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Sr. Art Director

Location:
Lansdale, PA
Salary:
100,000
Posted:
July 28, 2024

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Resume:

ABOUT ME

As a professional with more than twenty years of agency experience, I possess a unique mix of strategic thinking, artistic sensibility, design acumen and the ability to orchestrate the tasks of designers, writers, illustrators, developers, film, and other creatives. I conceptualize the big idea, leveraging the knowledge of how to direct a multi-discipline team to make it happen. EXPERIENCES

Nazaré part of Inizio Engage 2018–2024

Art Director (2018-2023) Multimedia Studio Director (2023-2024) Creative and strategic lead on branded and non-branded solutions for a who’s who list of pharma clients including training materials, exhibit galleries, marketing pitches, animations, and videos. Nazaré, part of Inizio Engage, designs comprehensive learning programs that transform behavior of teams resulting in higher engagement. Accomplishments included: responsible for reviewing project briefs and providing creative estimates to the project managers and managing the creative budget during the life cycle of the project, reduced costs for developing voice over work by ~30% per project by leveraging vetted external experts, created a plug and play library of video, animation, and gamification assets for the marketing team for sales pitches reducing the time to develop pitches, managed a team of 4 designers and provided mentoring to junior creatives, as part of the senior management team was pivotal in guiding the overall vision of the 18 members of the creative team, delivered over 25-30 projects on average per year. Steve Willison Design 2014–Present

Creative Director Art Director Wearer of many hats and designer of many things Work includes branding strategy and design for a higher education center for innovation. Print and digital assets for deployment to digital menu boards. Consultant on National Menu Law design including UI/UX design, database integration, and implementation.

Quantum Learning, Inc. 2016–2018

Art Director-Creative

Strategic thinker that defines the look and feel across all aspects of Quantum’s materials: core library assets, PPT deliverables, pre-work, videos, activity books, and pull-through materials. I ensure that client work is not only beautiful, but also clean and intuitive. Creative lead on work with the Director of Marketing on; printed brochures (direct mail), print ads, art direction on storyboards for videos and animations, social media assets, trade show designs (booth and accompanying materials). Results from 360 marketing campaigns

Aramark 2004–2014

Creative Director, Consumer Strategies, March 2010–October 2014 Responsibilities included: presenting overall strategy, provide art/creative direction to external designers and project management for the overall design process.

• Enterprise subject matter expert for a asset management and marketing solution web portal, called TheMarket, which enables Aramark employees to be ambassadors of the brand, giving them access to the tools and resources to properly create consistent high-level and on target marketing and communication assets including; UI/UX wireframe development, variable data marketing materials, stock photography library (with strategy for metadata tagging of assets).

• Developed the strategy for consumer experience solutions for 50,000+ users in various lines of business.

• Creative team lead in the building of a digital signage network, resident expert for our Aramark clients; managed creative team and time-lines for projects.

• Managed and directed the creative strategy and process on average of 100 projects per year, implementing digital signage solutions for the enterprise that leveraged ongoing efficiencies and captured adjacencies to provide growth to our client(s). Steve Willison art/creative director

SKILLS

Hard: Adobe Suite: Illustrator, Photoshop, InDesign, After Effects, Premiere, Acrobat, Audition, MS

Office Suite, Miro, Convo, Asana, Basecamp, Slack, SmartSheet

Soft: Creative/Strategic/Critical Thinking,

Collaboration, Organization, Problem-solver, Mentor EDUCATION

Bachelor of Industrial Design

Pratt Institute

more leads than the previous

year while decreasing the cost per lead

60% company gained

in additional revenue

growth in $700,000

30% company revenue

CONTACT

215-***-****

*******************@*****.***

https://stevewillisondesign.myportfolio.com

www.linkedin.com/in/stevewillisondesign



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