Business Development Revenue, Growth, Management

MARC WINKELMAN

Chandler, AZ 480-***-**** *************@*****.***

Experienced Sales and Operations Leader with over 25 years of expertise in driving revenue growth, optimizing operational efficiency, and fostering a positive company culture. Proven track record in developing strategic plans, leading innovative product development, and managing comprehensive business operations. Skilled in financial management, team leadership, and customer relations, with a strong focus on ethical standards and continuous improvement. Adept at identifying market opportunities, building strategic partnerships, and executing effective business strategies. Exceptional communicator with a talent for motivating teams and cultivating lasting customer relationships.

Technical skills: Microsoft Office Suite, Microsoft Project, QuickBooks Enterprise, Google Workspace, Salesforce

Core Competencies:

Strategic Planning & Vision Sales Strategy & Business Development Operational Management & Process Improvement Financial Management & Analysis Leadership & Team Development Product Innovation & Development Marketing & Brand Management Customer & Stakeholder Relations Technology & CRM Proficiency Project Management & Cross-Functional Collaboration Ethics & Corporate Governance Account Management & Sales Forecasting Budgeting & Data Reporting Analytical Thinking & Problem-Solving Risk & Compliance Management Business Development & Expansion Sustainability & Innovation

Awards & Achievements:

Co-engineered a hybrid epoxy-polyaspartic floor coating system, recognized for durability and innovation.

Completed a research grant with CARE California, advancing sustainable concrete formulations.

Developed a lightweight “green” concrete product for commercial flat roofs.

Achieved NSF 51 certification for food-grade standards in decorative coatings.

Awarded "Most Innovative Product" at the World of Concrete Convention.

Professional Experience

Founder & CEO GRANICRETE INTERNATIONAL, INC Phoenix, AZ April 2006 – April 2024

Positioned Granicrete as a leader by creating easy-to-apply products that produced natural-looking finishes on concrete.

Led a team of 12 employees, generating $4 million in annual sales and fostering a collaborative work environment.

Conducted thorough market research to identify gaps in the decorative coatings market.

Led the development of the first decorative coating system for countertops, breaking new ground in the industry.

Conducted successful test marketing at a home and garden show, where consumer responses validated the product’s appeal.

Managed comprehensive operational workflows, from manufacturing to customer service.

Implemented Just-In-Time (JIT) inventory management and integrated systems for order processing and accounting.

Established QA protocols for production and distribution, ensuring a high-quality standard and customer satisfaction.

Transitioned the business to a third-party logistics (3PL) model, optimizing logistics, order fulfillment, and scalability.

Oversaw financial planning, budgeting, and profit reinvestment strategies, maintaining a profitable, debt-free company.

Implemented a transparent financial reporting system and a bonus pool structure tied to company performance.

Monitored critical financial metrics, ensuring efficient cost control and maximizing profitability.

Cultivated a positive and ethical company culture, focused on continuous improvement and employee development.

Maintained strong relationships with distributors, customers, and key stakeholders.

Provided comprehensive training programs to support distributors and ensure successful product application.

Represented the company at industry events and media appearances, enhancing the company's brand awareness.

Implemented robust risk management strategies, including comprehensive safety training and OSHA compliance protocols.

Ensured that all operations met regulatory standards and maintained high levels of safety and quality.

Engaged with regulatory bodies and industry organizations to stay ahead of potential changes in regulations and standards.

Drove business expansion through strategic partnerships and private labeling, enabling the company to reach new markets.

Developed a successful go-to-market strategy that leveraged the company's innovation and customer support strengths.

Focused on long-term growth by continuously exploring new product opportunities and market trends.

Acted as the liaison with investors and other stakeholders, ensuring communication and maintaining the company’s direction.

Successfully navigated two IRS audits, demonstrating the company’s strong governance and ethical standards.

Education:

Bachelor of Science in Business Administration Arizona State University Tempe, AZ

Graduated Cum Laude

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