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Data Entry Program Manager

Location:
Alexandria, VA
Posted:
October 15, 2024

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Resume:

Paul Bascomb, CEM Exhibition Management Specialist

***********@*****.*** • linkedin.com/in/paulb0421/ 571-***-**** • Springfield, VA 22152 Dedicated, versatile exhibition management professional with a wealth of experience in coordinating large-scale events and meetings across a broad variety of challenging industries. Analytical problem solver with proven capacity to thrive in fast-paced, deadline-driven operations. Skilled communicator continually focused on building productive professional relationships in pursuit of positive outcomes and enhanced profitability. Areas of Expertise include:

Exhibition Management Client Management Revenue & Profit Growth

Large Event Coordination Relationship Building & Networking Project Management

Sales Planning & Marketing

Strategic Planning & Forecasting

Business Development

Staff Training

Budget Management

Meeting Planning

Problem Resolution

Communication & Collaboration

Data Entry/Management

Professional Experience

AMERICAN CLEAN POWER ASSOCIATION • Washington, DC • 2020 to 2024 MANAGER, EVENT SALES (April 2024 – October 2024)

MANAGER, EVENT SPONSORSHIP AND EXHIBITIONS (November 2022 – April 2024) MEMBER RELATIONS SPECIALIST, MEMBERSHIP & EXHIBITIONS (June 2020 TO November 2022) Earlier on I was responsible for managing segments of the association’s annual membership renewals and assisted with sales for the main annual expo including booth space sales and sponsorship opportunities. Had consistent communication with either current customers or future prospects and assisted with creation of exhibitor prospectus. Later I took on a more prominent role in selling exhibit space, meeting rooms and sponsorship opportunities for three events, including our flagship event CLEANPOWER. Other responsibilities included: site visits, design and maintenance of expo floorplan; engagement with vendors; maintenance of client databases, creating payment and prospect tracking sheets, creating sales pipelines, and providing daily customer service to internal and external clients. Key Accomplishments & Responsibilities:

• Instrumental in reaching sales revenue goals in my first year.

• Responsible for $650k in membership renewal revenue.

• Eclipsed $5M in exhibit booth sales at flagship event in 2024; $4.8M in 2023

• Eclipsed revenue goals in smaller events in 2024, 2023 and 2022

• Eclipsed sponsorship revenue goals at main event and smaller events in 2022 AMERICAN ACADEMY OF OTOLARYNGOLOGY-HNSF • Alexandria, VA • 2011 to 2020 SENIOR MANAGER, INDUSTRY RELATIONS (2017 – 2020)

PROGRAM MANAGER II, EXHIBITS (2014 – 2017)

PROGRAM MANAGER, EXHIBITS (2011 – 2014)

Oversaw all exhibit sales for the foundation, including booth sales and sponsorships for organization’s high-profile annual event, as well as other industry functions. Developed business by building on relationships with existing clients and cultivating new opportunities with prospective sponsors. Supported sales and management of annual career fair. Oversaw sales activity and deliverables for organization’s Academy Advantage Partnership program. Myriad of responsibilities included: logistical coordination, site visits, shipping and security in relation to expo hall; creation of annual exhibitor prospectus and exhibitor surveys; design and maintenance of expo floorplan; budget management and engagement with vendors; maintenance of client database.

Key Accomplishments:

• Generated $2M+ in exhibit space sales, exceeding the annual revenue goal by $100K.

• Achieved 120% of sponsorship revenue target in first year of Senior Management.

• As Program Manager II, formally recognized with “50 Fastest Growing Shows” award from Trade Show Executive for increasing sponsorships and boosting sales 12%; additionally in this role, exceeded sales revenue target for annual event with one of organization’s prominent partnering associations.

• In first year as Program Manager, completely sold out exhibit hall and established an active waiting list for participation.

• In role as Program Manager, sold 76,000 net sq. feet of booth space, a new record for the organization.

• Exemplary performance in each role earned rapid promotions within organization. FEDERATION OF STATE BOARDS OF PHYSICAL THERAPY • Alexandria, VA • 2010 to 2011 MEETING PLANNER

Served in multifunctional capacity, planning various organizational meetings, processing registrations, generating and responding to RFPs, and administering appropriate BEOs and documents for meetings and events. Key Accomplishments & Responsibilities:

• Effectively coordinated and executed organization’s annual meeting after just two months in the position. TALLEY MANAGEMENT GROUP • Alexandria, VA • 2009 to 2011 MANAGER, EXHIBIT SALES & MEETINGS

Supervised exhibit and sponsorship sales operations for industry-leading association management company, with focus on coordination and execution of major annual events for the Snack Food Association (SFA) and Federally Employed Women (FEW). Developed business by building on relationships with existing clients and cultivating new opportunities with prospective sponsors. Researched prospective clients and sponsors through trade publications, leads, cold calls and onsite networking. Supported logistical efforts during annual events, generated exhibitor surveys, and maintained client database.

Key Accomplishments & Responsibilities:

• Routinely exceeded annual sales revenue targets. J. SPARGO & ASSOCIATES, INC. • Fairfax, VA • 2007 to 2009 EXHIBIT SALES ACCOUNT MANAGER

Supervised exhibit and sponsorship sales operations for full-service event management company specializing in supporting the production of trade shows and expositions. Collaborated with marketing team to develop strategies in support of sales efforts. Supported Operations Managers with logistical coordination before and during events. Maintained Salesforce client database. Utilized A2Z software program in floorplan design and space assignment for annual events. Researched prospective clients and sponsors through trade publications, leads, cold calls and onsite networking. Generated detailed sales reports on weekly basis for distribution to each client and delivery to Executive VP. Key Accomplishments & Responsibilities:

• Generated $1.6M+ in revenue within six months of hire, and $1.5M+ in 2009 alone.

• Exceeded 7-year sales target for exhibit space sold onsite for AWMA Real Deal Expo. Additional Professional Experience

THE CALPRO GROUP • Washington, D.C.

ACCOUNT MANAGER, AMERICAN WIND ENERGY ASSOCIATION • February 2020 to June 2020 ON-GOING CONSULTANT MANAGER, EVENTS • 2013 to 2020 FOOD MARKETING INSTITUTE • Washington, D.C. • 2004 to 2007 ACCOUNT EXECUTIVE, EXHIBIT SALES

CONSUMER ELECTRONICS ASSOCIATION • Arlington, VA • 1999 to 2004 SENIOR SALES COORDINATOR/SALES COORDINATOR, INTERNATIONAL CES Education, Training & Certification

International Association of Exhibitions and Events (IAEE) CEM (Certified in Exhibition Management), 12/2014 Coursework toward Bachelor of Science in Sales & Marketing Senior level class status; Dean’s List) DEVRY UNIVERSITY Crystal City, VA

Studies in: AutoCAD I & II; Speech Communication

NORTHERN VIRGINIA COMMUNITY COLLEGE Alexandria, VA Technical Proficiency

MYS Salesforce A2Z ExpoCAD AutoCAD MS Word Excel PowerPoint Adobe Reader Microsoft Teams



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