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Project Manager Marketing Communications

Location:
San Francisco, CA, 94102
Posted:
June 24, 2024

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Resume:

Leah Nanni

Address: San Francisco, CA Mobile: 415-***-****

Email: ****.*******@*****.*** URL: https://www.linkedin.com/in/leah-nanni/

Marketing Project Manager

Professional Summary

A dynamic marketing communications professional with experience leading campaign execution including oversight of content, creative development, tracking timelines, and ensuring finished materials align with approved strategy

A motivated self-starter who can work independently, take initiative when working in a team environment, build strong collaborative relationships, and lead with integrity in a fast-paced environment

Proven success in managing and tracking multiple projects with competing priorities and meeting tight deadlines

Broad experience collaborating remotely with various teams across the business to develop engaging, persuasive copy for a wide range of channels, platforms, and diverse audiences

Key Skills

Creative thinker with excellent copywriting, editing skills, and artistic storytelling abilities

Strong organizational skills, excellent customer service, and proven ability to prioritize tasks and solve problems

Extensive program management and project management skills, negotiation, and analytical abilities

Stays current with industry trends, principles, tactics, and best practices to enhance copywriting style

Proficient with Microsoft Office Teams, Word, PowerPoint, Excel, SharePoint, Outlook, Viva Engage plus

Qualifications and Accomplishments

Regularly leads meetings with cross-functional team members, key stakeholders, and business leaders to define project scope, deliverables, and goals, address potential issues, and drive actionable outcomes

Proven track record of ensuring all materials meet compliance requirements, adhere to a consistent brand voice, follow corporate style guides, and meet high-quality standards

Keen ability to translate complex technical concepts into easily understood narratives for general audiences

Proven ability to use data, metrics, and feedback to measure the effectiveness and impact of campaigns

Professional Experience

Con Edison, New York, NY (April 2023 to Present)

Content Developer/Writer (Part-time, Contract)

Conduct research, write and edit digital copy to educate employees about issues of data privacy, data protection, and handling of security issues and data breaches

Partnered with cross-functional teams to create content for the Business Ethics and Compliance group intranet site and the Con Edison Standards of Business Practice interactive Internet website

First Republic Bank, San Francisco, CA (May 2022 to August 2022)

Marketing and Communications Manager (Contract)

Facilitated requests from stakeholders and leaders across the business to write, edit, proofread, and design a wide range of content for internal and customer-facing communications, digital marketing materials, and website content

Created print and digital campaigns, compelling news articles, blogs, social posts, corporate communications, newsletters, and graphics for digital signage with accuracy and meticulous attention to detail

Provided strategic counsel to stakeholders regarding the most effective communication styles and channels to utilize to reach their specific audience and achieve successful outcomes

Wells Fargo Bank, N.A. San Francisco, CA (January 2021 to December 2021)

Business Consultant, Communications (Contract)

Assisted human resources with writing welcome and onboarding communications and developing training modules for 2500+ contractors hired to support the Paycheck Protection Program (PPP)

Created and distributed daily digital newsletters and intranet content to educate, support, and motivate teams, trainers, and stakeholders who were temporarily assigned to the program

Collaborated with senior leadership, corporate communications, and public relations teams to ensure alignment of content and communication strategy, messaging priorities, and training needs in a rapidly evolving environment

Wells Fargo Bank, N.A. San Francisco, CA (January 2013 to November 2020)

Senior Communications Consultant

Led the strategy, implementation, and refinement of a comprehensive end-to-end communications workflow for technology groups within the Wholesale Business division

Provided tactical support in writing, distributing, publishing, and tracking technical communications for product education, system upgrades, mandatory training, crisis management, and platform migrations

Created sales and marketing collateral materials, tools, and web content as requested, developing the content strategy for SharePoint sites, writing newsletters, and preparing training guides, talking points, and innovative presentations

Regularly partnered with business leaders to manage a wide range of marketing and communications activities including leadership and town Hall meetings, product launches, and internal and external events

Wells Fargo Bank, N.A. San Francisco, CA (January 2010 to December 2012)

Direct Marketing Program Manager

Partnered with internal and external vendors to develop, coordinate, distribute, and analyze successful direct marketing acquisition campaigns

Created branded templates for training materials, presentations, direct mail, email campaigns, and print and digital communications in response to business needs for consistency and standardization

Content creation and management of our team Intranet site to ensure copy was updated as needed, compelling, effective, and consistent with our integrated marketing strategy

Education

Bachelor’s degree – Broadcast Journalism

San Francisco State University



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