C A R R I E D R E W
C R E A T I V E D I R E C T O R
C O N T A C T
******@***************.***
www.thedrewcreative.com
Capistrano Beach, 92624
linkedin.com/in/carriedrew/
instagram/carriedrewcreative
instagram/thedrewcreative
P R O F I L E
Carrie Drew has created a fruitful career within the Action Sports, Swimwear and Apparel Industry, with vast experience in Art Direction, Design and Marketing. She is a natural leader with a passion for inspiring teams of right & left brainers. Intuitive and tuned in to the fickle retail temperature, she finds fresh ways to be inventive. Her connections and talent base of photographers, artists, models, and collaborators ensures success while building out a project. Carrie has a positive, outgoing personality paired with an unrivaled sense of detail and excellent execution skills. She is a steward when it comes to upholding company values and ethics, both personally and professionally. E D U C A T I O N
Bachelor’s Degree, Media Arts,
Digital Communication & Multimedia
Platt College, Newport Beach
2001 - 2003
S K I L L S
PROFESSIONAL
Creative Leadership
Art Direction, Packaging, Signage
Graphic Design, Typography
Project Management
Branding, POV, Storytelling
Category Design
Collaborative, + Communication Skills
HIghly Detailed
Well-Traveled
Color and Trend Theory
Resourceful, Well Connected
Professional Execution, Finish Work
W O R K E X P E R I E N C E
Chief Creator, Founder
The Drew Creative, LLC 2017 - Present
Boutique creative agency servicing global brands with design, branding, web design, photo shoots, and category design. We create income for our clients through products.
● Produced textile prints, designed snow apparel, and produced still and lifestyle photography shoots for all departments of Arctix (Alpha 6 Distributions, LLC.) They have experienced 150% growth since 2018.
● Produced white label art and design for Hurley Graphics, Anne Cole Trims, and Coppersuit Branding for InMocean Group, LLC.
● Designed graphics, a 4-part video series, training videos, social media, sales & Investor decks, books, produced events, and promo items for Play Bigger, LLC. - the leaders of Category Design and Authors of Play Bigger - How Pirates, Dreamers, and Innovators Create and Dominate Markets.
● White label design and advertising work for Docusign, Airtable, Hubspot, Mural.co, and Cloudflare, Munchkin, Celonis, and Cornerstone On Demand.
● Created seasonal t-shirt graphics and accessories for Salty Crew, Bikinibird, Pura Vida, PJ Salvage, Huntington Surf and Sport, Visit Laguna Beach and ZSupply.
● Designed and developed websites for playbigger.com, savewestcliff.com, amejkoartistry.com, lanesevenapparel.com and thedrewcreative.com Global Art Director
Rip Curl, LLC 2011 - 2019
Traveled the globe for inspiration. Designed and presented original graphics and textile prints for USA, Europe, Australia, and Asia partners. Rip Curl sales increased 225%.
● Created thousands of women’s and kids graphics, textile prints and accessories.
● Led yearly design camps with seasonal themes, color, and design direction.
● Graphics were featured on award-winning campaigns and outfitted pro surfer and shark attack survivor Bethany Hamilton throughout her movie, Unstoppable. C A R R I E D R E W
C R E A T I V E D I R E C T O R
S K I L L S
TECHNICAL
Mac Pro
Adobe Creative Cloud
Illustrator, Photoshop, InDesign, Figma
Painting, Drawing, Sewing
Google Docs, Sheets, Slides
Microsoft Office, Powerpoint
Mural.co Muralista
Airtable
Shopify
Wix
Procreate
Vimeo, Youtube
Hubspot
PLM Systems
A W A R D S
• 2013 My Bikini Marketing Campaign
of the Year, Rip Curl
• 2014 My Bikini Marketing Campaign
of the Year, Rip Curl
• 2015 My Bikini Marketing Campaign
of the Year, Rip Curl
• 2016 My Bikini Marketing Campaign
of the Year & Women’s Swim Brand of
the Year, Rip Curl
W O R K E X P E R I E N C E C O N T I N U E D
Freelance Art Director, Packaging and Marketing
Urban Decay 2010 - 2011
● Designed seasonal packaging and a collaboration with Bridesmaids the movie
● Created digital and printed marketing materials
Freelance Art Director, Textiles and Graphics
Pacsun 2009 - 2010
● Designed seasonal graphics for printables categories
● Created original textile art for all departments Senior Global Art Director
Fox Racing, INC. 2005 - 2009
Quadruped International Sales. The Fox brand accounted for 10% of Pacsun’s Net Sales in 2010, more sales than any other brand according to Pacsun’s annual report filed in 2011. Pacsun had net sales of $930 Million in 2010.
● Managed a team of in-house artists, freelance designers, technical production artists, and SMU designers.
● Traveled internationally to gather seasonal inspiration and meet with factories.
● Designed and launched Fox Swimwear
Head Graphic Designer
O’Neill 2003 - 2005
● Sole graphic artist for women’s design team spanning all divisions. V O L U N T E E R W O R K
County of Orange, CA
Foster/Resource Parent
2020 - 2022
Fostered 5 infants during the
Covid Pandemic.
ASPCA
Ongoing Animal Advocacy
2018 - Present
Help move legislation.
Save West Cliff
Non-Profit Member
2022 - Present
Branding, Web & Book Design
Shea Center Non-Profit
Therapeutic Riding Center
2020 - 2022
Horse Leader, Fund Raiser