Marketing Coordinator

Fred Mourad

*********@*****.*** +1-845-***-**** www.linkedin.com/in/fredmourad

EDUCATION

Susquehanna University, Selinsgrove, PA

Institut Internationales d'Études Françaises, Strasbourg, FR, B1 Language Level, (Spring 2022 semester only) Bachelor of Science - Major: Marketing, completed: May 2023 Sigmund Weis School of Business

Accredited by the Association to Advance Collegiate Schools of Business (AACSB) Bachelor of Arts Two Degrees – Double Major: Music (general studies) and French Studies, completed: May 2023 Minor: Arts Administration, completed: May 2023

Performance Grant Scholarship (auditioned and awarded based upon musicianship) Primary Instrument: French Horn

WORK EXPERIENCE

Public Relations and Marketing Intern, Quite Great – London, UK (Remote) June 2021 – August 2021

● Created and developed two blogs and press releases weekly for artists who released new music

● Highlighted ten musicians/artists utilizing premier PR tactics to showcase their achievements in writing

● Moderated the Twitter account and a WordPress account to showcase my work and increase traffic by 10% to company site

● Initiated and managed digital dialogues on industry trends via company forum, resulting in a 30% growth in active forum participants

Administrative Assistant – Andrea Spector, CPA – Monroe, NY May 2023 – Present

● Utilize Creative Solutions and Accounting CS to enter journal entries and checks, cutting down workload for accountants by 20%

● File and organize client documents into digital and physical filing systems to make easily accessible

● Generate important tax information for clients via typed letters and emails to streamline communication to clients ACADEMIC EXPERIENCE

Marketing Club (American Marketing Assoc.) – Susquehanna University January 2021 – December 2021

● Completed an official marketing campaign to introduce an alumni-focused business school store utilizing the platforms of Wix and Shopify to show spirit and support for the business school program

● Met as a club weekly to discuss about projects within the community and news within the American Marketing Association

● Stimulated academic discussion on marketing strategy and implemented tactics within projects, including SEO, content marketing, and landing pages, resulting in a 5% productivity increase and general motivation CROSS CULTURAL EXPERIENCE – Strasbourg, FR January 2022 - June 2022

● Improved ability to communicate in a second language by studying at a French-speaking institute and living with a host family

● Communicated and collaborated effectively with French natives and international students at the institute learning French as a second language

MUSIC LEADERSHIP EXPERIENCE

Susquehanna University Symphonic Band and Orchestra August 2019 – May 2023

● Performed in a non-required 30-minute solo recital which took time and dedication to prepare, around 100 hours

● Co-creator of the Susquehanna University Horn Studio Instagram account, gaining social media and advertising skills, this unified the Horn Studio as a brand and was the first section to take this initiative

● Ran and operated educational music festivals, 3 per academic year, to encourage high school students to pursue music as a career

SKILLS

French Language, Fluent Proficiency PR: written copy Microsoft Office (Word, PowerPoint, Excel) Accounting CS and Creative Solutions Canva WordPress

Google Analytics GA4 Semrush and Tessitura

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