Digital Marketing Seo Manager

Hello Hiring Manager(s),

I have served as a remote SEO Manager/Director for the past twelve years covering a wide range of clients on over a hundred websites. These included many industry-leading websites. In my last digital marketing agency, I was credited as having the highest client retention rate the CEO had ever seen among over a hundred SEO managers he had managed.

Before serving clients, I worked as the in-house SEO Manager for Motorcycle Superstore and prior to that I was the SEO Copywriting Supervisor at Musician’s Friend.

Types of Websites & Platforms: The client websites that I have managed SEO for covered ecommerce products and services, SaaS, local SEO, FinTech, B2B, D2C, and dozens of B2C clients. A majority of my SEO management has been in ecommerce.

Many of the larger websites I served were built on custom content management systems, others were on Shopify, Magento, WordPress NetSuite, Joomla, Drupal, and Verizon platforms. I have also overseen numerous successful website migrations.

Methods: I’m a natural analyst since I used to chart baseball batting averages across my wall as a kid. I dive deep into technical SEO diagnostics audits; conduct multi-phase keyword research, link profile analyses, conversion analyses, site architecture analyses, and extensive competitor research; manage on-page optimization; revise metadata; and input CMS changes.

Technical SEO: I have proficient technical SEO skills, using Screaming Frog and other site analysis crawlers routinely. I have resolved a broad array of technical SEO issues including indexing and crawling complications, duplicate content chaos, structured data errors, XML Sitemap and robots.txt issues, noindex tags issues, faulty canonicalization setups, and a range of site performance issues. I’m not a developer but have a novice HTML and CSS coding ability.

Content Management: I come from an editing and content development background and have conducted many content audits and content optimizations. I have written and edited a vast array of professional SEO content.

Client Meetings: I have facilitated over a thousand SEO client meetings.

SEO Education: I stay current on SEO trends, news, strategies, and research weekly, and experiment and test SEO tactics. My formal SEO training is outlined on my resume.

Tools & Reporting: I’ve used a huge array of SEO tools and analytics programs outlined on my resume, and provide insightfully summarized monthly SEO reporting. I’m versed in using Google Analytics 4 and advanced Excel functions.

I work hard, with integrity and a cooperative attitude. You can review my experience on my LinkedIn profile at: https://www.linkedin.com/in/michael-riedeman. I hope to meet your team and discuss how I could advance your SEO program.

Thank you,

Michael Riedeman

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