RICHARD CANTU
**** ****** ** #*, ****** KS ***** · 913-***-****
****.*****@*****.***
Dynamic, goal-driven healthcare sales professional combining an accomplished history of exceeding sales quotas and driving revenue with clinical and scientific expertise. Demonstrated ability to leverage superior interpersonal and communication skills to build relationships and effectively interact with all call points from front-line nurses and practitioners to C-Level Executives. Passionate advocate for clients’ programs, delivering superior products and services tailored to specific needs. Proven track record of sales success; recipient of multiple organizational awards for exceptional performance throughout career.
EXPERIENCE
JAN 2020 – JULY 2020
WATERTREE HEALTHCARE, Pharmacy Representative
Educate healthcare staff about discount card
Build value with decision makers
Build and maintain relationships with health care providers
Serve as account manager
Manage multiple accounts simultaneously and accurately
Organize a territory of leads to provide maximum value
Territory reached 6% market share in July 2020 when I started at 1.6%
SEP 2018 – DEC 2019
MEDICAL DIAGNOSTIC LABORATORIES, Senior Sales Executive
Responsible for achieving annual sales and profit objectives for a defined territory
Obtain new business and exceed annual territory sales budget each year by presenting new test information, up selling and seeking out new sources of revenues from clients
Develop and present personalized sales presentations to professional audiences; demonstrate how MDL’s technical features and services could benefit the practice and help medical personnel provide quality patient care
Establish positive long-term client relations through scheduling and conducting calls with clients
Develop and maintain a full business pipeline of prospective clients and assume all territory management in an assigned geographic region
Provide timely and accurate reporting of pipeline, account plans and territory management activities as required
Work closely with Regional Manager to develop assigned territory in line with company’s objectives
Maintain knowledge of competitors and their presence in assigned territory
APRIL 2016 – PRESENT
OWNER, Independent contractor
20+ years of sales, leadership, marketing and business experience within the healthcare arena. Core strength is selling and building relationships and then capitalizing on them for powerful sales pull-through results for my company.
I pride myself on the ability to change mindsets through trust and understanding. I build fiercely loyal customers using a high level of integrity, personal motivation and a sense of urgency.
Specialties: Sales Management, Consultative Selling, C-Level Engagement, Prospecting Expert, Sales Planning, Proposal Generation, Coaching, Startups, Launch Commercialization, Business Development, Multi-State Institutional Sales, Specialty PharmRx, Science-Based Representative, Biotechnology, Contract Sales, Account Management, Networking
JAN 2012 – APR 2016
ONCOLOGY NETWORK MANAGER, sanofi genzyme
Responsible for driving product sales through the promotion of the product portfolio. The ONM will act as a product/content expert and health solutions advisor in large academic transplant centers. I was responsible for developing and implementing the account business plan across the cross-functional team including CPS, DSM, A&R Manager, HOM and any other colleagues with customer facing role in the institution. Generates and sustains support for products on institutional formularies. Works with institution to optimize and ensure access vial discussion on payer environment, hospital formulary access, and patient program. I was the “quarterback” of the account team with CPS, HOM, MLS and any other colleague with customer facing role in the institution. Achieve assigned sales objective for the territory. Review and analyze market data for development and implementation of account plans that focus on selling to targeted customer segments and business channels. Demonstrates deep marketplace, therapeutic, product and disease-state expertise.
JUN 2010 – DEC 2011
SENIOR CLINICAL HEMATOLOGY CONSULTANT, Genzyme
Provide current and comprehensive clinical knowledge of product portfolio while promoting on-label clinical benefits as the primary customer contact for market demand creation. Develop and execute business plan designed to meet assigned sales targets utilizing company approved marketing strategies, delivering branded sales messages and facilitating medical educational programs. Collaborate with Regional Business Director and other personnel, such as Clinical Nurse Consultants and Corporate Account Managers to ensure customer needs are met. Interact with other Genzyme personnel from multiple business units in a coordinated fashion that maximizes Genzyme’s presence, opportunity, and sales.
MAY 2004 – APRIL 2010
SENIOR BIOPHARMACEUTICAL REPRESENTATIVE, amgen
Provide current and comprehensive clinical knowledge of product portfolio, promoting clinical and economic benefits as the primary customer contact for demand creation. Execute Plan of Action (POA) marketing strategies, delivering branded sales messages and facilitating medical educational programs to meet and exceed aggressive sales targets. Collaborate with District Manager in development of territory business plans, adjusting marketing strategy on review of sales activities and territory analysis. Responsible for product contract presentations and customer contract activity.
EDUCATION
DECEMBER 1994
BS MICROBIOLOGY, The university of texas at austin
Dean’s List (multiple semesters)
Longhorn Band
Men’s Soccer – Club
SKILLS
Consultative Selling
C-Level Engagement
Sales Management
Institutional Sales
Specialty Pharmacy
Account Management
Product Launch Commercialization
Business Development
KOL Development
RFP Proposal Generation
Contract Environment
Evidence-based Selling
ACTIVITIES
Current member of Team In Training
Leukemia and Lymphoma Society