Los Angeles, CA *****
********@******.***
www.linkedin.com/in/robert-
martinez-34033a1b9
Robert A. Martinez
Retail Sales Manager
Retail Manager with 10+ years' experience, successfully launched two new store locations, including the only West Coast concept each exceeding initial sales projections by 30% to 120%. Known for developing high-performing teams across multiple retail sectors, fostering a positive and customer-focused store culture, and a merchandising caliber that is company featured on a global platform. EXPERIENCE
Swarovski - Century City
Store Manager
June 2021 - June 2023
● Opened and successfully managed the only concept store on the West Coast, Instant Wonder, designed by Creative Director Giovanna Engelbert.
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Record breaking results in first year open. Exceeding LY (Last Year) by +118% and target +135%and a $235 VPT exceeding LY by +145% beating it's high-watermark year of opening.
The pilot testing location of the West Coast for all new company roll outs, providing weekly feedback to corporate
● Partnered very closely with PR and provided "studio pulls" for Red Carpet Events and Awards Shows, Editorial Covers for "A" list Celebrities, Musicians, and Actors. Swarovski - The Grove
Store Manager October 2019 - January 2021
Assistant Manager May 2018 - June 2019
• Flagship location of the West Coast with a volume net sales stayed consistently Top 5 in the US, achieving 35% annual revenue for 2 years.
● Trained, coached, and developed a team of 30 FT/PT/Seasonal leaders throughout each quarter. Along with managing a Pop- up concept on-sitenduring holidays.
● Managed teams performance trackers of sales and coached in the moment to achieve sales
● Hand selected by HOS and Retail Academy team to advocate as a Watch Specialist for the Los Angeles area.
The Body Shop - Beverly Center
Store Manager March 2014 - March 2018
● Trained, coached, and developed teams throughout the LA market by utilizing the companies training materials, the core values and restructured the staffs selling behaviors.
● Acting Regional Manger for the LA, Las Vegas, and Colorado District as part of development seeing over 32 stores. With a main focus on Visual Merchandising and Recruitment.
● Was the youngest SM in the LA market in 2014 and turned a +125% profitability to LY and +110% to BU in my first year at $700K being it's highest watermark. SKILLS
• Sales Management
• Retail Sales
• Merchandising
• Loss Prevention
• Sales Operations
• Customer Satisfaction
• CRM
• Microsoft Office
• Visual Merchandising
• Human Resources
EDUCATION
Bakersfield College
Business Administration/
General Ed.
April 2012
Bakersfield, CA
References
Upon Request