Communications, Media Relations, Social Media Public Relations
Resume:
Margaret Mary Cordes
**************@**********.***
Linkedin.com/in/margaretmarycordes/
**** ****** ******, *** *******, LA 70115
Leadership & Development: Twenty plus years’ experience in senior roles leading Communications, Marketing and Public Relations teams developing and maintaining brand, communication, community, and stakeholder relations.
Strategic & Crisis Communications: Advanced experience in a fast-paced collaborative environment with constantly competing and changing priorities. Proven track record of successful brand management and strategic communications for corporate and non-profit organizations, that includes crisis communications during national disasters, major events.
Media, Public & Stakeholder Relations: Extensive background as a working journalist and media executive in building and maintaining relationships with diverse stakeholders. Advanced understanding what the media is looking for in a story and how to position it for an organization’s communication goals. Passionate about engaging with people, storytelling and finding solutions to difficult tasks.
Broadcast News & Media Management
Skills and experience in the positions listed below:
Strong leadership skills with experience in developing and managing diverse teams
Excellent written and verbal communications skills, with advance ability to convey complex information clearly to a diverse audience and community.
Understanding and gathering of data-driven analytics for use in marketing and informed decision-making.
Advanced experience in digital marketing trends, social media platforms, content management and copy editing.
Thriving in a fast-paced collaborative environment with constantly changing priorities.
Experienced in managing and coaching talent, diverse teams of professionals as well as mentoring interns.
Experience in collaborating on problem-solving and developing long term and short-term goals.
New Orleans LA
News Director, (NBC) Hearst October 1999 –December 2004
Washington, DC
Executive Producer (CBS) Gannett/Tegna September 2013 – December 2014
Houston, TX
Executive Producer Fox O&O September 2009 – March 2013
Indianapolis, IN Executive Producer (NBC) Dispatch Broadcast Group April 2005 – September 2009
Houston, TX
Executive Producer ABC O&O/Disney April 1997 – October 1999
Milwaukee, WI
Assistant News Director (CBS) Weigel Broadcasting October 1995-April 1997 Producer in markets that include Chicago, Seattle, and Milwaukee
Houston, TX December 2014 – April 2023
Communications, Media/Public Relations, Crisis Response Team, Producer Digital Content
Guided staff in developing new and expanding current digital platforms, cross-channel marketing, and content development. Leader in building and strengthening relationships with the public, community leaders, journalists, and media networks.
Assisted all departments with digital platform development and content production. Most recently involved in developing daily digital lessons and programs for Lakewood Kids Life at the onset and duration of Covid-19.
Involved with mission’s department assistance to underserved schools and communities.
Involved in the launch and marketing of the annual Mobilizing Medical Missions International Conference.
Public Relations for monthly arena and stadium national “Night of Hope” events, book tours producing social media and digital story content for each event.
Crisis Communications and response/rebuild team during Hurricanes Harvey, Ida, Laura, Baton Rouge Flooding, Houston Freeze and Covid-19. Leading teams of volunteers and liaise with media and community leaders.
Director of Communications: Advisory, part time. October 2021-June 2023
Helping a Hero is a 501c3 non-profit founded in 2006, that provides support for military men and women. Helping a Hero’s principal activity is to provide specially adapted homes for qualifying service members through partnerships made with builders, developers, communities, and the veteran.
Community, Media, and Donor Relations
Event planning and execution
Social Media Management, digital and broadcast video production, and photography
Fundraising and stakeholder engagement
Fundraising & Media Management Accomplishments
Leader of a team effort that generated more than $2M in donations at WDSU following the September 11th attack on America. Established live, fundraising broadcasts over multiple days to assist the Red Cross with deploying physical and psychological help for survivors and families.
Recruited as one of a five-member management/development team to launch a start-up CBS affiliate, one of the first digitally equipped newsrooms creating station image, mission, goals and recruiting talent.
Invited as a news producer on two military transport missions to Somalia to report on the tribal warfare. Our team responded to the need for help by working with Johns Hopkins and Milwaukee medical leaders to return to Somalia with more than $1.5 million in medical supplies. We returned in just weeks with medical teams to distribute the aid to Somalia and Ethiopia and educate tribal leaders on basic life-saving nutrition.
Initiated and led an $800,000 fundraising campaign, rallying support for an 8-year-old girl who needed an experimental multiple organ transplant to survive. Medicaid rejected the experimental procedure. The campaign and storytelling not only rallied the community in support of the family but increased the awareness of at-risk families and communities.
Honors & Awards
EMMY Award 2012 Executive Producer & Producer: Beauty Is Skin Deep: Children/Youth/Teen Program
EMMY Award 2010 Executive Producer & Producer: Classmates with Cancer: Special Program
National Gracie Award: Classmates with Cancer
Edward R Murrow Award for Breaking News: Officer Down 2008
EMMY Award 2008 Executive Producer: Indiana Floods June 7th Best Weekend Newscast
EMMY Award 2008 Executive Producer: The Night Beat: Best Evening Newscast
EMMY Award 2007 Executive Producer: The Night Beat: Best Evening Newscast
EMMY Award 2007 Executive Producer: Amish Van Accident/ Best Weekend Newscast
Associated Press Best Newscast Awards in Chicago, Milwaukee, Indianapolis, Houston & Seattle
Education
Bachelor of Arts, Communications and Broadcast Journalism: St. Norbert College
Skills: Microsoft Office Outlook, Adobe Creative Suite, Google Analytics, Mac & PC proficient, social media and digital channel development and management. Photography, Videography, Video Editing, and Digital Content Development.
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