Mental Health Digital Marketing

DARSHANA SHAH

Location: Mumbai, Maharashtra, India

Mobile: +91-992*-***-*** Email: ***************@*****.***

LinkedIn: www.linkedin.com/in/darshana-shah-socialworker Skype: ****.**********@*****.***

SUMMARY

·Diligent and accomplished professional with over 8 years of progressive experience in assisting the organisations in developing, managing and altering social responsibility policies

·Hands-on experience in project planning, execution, monitoring evaluation, corporate donation, NGO partnership, employee engagements, mentoring, mental health counselling, content development, and conduction of awareness programs

·Seasoned in managing highly effective volunteer initiatives that align with the company’s business priorities and citizenship initiatives

·Demonstrated expertise in managing and executing the CSR operations and contactable for devising CSR policies and

procedures

·Proficient in developing policies relating to a company’s ethical, sustainable and environmental responsibilities

·Adept at building relationship with government, corporate, stakeholders, project partners, consultants, contractors, educational institutions, other NGO’s for finalising projects, integrating innovative practices and ensuring compliance to the terms and conditions

·Sound knowledge in conducting research and analysis and problem solving skills with a strong sense of priority and

combined collaborative decision-making skills

·Innovative thinker and creative problem solver with strong clinical and leadership skills working within multidisciplinary team to achieve project goals

AREAS OF EXPERTISE

Strategic Planning & Execution Liaison and Coordination Employee Engagements Corporate Donation NGO Partnerships Stakeholder Management Mentoring CSR Operations Community Service Data Collection and Processing Relationship Building Legal Compliance Team Management Documentation Digital Marketing Internal Marketing Mental Health Counseling Content Collaboration Training And Development Financial Management Research & Analysis Analytical and critical thinking Effective Communication Skills Suicide Prevention Support Leadership Case Management Community Outreach and Engagement Quality Patient Care

EDUCATION

·Master of Social Work in Medical & Psychiatric from Karve Institute of Social service, Pune, India (2014)- Application for Social Work England(SWE) in process

·Bachelor of Mass Media from Mumbai University (2012)

CERTIFICATIONS

·Arts Based Therapy Diploma (2018)

·Diploma in Women’s Studies from Pune University (2014)

PROFESSIONAL EXPERIENCE

Assistant Manager Deloitte Touche Tohmatsu Services, Inc. May 2020 – Jul 2021

•Oversaw Pan-India employee engagement programs, achieving 96% participation rate and increasing company's social impact by 15%.

•Advised on and executed corporate donations by optimising resources allocation to strategically identified NGOs, resulting in a 20% increase in external partnerships.

•Synergised employee engagements at pan-India level, driving a 7% rise in stakeholder satisfaction and productivity.

•Coordinated with 80+ volunteer base to develop content for soft skill-based workshops across India, launching 100+ stakeholder programs.

•Successfully established Monitoring and Impact Measurement protocols for Social Impact Programs achieving 78% stakeholder approval rating.

•Generated content for soft skill workshops across India utilising volunteer base, yielding 8 successful mentoring movements throughout the country implementation.

•Maximised project management efficiency by strategising & executing programs on Pan India Level, contributing to a 20% increase in engagement.

Corporate Social Responsibility Executive Lodha Group Mar 2019 – Mar 2020

•Executed, developed and facilitated CSR programs to over 20 beneficiary associations, streamlining budget by 15%.

•Built rapport with 20+ NGOs and stakeholders, amplifying team productivity by 25%.

•Initiated innovative digital marketing strategies for social media platforms & internal campaigns, increasing visibility & awareness of CSR initiatives by 45%, boosting engagement rate by 10%.

•Spearheaded Education Project impacting 500 students’ lives, doubling success rate of participants from 25% to 50% within 3 months.

•Successfully coordinated monthly events like Daan Utsav involving 1K+ volunteers and donors across 4 cities.

•Devised and implemented new CSR strategies to identify & strategically target beneficiaries, stakeholders monitor NGO’s performance and enhance the visibility of corporate reach, allowing 13% budget reduction within first year.

•Streamlined 7 existing CSR Projects, introducing 25% efficiency in daily operations with increased compliance.

Program Coordinator cum Counselor Tribhovandas Bhimji Zaveri Pvt. Ltd May 2017 – Jan 2019

•Developed Pankhi Domestic Violence program content, protocols and assessment processes while simultaneously managing helpline calls, referrals and networking with NGOs.

•Organised & facilitated psycho-educational seminars on Domestic Violence and Gender Quality for over 1,000 company showroom, schools community members, elevating program awareness by 35%.

•Built protocol system containing over 520 resources & navigation pathways to ensure survivors satisfaction & referral continuity.

•Trained over 100 counsellors from various NGOs on all aspects of the Domestic Violence Helpline Program, raising response rates by 30%.

•Formulated partnerships with several NGOs in order to strengthen the network of resources & navigation for the Domestic violence Survivors

•Developed assessment framework encompassing 40 evidence-based measures to evaluate NGO's alignment with the program requirements, eventually partnering with 10 NGOs.

•Supervised and monitored a team of 50 active counsellors while they counselled clients and responded to helpline calls and referrals, resulting in successful triage of 5400+ requests

Program Coordinator cum Counselor Sisters Living Works Jan 2017 – May 2017

•Successfully managed outreaches to more than 300 clients and monitored change in societal perspectives by 25%.

•Organised multi-cultural conference to spread awareness of suicide prevention, resulting in overall improved attitude among stakeholders.

•Designed and implemented innovative programs for project success and increased awareness about suicide prevention among targeted audience by 10%.

Program Coordinator Gunvati J Kapoor Foundation Jul 2014 – Jan 2017

•Spearheaded need assessments of the different departments in the hospital and communities to capture and leverage new opportunities.

•Successfully coordinated multi-disciplinary team of medical professionals to provide services to cancer patients & their families, enhancing patient outreach by 80%.

•Successfully linked and referred over 150 families to appropriate community resources & government programs yearly, improving integrative healthcare.

•Built successful network with community resources, NGO’s & governmental programs from local & national health & welfare agencies to access services for 500+ clients.

•Coordinated and facilitated crisis intervention counselling sessions(individual and group) for 250+ individuals and facilitated group counselling sessions for 100+ clients, leading to improved wellbeing.

•Organised awareness programmes on various topics, reaching 600 participants yearly and equipping them with necessary knowledge.

•Collaborated with multi-disciplinary team of medical professionals, facilitating the planning and provision of services to 700+ cancer patients and their families.

•Developed personalised care plans for 200+ stakeholders and beneficiaries resulting in improved preventative healthcare methods.

•Conducted comprehensive psychosocial assessments to identify strengths of 500+ patients, leading to improved treatment plans.

•Delivered psycho-educational interventions to stakeholders and beneficiaries of the organisation and community.

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