UX Designer, UX researcher

Himanshi Khara LinkedIn Portfolio *****.*@************.***

EXPERIENCE

Apprenticeship Cambridge Local First, Massachusetts Jan 2023 - April 2023

• Redesigned homepage and calendar page to enhance user engagement and clearly communicate the company's mission by adding clear headlines, CTA for membership, enhancing event information visibility on the calendar page, and including testimonials to build trust among business owners.

• Implemented these strategic optimizations within budget constraints and featuring the event section on homepage for community connection resulted in a 35% increase in user engagement post-launch. UX Designer Leo9 studio, India Feb 2021 - Feb 2022

• Conducted user interviews and usability testing to identify barriers to engagement and conversion, leading to redesigned features such as callback requests, language translation, & 1:1 financial session.

• Addressed these problems & improved accessibility and trust for users seeking financial advice, resulting in a 30% increase in user engagement and 15% growth in customer base.

• Assisted in brainstorming sessions to enhance workflow by organizing activities that encouraged cross- functional team collaboration, resulting in improved communication & more effective product handover. Design Intern Vashishth Technologies, India May 2020 - Feb 2021

• Assisted in moderating user interviews and focus groups to gather insights into user behaviors and pain points for two projects both focusing on improving conversion rates for client’s website.

• Analyzed company website data to identify reasons for low user sessions, suggested design solutions such as simplifying navigation, optimizing load times & implementing responsive design principles. Marketing Alliance Intern Mzaalo, India June 2019 - Jan 2020

• Conducted in-depth research to tailor content and integrate multilingual entertainment, benefiting the audience with relevant and accessible content, resulting in 20% increase in viewership.

• Designed marketing campaigns & managed social media content for Mzaalo to increase engagement by Implementing strategic social media initiatives such as including targeted posts & interactive content. School Coordinator Saturday Art Class Oct 2018 – Apr 2019

• Conducted research to design campaigns integrating core values for over 130+ children. Designed weekly class flow promoting self-expression through various art forms, tailored to different age groups. SKILLS

Strategy: User research, User-centered design, Design thinking, Information Architecture, User Flow, Journey mapping, Design systems, Usability testing, WCAG, Wireframing, Visual design, Prototyping. Design & Technical tools: Figma, Adobe Photoshop, Adobe Illustrator, Hotjar, Sketch, Framer, Miro, Axure RP, ProtoPie, HTML, CSS, JavaScript, WordPress, Salesforce, SaaS, Microsoft office suite, Tableau, Jira. EDUCATION

Northeastern University, Master’s in Digital Media Boston, MA Major in Interaction Design Sep 2022 - Sep 2024

University of Mumbai Mumbai, India

Bachelors in Management Studies Jul 2017- May 2020 CERTIFICATION

Interaction Design Foundation Online

UX Certificate Mar 2021- Aug 2021

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