Aashna Dodhiwala
******.*********@*****.*** +1-650-***-****
aashnadodhiwala.webflow.io
VISA
H4 + EAD
Seattle, USA
VISA SPONSORSHIP NOT NEEDED
EDUCATION
NATIONAL INSTITUTE OF
FASHION TECHNOLOGY
BACHELOR OF DESIGN: FASHION
COMMUNICATION
Grad. July 2016
Hyderabad, India
CHIREC PUBLIC SCHOOL
Grad. May 2012
Hyderabad, India
GITANJALI DEVSHALA
Grad. May 2010
Hyderabad, India
SKILLS
Proficient:
• Figma
• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign
• Gen AI Based Art
• Gen AI Prompt Engineering
• Autodesk AutoCAD
• 3DS Max
• Corel Draw
• Wacom Tablet
OTHER SKILLS
• Textured Art
• Typography
• Canvas Painting
• Photography
• Wall Murals
EXPERIENCE
CAREER BREAK January 2023 - Present
Relocated to the USA in January 2023. Took a career break for 6 months. Faced challenges due to widespread layoffs and hiring freezes. Set up my own business. AMAZON
VISUAL DESIGNER & PRODUCTION DESIGNER
June 2019 – December 2022 Bangalore, IN
• Led design processes for complex projects, ensuring high-quality outputs that met client expectations. Worked with Design Researchers, Developers, ProgramManagersandcross-functional stakeholders like Intel, Samsung, EA, Lego, CKNY, Prime Video etc.
• Created and collaborated with editorial, production, distribution, and tech teams, as well as external vendors, to deliver high-quality digital design projects for Amazon devices such as Kindle, Fire Tablet, and Fire TV.
• Coach and Mentor for 15+ designers and contractors. Developed presentation decks, onboarding videos and Figma and CMS tools to create and manage design assets in order to help designers and contractors ramp up 90% faster than before. The recorded training videos are distributed across Amazon worldwide now.
• Led the design team of 20 designers for Amazon Global Events like Prime day and Black Friday/Cyber Monday to ensure a smooth operation.
• Created visual designs for monthly team newsletter with feature stories.
• SME for Amazon Ad Policy, designed and sent out monthly newsletter, aimed at helping advertisers grow their business on Amazon.
• Led a team of 20 designers for Amazon Global Events, ensuring seamless operations during Prime Day and Black Friday/Cyber Monday.
• Utilized Adobe Creative Suite to create advertising materials, static and dynamic banners, and landing page flows.
THINK TANKERS INNOVATIVE SOLUTIONS
SENIOR GRAPHIC DESIGNER
June 2016 – February 2019 Hyderabad, IN
• Managed multiple projects simultaneously, ensuring timely delivery of high-quality design assets.
• Designed marketing and promotional materials for various verticals, including Food and Beverage, Education, and Fashion and Lifestyle.
• Streamlined design lifecycle processes and mentored a team of 7 designers. Produced a strong portfolio showcasing a wide range of design projects and styles.
HIGH SPEAK
GRAPHIC DESIGN INTERN
2016 Hyderabad, IN
• Developed brand identity, print designs, and social media marketing materials for clients in the housing and service sectors. Focused on Meta ads as a primary platform for digital marketing campaigns.
SHRIYA SOM
GRAPHIC DESIGN INTERN
2016 Hyderabad, IN
• Contributed to the brand establishment of a pret and couture label featured in Lakme Fashion Week India by building prototypes, website templates, and forms to support the brand’s digital presence.