Social Media Community Impact

RACHEL SHAW

******@***************.*** - 972-***-****

EXPERIENCE

Franchise Owner

AR Workshop Garland (2019 - 2023)

• Administrative - Provide support, training, information and materials for employees in order to improve development of best practices. Graphic design, including but not limited to custom graphic art. Optimizing daily customer interactions within our workshop and coordinating the planning of special celebration events.

• Business Operations - Managing day-to-day operations, ensuring the workshop is open and staffed during scheduled events. Maintain and reorder all inventory and supplies as needed.

• Financial Management - Successfully manage finances, optimizing budgeting and expense control, leading to improved profitability. Provide monthly financial reporting to ensure transparency and track the brands progress.

• Marketing - As the brand’s consumer-facing representative strategically managed social media platforms, resulting in increased brand visibility and engagement. Social media management with regard to advertising, promotions, and social content on various platforms. Work closely with franchise development and marketing teams to ensure the franchise is up to date on all major promotional, project/design and retail initiatives that are actively pitching products for all major seasons, including but not limited to camps, events, seasonal and partnered collaborations. Assist in seeking out opportunities for collaboration with local businesses and fundraising opportunities for growth within the local community businesses. Responsible for attracting and building a customer base, while generating revenue in line with the brand's benchmarks for success

• Public Service - Active memberships with Rockwall, Rowlett, Garland, and Richardson Chambers. Sitting committee member for the Garland Chamber Women’s Business E-nitiative program and the Richardson Chamber Women In Leadership.

Sr. Executive Assistant

Denbury Resources (2007 – 2017)

• Direct report to Sr. VP of Operations & Sr. VP of Production Operations with additional support to regional VP’s o Coordination of Board of Director meetings, conference calls, travel arrangements for in-person meetings, preparation / distribution of Investor presentations and Investor packets, notary, annual budgeting, monitor G&A spending against budget, create / distribute Personnel Action Form's, creation and maintenance of corporate expense credit cards company wide, expense reporting, conference registrations, coordination of travel - airfare, hotel, rental cars, calendar - scheduling meetings and conference calls, supplies, promotional items, presentation assistance, accounts receivable, accounts payable

• Corporate Plane Responsibilities

o Liaison with Executive Airshare in regard to corporate fractional ownership of 3 planes, maintained aircraft schedules and maintenance, coordinate transportation upon arrival, work with local FBO's for onsite reservation of meeting rooms and other logistics, quote estimates to plane requestors, final itineraries to corporate passengers, billing of final invoices to departments, processing of EA invoices, scheduling of outside Charter services (United Air, Choice Aviation, Colorado by Air and Air Denver)

• Corporate Conference Planning

o Event Manager for annual Leadership Conference and CO2 Conference, contract negotiations, development and post event processes, responsible for managing project and communication plans, timelines, budgets, post event reports, accommodations, transportation for participants, catering, signage, displays, special needs requirements, event security

RACHEL SHAW

******@***************.*** - 972-***-****

• Technical Training for Employees

o Coordination of various lunch-n-learns for Reservoir Engineering and Reservoir Technology - room reservations, a/v equipment request, room set-up, research of technical courses to be offered to employees, vetting of vendors, course outlines, review of technical suggestion by AS's and AM's, contracts reviewing and acceptance, cost negotiations, new vendor setups, travel for instructors (if needed), production of training manuals, posting of course details on Denbury University, management of enrollments, manage students confirmations and reminders, print rosters, follow-up with no-shows, verify invoice cost is accurate, bill no- show to cost centers and advise supervisors, process final billing, employees training completions into Employee Training Manager, class surveys and feedback, coordination of Texas Board of Professional ethics training

• Internships & Career Fairs

o Coordinate Career Fair Expo's at various colleges (LSU, OU, CSM, UT, A&M and Texas Tech), registration of booth for Expo, expo give-aways, team shirts, ship displays, giveaways, submitting necessary media and marketing info to expo centers, catering for pre-events o Coordinate travel for new interns arriving and departing Denbury, manage living accommodations for interns, intern events, notifications to unsuccessful candidates, ensuring interns have proper safety equipment and FRC for field assignments

Executive Assistant

Mary Kay Inc. (2004 – 2007)

• Reported directly to the Director of Brand Development: sales tracking, trend charts, monthly variance reports

(actual vs. plan) for department, budget planning & forecasting, maintained calendar, scheduled performance reviews, prepared expense reports, review and approval of team expense reports, preparation of presentation materials for executive meetings, maintained future promotions calendar, processed international shipment and ensure shipment was in compliance within organizations guidelines;

• Provided product development support to eight Marketing Managers including competitive data gathering, competitive product purchasing, cost analysis and recommendations. Interacted with field sales representatives to resolve product issues, domestic and international shipment of new promotional products and coordinate travel arrangements for meetings and conferences.

• Directed activities for two company wide sales conferences. Coordinated Marketing Conference kick-off meetings for internal employees and developed conference resource manuals. Sr. Executive Assistant / Office Manager

Rapport Technologies / WYSE Technology (2002-2004)

• Supported Sr. Executives, President, VP of Sales and CTO. Scheduled and coordinated executive meetings and conferences. Coordinated travel, budget & forecasts. Acted as liaison between management and clients to accomplish business objectives. Maintained highly confidential information, files and time sensitive materials, including expense auditing of all employee reports. Coordinated all team-building events.

• Managed acquisition of capital equipment purchases such as computer hardware and software. Maintained supply inventories of consumable supplies. Established equipment maintenance contracts with vendors. Managed other business operation such as facility maintenance, shipping and receiving.

• Processed payments to vendors and customers. Resolved problems effectively in a timely manner. Negotiated terms of payment, service levels, and expectations.

• Established consulting services agreements for 3rd party contractors.

• Coordinated overall creation and management of promotional materials, reports, communications and presentations.

RACHEL SHAW

******@***************.*** - 972-***-****

Financial Support Administrator

Compuware (2000 – 2002)

• Provided executive administrative support to the VP of Professional Services. Coordinated travel arrangements for consultants, maintained calendar of events, inventory of promotional items. Managed all conferences and offsite staff meetings.

• Audited consultants’ expenses. Familiar with client engagement management process, which ensure compliance of time and expense tracking/reporting. Developed expense guidelines for SAP consultants, and processed bi- monthly expense billables to national client base.

• Administered contracts with sub-contractors regarding insurance, Statement of Work criteria and ensured adherence.

Sr. Executive Assistant

SAP America (1997 – 2000)

• Provided executive support to Central Region VP, Directors (3) and Consulting Managers: constructed utilization reports for Consumer Products, Discrete and Process Sectors, maintained training collateral for Texas region, created and provided orientation and manuals for new employees, coordinated travel arrangements, profit and loss reporting.

• Managed contractor relationships. Responsible for creating of Statement of Work documents, non-disclosures and time and activity policies. Researched billing issues for vendors and SAP. Developed internal procedures for processing requests for consultants.

• Coordinated five employee conferences, which involved venue contract negotiations, housing, audio/visual needs and transportation. Facilitated hands-on sessions and team building exercises. Sr. Executive Assistant

Price WaterhouseCoopers (1992-1997)

• Performed administrative and executive duties at client sites and within the Management Consulting Services department.

• Prepared billing drafts, resolved billing problems, maintained billing files, assemble work papers, and proposals.

• Negotiated and managed corporate lodging and auto mini-leases for project engagements.

• Coordinated meetings, special mailings and distribution of materials.

• Created and maintained project orientation manuals and managed functions at World Trade Shows. TECHNICAL SKILLS

• Google Suite

• Apple Mac Application

• Microsoft Office – Word, Excel, PowerPoint, Outlook, Publisher

• Adobe(Advanced) – Photoshop, Illustrator, Acrobat Pro, After Effects, Lightroom

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