Social Media Email Marketing

Stephanie Olsen

***************@*****.***

LinkedIn see https://www.linkedin.com/in/stephanielorentz/

Portfolio see https://www.inhersight.com/blog/contributor/stephanie-olsen#

Copywriter and Editor

Specializing in long-form informational articles, SEO content (landing pages, blog posts), and short-form copywriting (social media, email marketing). Skills

Content Writing; Copywriting; Proofreading; Editing; Blog Writing; SEO Writing; Team Collaboration; Client Management; Marketing Communications; Content Strategy.

Relevant Work Experience

Copywriter and Editor, MyMarketingPass (June 2023 – Present)

● Write copy for client websites, email marketing, and social media (blogs, Facebook, X/Twitter).

● Proofread and edit work submitted by writing team.

● Monthly review writer performance with one-on-one writer meetings.

Copywriter and Editor, Epic Presence (December 2014 – Present)

● Write copy for client websites and blogs.

● Proofread and edit articles across verticals (healthcare, education, SaaS and B2B tech) for writing team. This entails direct edits, suggestions to writers, plus fact checking (links, quotes and sources).

● Align copy strategy across all marketing channels.

● Manage client feedback.

● Ensure timelines are met throughout the content production, editing, and delivery process.

● Support development of long-term content strategy and editorial calendar.

● Support development of brand strategy and style guide.

● Upload articles with images to WordPress; use Ahrefs for keywords; optimize for SEO.

● Conduct influencer outreach via BuzzStream.

Contributor/Writer, In Her Sight (April 2019 – Present)

● Write assigned articles on topics relating to women in the workplace.

● Support topic generation as needed relating to career development, DEI, leadership, etc.

● Conduct in-depth research, including direct interviews with subject matter experts.

● Manage outreach of published articles.

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