Po Kuan Lee
+1-518-***-**** *****@******.*** Linkedin
EDUCATION
Suny at Albany (UAlbany) Albany, New York
Master of Economics – Economic Forecasting Oct. 2023-Dec. 2024
Thesis: Explaining the Social Security trust funds ratio forecast errors. Professor: Kajal Lahiri This thesis identifies inefficiencies in SSA trust fund ratio forecasts, explains the reasons behind the trend in forecast errors, and provides recommendations for improving future prediction models.
GPA: 3.5/4.0
Certificate: Economics Forecasting
Coursework:
Public sector and forecasting: Creating a forecasting model with 130 economics variables in EViews. Time series and forecasting: Gold price estimation and forecast with ARIMA model on R. Feng Chia University (FCU) Taichung, Taiwan
Master of Business Administration – Marketing Sep. 2020-June 2022
Thesis: The Impact of Gamification and Customer Engagement on Online Marketing Performance Professor: May-Ching Ding
This thesis demonstrated that experiential marketing helps participants enter a flow state, boosting their desire to consume. After implementing experiential marketing, foot traffic to the local badminton store increased by over 50%, and revenue increased by 20%.
GPA: 4.2/4.3
Coursework:
Technology Empowerment and service innovation: Conceived a product plan combining VR with travel to assist
'Lion Travel' in achieving a growth of approximately 5% in business during the pandemic. Feng Chia University (FCU) Taichung, Taiwan
Bachelor of Business Administration - Marketing Sep. 2016-June 2020 EXPERIENCE
Graduate Ambassador, Suny at Albany, New York Jan. 2024-Present The graduate school
Assist with various affairs of the Graduate School, organize webinars, meet with prospective students. Research Assistant, Feng Chia University, Taiwan Sep. 2020-June 2022 College of Business – Department of Marketing
Responsible for market research, coordinating studies, and executing and adjusting research. At the end of the project, report research findings and outcomes.
PROJECT
Zero Waste Retail Design, Feng Chia University Sep. 2020-Feb. 2021
My role is the project manager, demonstrating a scheme for renting eco-friendly cups around the school area and found that its implementation could reduce the use of plastic cups in surrounding business districts by 35%. Graduation Topic, Feng Chia University Feb. 2020-May 2020
My role is the project manager, aiming to increase the Instagram followers of the brand "JBlin". By the end of this project, their follower count had increased by 234%. Fashion show, Feng Chia University Sep. 2017-Jan. 2018
Hosting a fashion show in the gymnasium, and over 500 students and teachers attended the show. SKILLS
Programming: R, SAS, EViews, Python
Other tools: Google Ads, Audacity, Google Analytics Soft skills: Project management, Teamwork, Problem solving, Communication skill