Digital Marketing Account Director

Work Experience

Director of Marketing

***********.****@*****.***

Fort Mill, South Carolina 330-***-****

25+ year marketing veteran with agency account service leadership experience as well a corporate Director of Marketing experience. Excels in marketing strategy, budgeting, digital marketing, omni-channel marketing, outbound and inbound marketing we HubSpot SuperAdmin experience. Christopher Spin

Director of Marketing

P3 Oral Surgery Charlotte, NC

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Responsible for overall marketing strategies and branding for Mountain State Oral and Facial Surgery and Greater Charlotte Oral and Facial Center

Created and led Corporate Digital Demand Gen campaigns 10% Dental Implant growth in 1st QTR vs. 2023 and 12% increase in 2nd Built in-house production department

Managed and mentored 5 junior marketing team members Member of P3 Leadership Team

Jan 2024 Present

Sr. Account Director

OneMagnify Charlotte, NC

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Directed and manages day to day operations of the $8M Navistar, Corp Account lead and developed strong client relationships with senior client Brands Delivered strong strategy and marketing solutions for paid, owned and earned marketing programs Responsible for all client budget management

Responsible for client growth

Responsible for managing six direct reports and manageing relationship with other practice area directors

HubSpot Super Admin

Apr 2023 Jan 2024

Director of Marketing

Cubbison Company Youngstown, OH

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Directed and executed all marketing programs for a $14M B2B Ensured all messaging and branding aligned with corporate strategies and goals Identified and drove new growth strategy

Managed production of all creative executions including digital, print, social and video Ensured that project deadlines and budgets were met Increased overall sales by 6% during COVID Pandemic Integrated a companywide CRM (HubSpot)

Managed and mentored a team of 4 Marketing professionals Served as corporate liaison with advertising agencies Jan 2019 Dec 2022

Account Director

Palo Creative Boardman, OH

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Managed client relationships for Parker Hannifin, Talmer Bank, Cubbison Company and many others Increased client revenue by 12% through cross-selling, new product introductions and new business wins Spearheaded planning and strategy for all internal Creative, Media, PR, Social and Digital Teams communicating and seeking approval of any changes to these with the client Identified ways to grow client accounts through new business opportunities. Created SOW for all clients and ensured that all billings aligned with agreed upon SOW Jan 2014 Dec 2018

Account Director

MullenLowe Pittsburgh, PA

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Led Paints/Pittsburgh Paints and First Commonwealth Bank Accounts Established new brands for the largest coatings company in the world, PPG Pittsburgh Paints and PPG Paints

Created SOW for all clients and ensured that all billings aligned with agreed upon SOW Created all client briefs and conducted all client weekly progress reports and meetings Helped expand First Commonwealth Bank into the Ohio Market create a Financial Services Line-of-Business Managed $8M media budget

Jan 2010 Dec 2014

Education

Youngstown State University -

Bachelor of Marketing

GPA 3.2

Jan 1992 Dec 1997

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