Content Creator

Ashley M. Selinsky

Alexandria, VA ***** ad8unn@r.postjobfree.com 412-***-**** https://www.linkedin.com/in/ashleyselinsky/ EDUCATION

The George Washington University, The School of Business Washington, DC Master of Science, International Business December 2022

• Marketing Club

• Relevant Coursework: Managing Developing Countries, Strategy Concepts & Competition in the Global Economy

• Short Term Study Abroad, Copenhagen Business School (Copenhagen, Denmark) La Roche University, School of Business Pittsburgh, PA Bachelor of Science, Dual Major, International Management & Business Management May 2021 Minor, Marketing

• Dean’s List, August 2020

• Relevant Coursework: Spanish Classes and Human Resource Management EXPERIENCE

EF Go Ahead Tours Denver, CO

Travel Consultant Sept. 2023- August 2024

• Achieved recognition as the second-best seller in June 2024, exceeding sales goals by 200.73%.

• Tested and troubleshooted Salesforce CRM platform, ensuring smooth implementation and enhanced user experience.

• Coordinated the integration of a new booking engine, streamlining communication between engineering, management, and sales teams for successful adoption.

• Facilitated professional development of 3+ mentees by providing personalized mentorship. Conducted regular one-on-one sessions offering constructive feedback and hands-on support throughout sales process. Associate Travel Consultant Jan. 2023 – Sept. 2023

• Drove customer engagement and boosted sales through high-volume outreach and follow-up calls.

• Consistently met and exceeded monthly and quarterly sales targets through strategic marketing and sales initiatives.

• Managed 70+ calls daily and a pipeline of 80+ self-leads monthly, achieving an 11.5% conversion rate against an 8.1% goal.

• Enhanced sales conversion rates by 3.4% through building rapport with 80+ prospects monthly. Content Creation

Instagram (Personal Account) May 2021- Present

@Ashesfoodieadventure

• Developed and maintained a personal Instagram account with 1,300 + followers, focusing on food blogging, achieving high engagement rates, and fostering collaborations with brands.

• Created and launched a personal food blog website, showcasing high-quality visual and written content, including photos, stories, and recipes, which complemented the Instagram account and enhance overall brand presence.

• Produced and shared engaging content across both Instagram and the website, resulting in an average engagement rate of 67.57% on social media.

• Collaborated with brands to create sponsored content generating a 40.3% increase in engagement and brand awareness.

• Utilized Instagram and web analytics tools to monitor performance and adjust strategies, resulting in continuous growth and improvement on content reach.

• Acted as the primary point of contact for organizing influencer events in the DC area, developing, and maintaining relationships with key influencers and brands to enhance reach and impact. CERTIFICATIONS

Content Marketing - HubSpot Academy, July 2024

Digital Marketing - HubSpot Academy, August 2024

Skills and Interests

Technical Skills: SQL (Basic), CRM Systems, Data Analysis Tools, Microsoft Programs (Proficient) Involvement: Engineering Power User, The Mentor & Mentee Program. Career Highlights: GW Alumni Panelist for students in early career development.

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