Art Director / Creative Lead / Content Marketing

PROFESSIONAL SUMMARY

Creative leader with extensive experience delivering brand, digital, and print solutions across technology, retail, nonprofit, and emerging industries. Proven ability to translate business objectives into clear, engaging visual systems, campaigns, and content. Experienced in brand development, video production, integrated marketing, and cross-functional collaboration, with a track record of increasing engagement, consistency, and operational efficiency. Comfortable leading teams, partnering with stakeholders, and executing hands-on creative work from concept through delivery.

TECHNICAL SKILLS

Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)

Canva Figma CapCut Descript

AI Tools (Midjourney, ChatGPT)

Video Production & Editing

HubSpot Salesforce Hotjar Ahrefs

WordPress Divi Shopify Thinkific

Agile / Kanban Jira

AREAS OF EXPERTISE

Brand Strategy & Visual Identity

Marketing & Sales Collateral

Video Production & Direction

Digital & Print Design

Art Direction

Cross-Functional Collaboration

Team Leadership & Mentorship

Project & Workflow Management

Data-Informed Storytelling

Continuous Improvement

PROFESSIONAL EXPERIENCE

Creative Brand Manager

OhmniLabs — Milpitas, CA

2019 – 2024

Led brand strategy and creative direction for an emerging robotics company, strengthening brand clarity and consistency across all channels.

Directed photo and video production, producing content that increased social engagement and shareability across platforms.

Established and maintained comprehensive brand guidelines, improving consistency and efficiency across marketing, product, and sales teams.

Partnered cross-functionally to streamline workflows, improving project timelines and delivery quality.

Supported product launches that helped position the company as a category leader.

Key Results

Increased organic website traffic by 20%

Increased social follower engagement by 30%

Improved brand consistency across marketing, product, and sales materials

Creative Consultant

Breinify — San Francisco, CA

2023

Led a focused rebrand, improving brand recognition and alignment across marketing and sales materials.

Designed event and booth experiences that increased visibility and lead engagement at industry conferences.

Redesigned website experience to improve clarity, usability, and lead capture.

Developed sales presentations and marketing collateral that supported client acquisition and revenue growth.

Brand Manager

Kambria — Milpitas, CA

2019 – 2022

Directed global brand strategy for a blockchain technology organization, ensuring consistency across regions and partners.

Led rebranding initiatives including messaging, visual identity, website design, and marketing campaigns.

Developed brand templates and guidelines to support scalable execution.

Collaborated with regional teams and vendors to align creative execution with business goals.

Key Result

Delivered a 10% ROI improvement through data-driven presentations and performance storytelling.

Creative Manager

Quotient (Coupons.com) — Mountain View, CA

2009 – 2019

Led and mentored a team of five designers supporting sales, marketing, and customer-facing teams.

Developed presentations, videos, ads, landing pages, and event materials to support enterprise clients and internal stakeholders.

Played a key role in pre-IPO and post-IPO communications, investor materials, and public relations assets.

Streamlined content workflows through the creation of brand guidelines and reusable templates.

Supported philanthropic and community initiatives through creative services.

Key Results

Improved team productivity by 15% year-over-year

Supported hundreds of ad requests weekly while maintaining quality and turnaround

Contributed to the company’s successful IPO

Additional Experience

Senior Graphic Designer — Wham-O, Inc., Carson, CA

EDUCATION

Bachelor of Arts — Visual Communication

Collins College, Tempe, AZ

LANGUAGES

English — Fluent

Spanish — Fluent

Contact this candidate