Robert Starace
**** ***** ****** ******** *******, NY 10598
******.*.*******@*****.***
Education
Bachelor of Arts June 1990 Rider College
·Major: Political Science
·Minor: Economics
Skills & Abilities
Communication
·I have the ability to articulate content seamlessly in a matter that simplifies complicated issues, so all parties have a clear understanding of presented information and possible solutions. I pride myself in being prepared by anticipating issues and having options available to further positive resolution for all parties.
Negotiation
·Working within both a Corporate Trade and Agency environment has given me a unique perspective into how media providers view each entity and the rate structures they are willing negotiate from. I have been able to avoid possible pitfalls related to pre-conceived notions of a clients pricing history at an Agency to create leverage that benefits both my employer and the client’s that enter into a Media Trade arrangement.
Experience
Retired April 2022-Present
NYS Contact Tracer - COVID February 2021-April 2022
·Established contact and interviewed persons infected with COVID
·Public Safety associate that helped stop the spread of COVID by convincing infected patients to isolate
·Worked in group settings to help to find better ways to communicate with patients
Field Representative US Census December 2019 – March 2019
·Visiting homes within assigned geographic areas to conduct in-person interviews with residents
·Documented visits and accurately recording responses on paper forms
·Job ended prematurely due to COVID Pandemic
Consultant RNS Media Barter Consultation, LLC January 2019-April 2022
·Established relationships with various clients discussing the Corporate Trade process.
·Worked with Corporate Trade entity as consultant.
·Assisted a Content Provider with tools necessary to establish negotiating advertising platform with media buying entities.
VP, Director Trade Services Carat Trade July 2003-January 2018
·Worked with management to create savings for clients by integrating Trade into their TV and Digital Video media plans.
·Established working relationship with National Activation Team and produced savings without sacrificing quality of media.
·Maintained relationships with media vendors that created leveraged positions resulting in media savings to the client and revenue for the agency.
·Managed TV and Digital Video buying groups and was responsible for profitability of all media placed
Associate Media Director Active International July 1994-July 2003
·Produced cost analysis to determine viability of entering into trade agreements with clients based on media specifications and profitability.
·Negotiated trade deals with cable networks to produce leveraged position that could be applied to Trade clients.
·Managed group of buyers and reported to management on the revenue of media transactions for several clients.
National Media Buyer Clifford A. Botway Inc. June 1990-July 1994
·Planned budgets for media purchases in Network Television, Cable, Syndication and Radio.
·Purchased media for one of the largest packaged goods companies globally.
·Monitored deliveries and made suggestions on how to maximize media savings.
References Supplied upon request