ALLIE BROADFOOT
CREATOR, DESIGNER, ARTIST
CONTACT
AllieBroadfoot.com
*****@**************.***
Atlanta, GA
EDUCATION
Auburn University
BFA Graphic Design
2011–2015
SKILLS
Ice breaker, crafty, innovation
generator, imaginative thinker,
natural team builder, “the glue
to the group,” office social
butterfly, progressive and
inclusive mindset, ever-evolving,
knowledge seeker and grow
Google Sheets, Slides,
and Docs
Word, Powerpoint,
and Keynote
Miro;
Photoshop
Illustrator
Indesign
Motion
WORK EXPERIENCE
Current Contract Graphic Designer
• Plainview LED 2023–Current
Designing all sales team assets, including LED display designs, realistic product mock-ups, and pitch decks
• All Out Championships . 2020–Current
Designing award pendants, stage backdrops,
and directional signage for nationwide competitions
• Nfinity Athletic, LLC 2024–Current
Designing event websites
Sugarcoat Collective
Founder & Creative Director 2023–Current
A company built on a love for all things art, design, fashion, music, interior design and sustainability. Currently running on fashion reselling, and art sales. I am the painter, the curator, the designer, the marketing team and the face for the company. I sell online, on live selling platforms, as well as at pop up shops all over the south. I plan to expand to events for promoting artists all through the south to sell and share their talents—whether that be music, painting, design, fashion, etc— under an umbrella of the acceptance of all and support of sustainability. Art has been a passion of mine since my first memories and I will do anything to make it an integral part of my life and a positive influence to the world around me. Tastypill, LLC
UA Senior Creative Manager 2022–2023
UA Creative Manager 2020–2022
Managed a team of 3-4, daily check-ins and meetings on Slack; Implemented systems for organization and production tracking, and developed all processes from scratch in Asana and Google Sheets; Monitored, edited, and critiqued all creative production and performance—producing up to 30-60 video ads, static ads, and up to 3 social content posts per week; Lead weekly brainstorms on Miro, and managed multiple large scale projects at a time—meeting all deadlines. Organized and implemented a (previously non-existent) creative marketing and product team quarterly report presentation for CEO to discuss company-wide performance and analytics.
Nfinity Athletic, LLC
Creative Team Lead 2018–2020
Graphic Designer 2016–2020
Went from Marketing Assistant to Lead Graphic Designer in two months. Later became Creative Team Lead for 2 years. Designed all ads, email blast’s, flyers, packaging and social content, and large scale print for all cheerleading events; Produced and directed all photoshoot’s from concept to print; Lead all new web design—moved entire custom website, including products and event pages to Shopify within 2.5 months; Traveled often on weekends across the US and Canada for events; Managed a team of 3, including social media coordinator, videographer, graphic designer, and reported directly to Creative Director and CEO.
Marketing/Design Internships
• Howell Marketing Strategies 2015
Designed web advertisement’s and social media content for 10 companies, updated the website regularly
• Mahaffey Tent and Party Rentals 2013
Business promotion on all social media platforms, and improved the website design