Event Planning Public Relations

JACQUELINE LASITER

**********************@*****.*** 310-***-**** www.linkedin.com/in/jacqueline-lasiter WORK EXPERIENCE

Practice Manager, July 2023-August 2024

Missoula Wellness & Medspa, Missoula, MT

● Acted as the main point of contact for patients, doctors, and hospital staff by closely reviewing medical charts and maintaining high levels of communication.

● Spearheaded marketing initiatives to promote medspa services, resulting in a notable 15% increase in client bookings.

● Collaborated with business partners to ensure consistent messaging across various platforms and departments. Guest Coordinator, August 2022 – May 2023

BloGo Salon + Medspa, Tuscaloosa, AL

● Managed high-volume appointment scheduling in a fast-paced environment with precision and efficiency.

● Orchestrated planning, development, and execution of company projects and programs to meet organizational objectives.

● Maintained and updated company website content, ensuring timely updates during critical situations.

● Supported event planning efforts for marketing events and special occasions, providing exceptional service for all attendees.

Public Relations Assistant, April 2021 – May 2023

BloGo Salon + Medspa, Tuscaloosa, AL

● Strategically distributed marketing materials to targeted audiences, including panhellenic members and new recruits.

● Elevated brand awareness through active engagement on social media platforms, effectively promoting company services.

● Supported event planning efforts by coordinating logistics, creating promotional materials, and managing attendee lists.

● Developed and nurtured meaningful relationships with key media.

● Increased revenues and supported business goals by developing public relations strategies and campaigns. Event Manager, April 2022 - May 2023

Twelve25 Sports Bar, Tuscaloosa, AL

● Orchestrated successful concerts featuring renowned artists such as 24kGoldn and Roscoe Dash

● Managed administrative logistics for event planning, booking, and promotions, ensuring seamless execution.

● Conducted post-event evaluations to identify areas for improvement and implement necessary changes in future planning efforts.

● Increased client satisfaction by consistently delivering well-executed events within budget constraints.

● Coordinated entertainment arrangements, including musical performances and guest speakers. Events Intern, May 2021-August 2021

Adams Center, Missoula, MT

● Researched assigned events and identified possible partnerships aligned with event concepts.

● Developed status reports for senior leadership, on activities related to planning, scheduling, canceling, inquiries, resourcing, risk mitigation, and proposal development for upcoming concerts. SKILLS

● Electronic Records Management

● Brand Awareness

● Media Relations

● Customer Service

● Sales Coordination

● Event Promotion

● Inventory Management

● Project Management

EDUCATION

Bachelor of Science in Human Environmental Sciences – Hospitality Management, Event Planning The University of Alabama, Tuscaloosa, AL

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