Sales Manager Cold Calling
Resume:
Tom Roman
Brookfield, Illinois 60513
Home Phone 708-***-**** Mobile Phone 773-***-**** Email: ********@*****.***
SUMMARY OF QUALIFICATIONS
Extensive experience in the food industry with a solid focus on sales, marketing and administration
Proven sales, marketing and account management skills coupled with creative ideas for product applications and a proven history of sales success
Strong analytical and planning skills, combined with the ability to coordinate the efforts of many
to meet organizational goals
Productive and efficient work habits; a self-motivator with high energy and drive
EMPLOYMENT HISTORY
GALACTIC, Milwaukee, WI 2023-2024
Area Sales Manager
• Prepared and submitted several quotations to a variety of customers
• Utilized CRM to start a vigorous cold-calling program
ARCTIC GLACIER, University Park, IL 2019-2023
Customer Success Manager
• Increased Sales by 15% through cold calling and lead follow up
• Achieved 90% Retention Rate despite intense competitive pressure
CASTELLA IMPORTS, Hauppauge, NY 2015- 2019
Foodservice District Manager-Midwest
• Managed Midwestern territory accounts, increasing sales volume by 16% for territory
• Attained a Profit Margin of over 31%, 10% greater than company target
OBERWEIS DAIRY, North Aurora, IL 2014 - 2015
Sales
Managed residential sales effort in Chicago Western Suburban region
Consistently achieved highest first sale average throughout company’s sales force
Achieved highest customer retention percentage throughout entire sales force
FOX VALLEY FARMS, Aurora, IL 2012 - 2014
Sales
Increased retail sales by 6% in first year by initiating and implementing a cold calling
sales effort, utilizing telemarketing and face-to-face techniques
Expanded potential customer base by researching and cataloging various untapped
sectors in the foodservice business
DEAN FOODS, INC., Franklin Park, IL 2000 - 2011
Purchased Elgin Dairy Foods, Inc. (2009)
Industrial Sales Manager, 2009 - 2011
Essential in successful integration of nearly 80% of Elgin industrial customers to various Dean Foods facilities, totaling $12,000,000 in sales
Instrumental in securing new customer’s business accounting for $400,000 in new sales
Managed liquidation of 96% of discontinued Elgin inventory inherited in acquisition
Initiated and advanced sales effort promoting new industrial sales segment
ELGIN DAIRY FOODS, INC., Chicago, IL
Industrial Sales Manager, 2000 – 2009
Thomas Roman Resume Page 2
Increased Gross Margin by 24% from 2000 to 2007 by defraying increased commodity costs with a negotiated price increases
Grew overall division sales volume by 10% despite several significant losses due to product life cycle issues
Successfully managed an important new product launch for a leader in the beverage industry through extensive direction internally and within the customer care delivery system
Researched and implemented a disposable tote program, freeing resources and increasing viability with several customers
Improved lead times by 30% for several critical customers
Eliminated freight cost shortfalls by implementing and increasing freight charges
Partnered with Director of Sales to resolve price discrepancies, inventory issues, product shortages and customer complaints
Maintained a high level of exposure for major market areas by working with Marketing Manager on direct sales solicitation, telephone contact, written communications and bakery convention appearances
Developed and maintained strong working relationships with all departments including Operations, Logistics, Purchasing, Sales, Quality Assurance and R&D
US FOODSERVICE, Chicago, IL 1995 – 2000
Sales Representative
Responsible for area chain sales to over 300 locations, provided customer service and credit management to a $60 million account
Increased line item penetration through promotion of various new and existing products
Improved customer satisfaction for other chain accounts by as much as 20%
EDUCATION & ASSOCIATIONS
Bachelor of Science, Marketing, University of Illinois at Chicago
PROFESSIONAL DEVELOPMENT & MEMBERSHIPS
Miller Heiman Strategic and Conceptual Selling Seminar
Cold Calling for Cowards Seminar
Member of International Food Technologists
Member of International Deli, Dairy and Bakery Association
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