Social Media Marketing Coordinator
Resume:
John Abel II
*** *********** ******, ****** *****, PA, 15136
************@*****.***
EDUCATION
West Virginia University - Morgantown, WV August 2015- December 2019 Bachelors of Science in Sports Management:
Minor in Communications
Minor in Business Administrations
Montour High School - McKees Rocks, PA August 2012- June 2015 High School Diploma
WORK EXPERIENCE
Around The Table With Stacy Smith
March 2024- Present
● Brought two ideas to life with high level logos and website for two podcasts, “Trunk ’N Tails”, and “The Bull, The Bear, and You”.
● Developed podcast and social media concepts, including social media platforms, themes, formats, and target audience analysis.
● Conduct weekly and bi weekly meetings to review the strategies and communication plan.
● Helped develop strategic marketing and PR content to capitalise on opportunities.
● Oversaw the production process from ideation to distribution, ensuring high-quality content delivery.
● Managed audio editing, mixing, and mastering using industry-standard software such as Adobe Audition or Pro Tools.
● Collaborated with hosts, guests, and production team members to schedule recordings and ensure timely delivery.
● Implemented strategies to optimize podcast visibility and engagement across various platforms, including iTunes, Spotify, Podbean, and Rumble.
● Monitor podcast analytics and audience feedback to refine content and improve listener experience.
● Stayed updated on industry trends and emerging technologies to incorporate innovative approaches into podcast development.
Elevate UR Marketing
May 2023- Present
● Excel in creating a positive brand image for our client base for all social and digital media
● Build unique, impactful marketing campaigns that target specific demographics.
● Exceptional leadership and management skills working with a team overseeing social media and content creation with the goal of growing my client's businesses
● Social media activation across all platforms with a strong focus on LinkedIn.
● Leader in content creation utilizing video, photography, and drone footage.
● Create customized marketing campaigns for each client managing all aspects of the project; includes social media activation, logo creation, marketing concepts, short and long term goals.
● Analysis and review of current marketing campaigns and can redesign social /digital platforms
● Continually create social media content through video and photography highlighting companies products, services, employees, community involvement, etc.
● Produced and created long format videos, commercials, company videos, social media content, activate email blasts, create mailers and marketing pieces, conduct research and community out reach.
● Develop, host, and redesign websites for clients- Produce content for websites. Review and developed key word metrics for maximum results.
● Attended client meetings to discuss messaging, media plans including TV, Radio, Billboards, Youtube, and other digital elements.
● Support the Sales/PR team at events with marketing material and messaging Special Skills
● Licensed drone operator allows for a new and immersive way to capture and create content to engage viewers on a deeper emotional level
● Leader in holographic technology bringing a new engaging way to stand out in the community which utilizes 3D modeling and visual effects technology AERAS Drone Technologies- Head of Business Development March 2023- June 2024
● Project manager on all projects.
● Liaison between Aeras and Elevate UR Marketing for sales and messaging for clients and Salire LLC.
● Built brand awareness for the company.
● Handle and manage all inbound requests.
● Coordinated meetings with Government agencies
● Taught a class at WVUP to try and develop a Precision Agriculture major
● Utilized drones to obtain and develop video to use for marketing content AERAS Drone Technologies- Sales and Marketing Manager May 2021 to March 2023
● Created marketing presentations, pitches, proposals, and other deliverables
● Built and hosted website: aerasfog.com
● Crafted and maintained social media content (multiple Tik Toks’ eclipsed a million views)
● Filmed and photographed content on site with and without drones.
● Created messaging for Aeras and their client base for social media, email blast etc.
● Participate and organized team meetings with corporations both international and domestic putting new technology on the map to provide services that are safer, faster, and cost efficient Holovisn- Sales and Operations Manager -
November 2021 - April 2023 (disolved)
● Developed brand logo and presentation to sell the 3D Holographic displays to local businesses and corporations.
● Created website and hosted site and messaging to increase awareness and benefits to client base.
● Content creator for 3D Holographic advertising - proficient in developing and creating high end 3D graphic logos and images to capture clients message.
● Branded and developed support sales material for the started up company.
● Crafted and maintained social media content on all platforms. Sales, Box Office, and Ticketing Internship: Washington Wild Things Summer 2018
● Worked in the box office gaining knowledge and experience with the Ticketmaster operating system.
● Assisted in fan engagement and entertainment, while dealing with and resolving various complaints day in and out from fans
● Performed daily stadium tasks and operations
● Helped organise paperwork ensuring all season ticket holders contract were accounted for. SKILLS
SKILLS
I have the drive, skills, and resources to make any company successful. I am well equipped with the following skills and characteristics-
Adobe Creative Cloud software (Photoshop, Illustrator, Premier Pro, After Effects), Drone Operations, Holographic Technologies, Develop Podcasts, Social Media Activation and Management, Sales and Marketing, Dedicated work ethic, Proficient with judgment and critical decision making, Website Development, Videography and Photography, Time management, Communications and media, Passionate and vocal leadership skills, Excel while handling pressure, and Confident public speaking skills. Excel in Multitasking.
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