Social Media Multi-Media

Spenser Robnett

Media Production Marketing Creative Advertising Filmmaker

*********@*****.*** 248-***-****

EXPERIENCE

Founder

Way Steady Productions

June 2024- Present Detroit, MI

● Established Way Steady Productions, an integrative multi-media company rooted in Michigan storytelling which strives for community partnership through cross platform engagement.

● Secured funding and managed end-to-end production for Just a Taste, a short horror film set in Northern Michigan. Led a crew of 25 people at a Michigan Historical Landmark.

● Initiated collaboration with Michigan Arts and Culture Council and influential Michigan brands to stimulate the local economy.

● Collaborated with American Society of Cinematographers and American Motion Picture editors.

● Partnered with an influential Detroit clothing brand for merchandise to grow brand awareness and social media outreach. Documentarian & Media Expert

University of Michigan Humanities Collaboratory

April 2023-June 2024 Ann Arbor, MI

● Traveled to Mongolia to document an interdisciplinary ‘Northern Realms’ team of tenured professors studying Buddhism, Archaeology, and the History of the Mongolian Empire for 3 weeks.

● Managed the media team and used a kit composed of a DSLR camera, wireless mics, drone, and hard drives to preserve footage.

● Designed a website for the project and added over a dozen personalized videos linked to specific locations traveled to.

● Built an interactive map with the team's data coordinates.

● Created a Youtube channel and edited digestible documentary footage of the entire expedition including interviews with Buddhist monks, important Mongol scholars, and festival participants. Event Coordinator

University of Michigan Museum of Art

December 2022- June 2024 Ann Arbor, MI

● Directed after-hours museum events, weddings, and concerts.

● Designed workflow charts for employees and led a group of students responsible for hosting events.

● Assisted the Museum Facilities Manager with technological A/V, communication hospitality & guest services.

● Hands-on facilities maintenance & problem solving experience.

● Maintained positive sales relations with vendors.

● Worked with Security and UofM police, ensuring safety of VIPs, such as the University President Ono.

SKILLS

Multi-Media

Direction,

Production &

Editing

Targeted

Advertising:

Youtube, Facebook,

Instagram Reel +

TikTok Content

Microsoft Office &

Adobe Suite

Website

Development: SEO

CRM

Management

Software

COMMUNITY

SERVICE

Dawn Farm:

Recovery Support

Specialist

Best Buddies

International:

Caregiver for young

adults with Downs

Syndrome

AWARDS

LightWorks Film

Festival - Best

Documentary

(2024)

Jake Goldberg

Scholarships

Webber Glover

Film Award

Social Media & Marketing Manager + Property Manager Campus View Housing

October 2021-December 2022 Grand Rapids, MI

● Leased a student community of over 1,500 residents.

● Managed a village of 36 Townhomes with over 120 residents- tasks ranging from leasing to maintenance.

● Organized leads and managed applicants on the software Entrata.

● Led a team of 10+ others responsible for creating ads and weekly social media posts, such as Instagram sweepstakes and branded viral Tik Toks.

One personally led campaign organically reached 30,000 accounts naturally, from our own 2,500 followed Instagram

● Ran sponsored ads targeted at potential residents looking for housing on Youtube and Facebook.

● Tracked statistics on Google Ads and customized SEO Manager.

● Designed eye-catching websites for commercial properties. Marketing Associate

INMAR Solutions

April 2020-October 2021 Chesterfield, MI

● Designed company posts on LinkedIn and tracked account metrics weekly. Increased company account followers by 225%.

● Initiated Google Analytics for our company website and cultivated weekly reports, as well as SEO strategy.

● Created signs and banners for our new technology center and industry trade shows. Brand ambassador at EV Tech Expo.

● Facilitated company branding through apparel and industrial logos.

● Built web pages on WordPress and weekly site maintenance via WPBakery.

● Implemented asset management and inventory scheduling via MRP software in order to run more efficiently and safer.

● Assisted with injection molding and diligently entered data during trials.

● Coordinated shipping and receiving logistics, tracked controlled and regulated temperature environments.

CURRENT FILM PROJECT

Producing a feature length documentary about the famous hip-hop producer DJ Candlestick based out of Houston, Texas.

● The project follows his experience as an industry leader who has worked with artists such as Drake, The Weeknd and Virgil Abloh.

● His artistic relationship with Oscar winning filmmaker Barry Jenkins, director of the film Moonlight and The Lion King.

● His role as an influential philanthropist in the city of Houston and his relationship to the “Chopped and Screwed” music technique, specifically associated with Houston while staying sober. Two more trips planned for Fall ‘24 to wrap filming* EDUCATION

University of

Michigan

College of

Literature, Science,

and the Arts

Major: Film, TV &

Media Production

VIDEO

PORTFOLIO

Available per special

request.

Contact this candidate