Henri Pegues
************@*****.***
Clinton, MS 39056 601-***-****
Objective
Experienced sales manager and key account manager with an extensive background in CPG, DSD, Sales Management (area, market, and district), retail trade execution, operations and administration within top-ranked consumer product goods companies.
Planning skills include sales budget development, product forecasting, pricing strategy, profit and loss, expense budgeting, Facilities management, routing and logistics, labor forecasting and planning, warehouse operations, category/space management, government & school bids.
Key Competencies
•Sales Leadership
•P&L Responsibility
•Business & Customer Partnering
•Market & Account Expansion
•Strategic Planning
•Creative Initiatives
•Key Performance Indicator (KPI)
Management
•Revenue Generation
•Cost Control
•Trend & Competitive Analyses
•Change Management
•
Experience
LIPARI FOODS
Sales Representative
January 2023 – Present
•Manage & Grow National Account portfolio by developing annual Sales Plan.
•Cultivate and maintain effective business relationships with key decision makers (e.g.,food safety, economic buyers, operations.
•Manage complex relationships with operators and customers, understand and apply market intelligence to sales strategy.
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•Execute existing contracts and own the renewal, solidify and expand existing customer relationships.
BON APPETIT GLOBAL INC.
Market Manager January 2016 – January 2023
•Manager 5 states with 32 independent Operator routes serving National and Independent accounts.
•Achieved regional sales objectives by coordinating sales team, developing successful strategies and servicing accounts to stretching business relationships.
•Made onsite sales calls to prospective customers to help sales representatives close lucrative deals, Coached independent operators in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction rating.
•Effectively recruited hired and trained highly talented individuals bringing exceptional skills and expertise to sales team.
•Account Mgr. responsibilities included the following- Circle K, Rouses, Brookshires, Sapelo’s Cash Savers, Aramark, Morrisons. MS, La, Ark, Tn, Tx, Fl.
BIMBO BAKERIES
District Sales Manager
January 2013 – April 2016
•Manager and Supervise the daily route sales operations in Central/Southern Mississippi and Jones-Ville, Louisiana.
•Managed P&L, introduced new brands while growing existing brands and developing new markets.
•Worked with Independent Contractors, and set AOP Goals for districts
•Customer relations, DSD Pay-By-Scan and Shrink Control.
HOSTESS BRANDS
Market Unit General Sales Manager
March 2012 – January 2013
•Manage sales and operations through 11 distribution centers in Mississippi and Southern Louisiana
•Managed annual sales of $50 MM+ annually
•Direct responsibility for Market Unit P&L
•Manage sales & Operations teams of 146 people including 16 district managers.
•Increased sales year over year YTD, indexing 102, with a 1% reduction in returns.
•Cross Functional management duties included sales, marketing, operations, facilities and Human Resources
•Responsible for Key accounts – large and small format, national and regional – Wal-Mart, Kroger’s, Fred’s, Sonic, etc.
•Effectively manage and reduce cost and increase variable profit for the Market Unit through SKU Rationalization, Route Consolidation, successful price Increases, Return Reduction, and Streamlining Routes.
District Sales Manager
July 2009 – March 2012
•Lead Sales and Marketing efforts and managed Customer Merchandising Agreements with independent grocers within the region, with gross sales over $20MM+ annually.
•Achieved a minimum of 4% profitable sales growth each year as a DSM
•Effectively reduced District cost by optimizing route efficiency and eliminating unprofitable routes.
•Successfully managed multi-states district with twelve (12) direct reports and a sales budget of $420,000 per week
•Communicated and Executed sales strategies and initiatives to direct reports and key customers.
•Assisted in the hiring, training, development and follow-up of both new and existing employees
COCA COLA ENTERPRISES
August 2007 – July 2009
Account Manager, Jackson, Mississippi
Successfully marketed and sold brand named Coca Cola products to decision makers for food services and convenience store accounts.
•Implemented and executed national and local strategies and initiatives for achieving volume quotas. Gained, maintained, and optimized the distribution of new and existing products.
•Leverage persuasive sales skills to negotiate annual Customer Development Agreements with retail customers.
•Managed long-term profitability while exploiting monthly earnings by targeting independent customers for monthly promotions.
•Secured profitable/exclusive business with on premise customers which included Universities, Full-Line Vendors, Travel and Leisure Venues, Military and Government accounts.
•Secured exclusive state and local government foodservice and vending contracts.
•Experienced in providing vending and fountain solutions to diverse group of customers.
FLOWERS BAKING COMPANY
Sales Manager
October 1999 – August 2007
Managed and Supervised the daily route sales operations of the Jacksonville, Florida location (2001-2007) and the Baton Rouge Louisiana location (1999-2001) in a manner that resulted in maximum profitable sales, controlled stales, low turnover, superior customer relations, brand growth, proper distribution, and positive relations with employees and independent distributors.
•Managed over 80 routes and 100 sales personnel from Independent Distributors to Operations Managers.
•Communicated, guided and directed each sales team member (company and Distributors) in their efforts to attain/maintain positive customer relations, sales and sales goals, and compliance with company policies/procedures and Distributor’s Agreement.
•Performed on-going analysis of the market to identify opportunities to improve space, position, brand sales, display strategies, personnel strategies, and other profitable actions.
•Used fact based selling including IRI data to enhance key account performance by sharing gains in market share, distribution and display penetration.
•Planned, scheduled, and communicated vacations, training, route coverage, promotions, grand openings, store resets, etc., in a manner that resulted in proper and professional coverage of the market.
Route Salesman
July 1994 – October 1999
•Follow all safety rules and safe work practices
•Assisted with rack rest as needed
•Ordered and Delivered proper amounts of product to each customer on an assigned route.
•Increase sales to assigned accounts through improved space and special displays.
•Controlled stale in assigned accounts through proper distribution
•Maintain and improve relationships with assigned accounts.
Education
Northwest Community College
1992-1994
Oxford High School
1989-1992