Business Development Internal Medicine

Lorraine M. Johnson

Tampa Bay, FL • 727-***-****

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Territory Sales Leader

Pharmaceutical Medical Device Primary Care OBGYN Urology Oncology GI Plastic Surgery

Dermatology Ophthalmology Veterinary Pain Management Rheumatology Endocrinology Dental

Account Management Account Acquisition New Product Launch Team Leadership

Training & Education Practice Development Relationship Management Goal Attainment

Strategic Planning Revenue Generation Physician Engagement Seminars and Conferences

Selected Accomplishments

Achieved numerous milestones and earned performance awards at Modern Health Concepts including #1 Rating as “Performance Leader”, Presidents Club Winner, #1 in sales SE 110% of goal, #1 in sales SE 118% of goal, and #1 in sales SE 105% of goal. Million Dollar Club (Modern Health Concepts)

2X winner of the Circle of Excellence Award, Awarded Presidents Club, and Recognized with a “Quick Start” Award at Exact Sciences.

Recognized for exceeding goal 29% and 28% in 2013 and 2014 respectively at UPI Dental.

Professional Experience

Medtronic South Florida

Therapy Awareness Consultant - Neuromodulation 2022-Present

New Division created within Medtronic neuromodulation/Pain division to market new FDA indication for spinal cord stimulation (SCS) for Diabetic Peripheral Neuropathy (DPN) indication and market/support additional existing indications.

Partner with Endocrinology/Orthopedic/Podiatry/Internal Medicine to gain patient referrals for the Medtronic SCS therapy.

Conduct educational Patient seminars and Physician education seminars along with connecting specialties and conducting in-services

Work with offices to educate on workflow and patient referral process.

Partner with large physician organizations to set up patient treatment

Modern Health Concepts Florida

Business Development/Account Executive/District Manager 2017 -2021

Recruited as Business Development Rep to develop and drive growth for a new medical product launch used in pain management, neurology, internal medicine, oncology, and psychology.

Oversee the performance outcomes of five Community Outreach Representatives while simultaneously driving growth across the Tampa Bay territory.

Ensure development and growth for $5M+ territory by leading physician and staff training on laws, regulations, ordering processes, and workflow. On boarding physician offices. Lead physician seminars and education and worked with KOLs to promote product adoption.

Build brand equity and reputation through strategic partnerships with industry and non-industry stakeholders.

Analyze market conditions and data including financial, service, and operations information. Evaluate trends to inform strategy development and decision-making.

Mannkind Corp West Coast, FL

Senior Area Business Manager (Publicis Contract) 2016 – 2017

Worked on relaunch of a novel insulin product with Internal Medicine and Endocrinology practices to provide education and training on benefits, use, and other indications.

Key contributor to the launch and continued sales activities of a novel human insulin/medical device in the West Coast of Florida territory.

Implemented MannKindCares, a customer support portal that supports patient use and education. Partnered with offices and staff to promote resource.

Ensured successful roll out across all practices within the territory by leading education opportunities including in-office patient device training, buy & bill experience, insurance billing, and reimbursement.

Maximized physician access and usage by developing partnerships with diabetic monitoring representatives and participating in local diabetes organization.

Led speaker program with high profile keynote speakers as well as Nurse Educators.

Zoetis Inc (formerly Pfizer Animal Health) Pinellas County, FL

Territory Business Manager 2015 – 2016

Account management and new account acquisition of veterinary practices in promoting veterinary pharmaceuticals by educating practice staff on new products, leading business development, and launching new products into the Pinellas County market.

Ensured delivery and growth of a $4.5M territory. Focus on practice management and expanding product line offerings.

Achieved 107% of set goals and placed in the top 15% for pain product sales. #1 Nationally for new product launch.

Boosted sales revenue and physician buy-in by managing programs and rebates and creating pricing strategies.

Exact Sciences West Coast, FL

Professional Medical Representative (Quintiles Contract) 2014 – 2015

Executed new product launch of sDNA colorectal cancer screening medical device to specialists including Gastrointestinal, Internal Medicine, Family Practice, and OB/GYN.

Led account acquisition in medical clinics, large group practices, and specialty clinics through speaker programs, local conventions, sales presentations, staff in-services, and one-on-one meetings.

Additional Experience

UPI Dental Regional Sales Specialist-Specialty Rep,, 2010 - 2014

Inventiv Health CSO- Multiple Projects, 2004 - 2010

Education

Bachelor of Arts, Political Science/Government/Business

University of Texas at Dallas, Richardson, TX

Golden Key National H.S. Member

Professional Training

PSS ROSS SPIN Ethical Selling DISC RX Advantage Action Selling SalesForce

Tableau Pardot SalesPad Veeva Vantage ims data Level II background HIPAA EEO Sexual Harassment Symplr Credentialed

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