May 2019 – 2020
Tiffin University American Marketing Association, VP of Public Relations August 2018 – May 2019
Captain of the Tiffin University Equestrian Team August 2019 – 2021
Tiffin University Equestrian Team Member 2017 – 2021
Inductee of the National Society of Leadership & Success March 2018
Skills
Microsoft Office – Word, PowerPoint, Excel, Publisher, and OneNote
Social Media Management – Facebook, Instagram, Snapchat, LinkedIn, Twitter, and Pinterest
Google Applications – Docs, Sheets, Slides, Drive, Calendar, and Email
Google Ads and Analytics
Project Management
Customer Service – including CRM software
Content Marketing/Creation
Social Media Marketing and Management
Event Planning/Management
Other applications – Canva, Adobe Photoshop, GIMP, Constant Contact, Salesforce Hubspot, and others
Management/Leadership skills
Certifications
Hubspot Email Marketing 2024 - 2026
Google Analytics 2023 - 2025
Honors/Awards
Tiffin University’s Honor’s Society 2021
Tiffin University Trustee’s Scholarship 2017 – 2021
Tiffin University Dean's List 2017 – 2021
Tiffin University Equestrian Scholarship 2017 – 2021
IEA Western National Champion 2017
References
Sandy Koehler, Director of Event Services
Tiffin University
155 Miami Street
Tiffin, OH 44883
********@******.***
Supervisor
Tyler Shook, Market Manager
Sherwin Williams
4780 Woodville Road
Northwood, OH 43619
Supervisor
Nikki Reineke, Owner
R Investments, LLC
481 W Perry St Suite A
Tiffin, OH, 44833
***************@*****.***
Supervisor
Chris Sulouff, Purchasing Manager Building Materials Department
Lumbermen’s Merchandising Corporation (LMC)
137 W Wayne Ave
Wayne, PA 19087
800-***-**** ext. 7039
********@***.***
Supervisor during internship
Weston Reinbolt, Investment Consultant & President
Financial Design Agency of Ohio
893 N Countyline Street
Fostoria, OH, 44830
******@*******************.***
Supervisor during internship
Bradley Couch, Assistant Market Manager
Sherwin Williams
747 W Cypress St
Kennett Square, PA 19348
******@*******.***
Supervisor
Contact this candidate