Graphic Designer Digital Marketing
Resume:
BROOKE GUY
SR. GRAPHIC DESIGNER
**** **** **. ********, **, US
brookeguydesigns.co
ad7mon@r.postjobfree.com
https://www.linkedin.com/in/brooke-guy-graphic-designer/
SUMMARY
Solution-oriented graphic and web designer seeking a freelance graphic design position. 7 years’ of experience in translating ideas and marketing strategies into visually appealing, accessible, and functional designs. Proficient in various design software, I specialize in creating engaging user experiences with visually striking graphics. My expertise includes responsive web design, UX/UI, search engine optimization, ADA & WCAG accessibility, and branding.
EDUCATION
Emory University CE, Graphic Design & Visual Communications Certification, Current
Digital Marketing Institute, Digital Marketing Professional, 2021
General Assembly, Front End Development and Design, Graduated 2018
University of Georgia, Bachelor’s Degree, Graduated 2012
EXPERIENCE
Sr/ Graphic Designer, Lead for Digital Design Global Creative Studio, Entrepreneurs’ Organization
2022 – Current
Create and execute visually dynamic, high-quality and effective marketing and informational graphics that support client storytelling and the entrepreneurial member journey using digital and print media
Wireframe, design, and implement visually dynamic, high-quality web designs that support client storytelling and the customer storytelling using WordPress, Photoshop, Illustrator, and XD
Work collaboratively with multiple divisions and stakeholders to create designs, campaigns and strategies that adhere to brand guidelines and align with business rationale
Design and implementation of multi-faceted marketing campaigns for member and staff initiatives utilizing email, banner ads, and social media platforms.
Design and implementation of environmental branding and stage concepts for large-scale events, domestic and international.
Craft comprehensive marketing strategies, content calendars, and corresponding creative assets for well-rounded and effective marketing campaigns.
Design and facilitate implementation of company internal and external websites, event websites, company blog and newsroom pages, and governance + informational web pages.
Visual Designer, Digital Marketing LexisNexis Life Sciences
2020-2022
Primary resource for visual design collateral for marketing, sales, and executive departments
Planned, designed, and managed implementation for company website rebuild; resulted in a 150% increase in unique user web traffic and significant increase click through
Designed and implemented digital and print creative collateral adhering to new brand standards, elements, and marketing strategy within our division and across LexisNexis
Redesigned, developed and implemented entire company website.
Designed landing pages, email campaigns, social media campaigns, Google Ads, display ads and banners, videos, and animations utilizing HubSpot, Pardot, WordPress, Adobe Photoshop, Adobe XD, Keynote, and PowerPoint.
Designed marketing print collateral, white papers, and case studies utilizing Adobe InDesign.
Designed graphic design elements utilizing Adobe Illustrator and Adobe Photoshop.
Optimized website speed, SEO, and customer experience utilizing Google Analytics, Google Tag Manager, and Core Web Vitals.
Reported to stakeholders SEO and analytics improvements utilizing hand-curated Data Studio dashboard for monthly reporting, ongoing projects and initiatives by the Marketing team.
Web & Graphic Designer, Clickagy (No Longer in Business)
2019 - 2020
Designed web pages and graphics for a large data-driven marketing and advertising firm.
Designed display ads, marketing collateral, and email campaigns for over 25 clients as an in-house designer.
Created social media content, landing pages, and copy for the company website and individual products.
Designed several logos for individual products and software solutions.
Drafted email campaigns, landing pages, and websites in HTML and CSS.
Frontend Software Engineer, Doctor.com
2018-2019
Designed and implemented complex websites with software integration for 50+ clients in the healthcare and pharmaceutical industry.
Drafted and implemented technical software documentation and training materials for products.
Assisted clients with website functionality and design changes utilizing a high traffic quick-paced ticketing system.
Lead client meetings and training sessions to assist clients with the implementation of software solutions.
ADDITIONAL EXPERIENCE
Web & Graphic Designer, Freelance
2017 - Ongoing
Web and graphic designer since 2018 with over 50 successfully designed and implemented websites.
Selected for competitive contracts to create web and graphic designs for companies in various industries.
Copywriting and research for 6 website blog pages on varying topics.
Design and prototype websites using Adobe Photoshop and Adobe XD utilizing UX/UI best practices.
Trained in front-end dev and web design at Atlanta’s top tech pioneer school for web development, data, design, and business.
SOFTWARE
Adobe Creative Suite: Photoshop, Illustrator, InDesign, XD, Dreamweaver, Spark
Office: Word, Excel, Outlook, PowerPoint
GSuite: Gmail, Google Docs, Google Sheets
WordPress, MailChimp, Salesforce, Monday.com, HubSpot, Trello, Shopify, Webflow
Google Analytics, SEMrush, Data Studio, Unbounce,
Design Software: Adobe Suite, Sketch, Figma, Canva, Vimeo
Project Management: Monday, Wrike, Samepage, Teams
INDUSTRIES
Nonprofit
Entrepreneurship
Education
Medical Devices
Pharmaceuticals
Life Sciences
Bioengineering
Real Estate
Digital Wayfinding
Medical and Bioengineering
Hotel and Hospitality
Law Firms, Legal Offices
Tactical
Service Industries: Plumbing, Remodeling, Reconstruction
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