David Stock
Boca Raton, FL ***** ● 954-***-**** ● **********.*@*****.*** ● linkedin.com/in/davidestock Director of Operations
Accomplished operations and marketing executive with over 15 years’ of combined experience in strategic business development by adding measurable growth to a company’s revenue, while decreasing overall operational expenses. Well versed in creating analytical solutions to known and unknown issues, while achieving greater customer satisfaction and boosting staff morale by coaching/developing them to reach their overall improved potential. Extremely well versed in technologies and programs throughout multiple industries.
Professional Strengths:
Strategic Business Planning Business Relations Analytical Problem Solving Operations Management Digital Marketing & Advertising Project Management Contract Negotiations Systems Management & Implementation Professional Experience:
EDM Lead Network, Boca Raton – FL Chief Operating Officer – January 2024 – August 2024 Strengthen and onboarded third party affiliates through various networking channels. Created new internal strategies based on marketplace conditions. Daily problem solving which required creative and intuitive measures for long term solutions. Recruited and trained new staff for several new internal systems. Facilitated daily operations across our network of 47 employees over 4 continents. Consulted and provided daily instruction for several departments including, business intelligence, Quality & Performance, Sales, Marketing (internal and paid), and Software Development. BrokerCalls, Ft. Lauderdale – FL VP of Sales, Marketing & Compliance September 2020 – January 2024 Hired, trained, and managed a team of sales, marketing, and compliance professionals. Implemented, configured, and pioneered the SalesForce architecture, software components, and CRM strategies the company set as its foundation. Assessed and simplified weekly/quarterly reviews, budgetary goals, and forecasting of company growth. Developed and maintained strong company relationships with vendors, buyers, and affiliates. Implemented compliance onboarding process for affiliates.
Company revenue increased by 3MM within 12 months due to increased sales and business development teams
Accounting, Compliance, and QC processes streamlined, which led to a 23% reduction in costs, and lower liability claims.
Registered, setup, & attended national conference events that yielded on average an additional 50 company accounts. Dena Lyons, Boca Raton – FL Operations Manager December 2019 – April 2020 Conducted and directed the management of the company's sales through wholesale and direct to consumer channels. Facilitated and coordinated U.S. events, philanthropic opportunities, and vendor relationships through various networking channels. Applied and advised on the latest search engine optimization strategies and consulted on paid marketing development. Integrated and managed new installments to a Wix format website, while educating others on how to use the newly acquired format.
US Passport Services, Boca Raton – FL Director of Operations July 2008 – September 2019 Served as the head of the marketing department with regards to SEO, PPC, SEM, Email Marketing, Referral/Affiliate Marketing, and Reputation Management, which lead to my promotion to Director of Operations. Reporting and analysis of the company’s growth and development along with forecasting based on historical data and industry trends. Daily project management of developers & staff to ensure growing website content, while consistently making improvements to the overall user experience on the front end and staff operational support in the backend. Implemented policies and procedures for the company’s locations and trained managers to assist in the ongoing implementation of customer service solutions for general staff members. Provided employee management, maintained vendor relationships, and progressed the organizational development with ongoing planning, training, and project management.
Increased company revenue through multiple online marketing platforms from $50,000 to $5,800,000 within 3 years, while directing projects that led to a page rank score of 7.
Implemented plans for an online lead generation system that led to a 150% increase in e market contacts with sustainable building blocks that produced $200,000 in re marketing sales 1 year from launch.
Evaluated & corrected automated communication methods with three new communication programs that lowered overall response times that lead to a decrease in staff expenditures, while increasing client satisfaction by 31%. Collaborated with the marketing team to shift the company’s focus of e commerce marketing solutions from paid sources to more organic, which led to the company achieving $90,000 in monthly organic sales after 6 months. Developed and progressively updated procedures and policies that created an incentive program for general staff members, which boosted productivity levels and company revenue. Policies were designed to keep a strong work ethic and help decrease the amount of staff related errors.
Technical Skills: Sales Force Administrator, Photoshop, Adwords (PPC), Google Analytics, Word Press, Wix, NetSuite, Constant Contact, Mail Chimp, BaseCamp (Agile Project Management), Slack, Cooler Mail, Merchant Payment Systems & Gateways, SEO, SEM, VOIP Systems (T1 & SIP architecture), CRM & CMS applications with API Integrations, Quickbooks, Microsoft Office Education: Florida State University, Tallahassee – FL Bachelor of Science: Major in Economics, Minor in Marketing