DALE SPOETH
Hampshire, IL *****
Cell 847-***-****
CAREER OBJECTIVE
To continue a successful sales/management career with an industry leading company that will utilize my knowledge, experiences, leadership, and vision for growth.
PROFESSIONAL HISTORY
LTF Technology – Huntley IL, March 2024 – June 2024
National Sales & Marketing Manager
Oversee sales team selling lighting components to electrical distributors and manufactures across the US and Abroad, as well as manage all outside marketing activities including on-line advertising, email campaigns and social media.
Independent Consultant –, Jan.’23 – Feb. 2024
Mixed Media Group, Cary IL & Video Media Services, McHenry IL
Prospect, sell and service local clients outdoor digital and traditional billboards, in addition to a vast array of digital advertising products. Consult on Infomercial Media and Direct Response spot placement across various markets around the country.
EFFECTV (FORMER COMCAST SPOTLIGHT) - CHICAGO, IL, Dec.1987 – Dec. 2022.
SENIOR ACCOUNT EXECUTIVE, (TCI/AT&T,Comcast), May 1998 – Dec. 2022
Prospect, sell and service local clients advertising during local breaks on networks like CNN, ESPN, and USA, as well as Multi-Screen, Digital & Streaming advertising opportunities. Prospect, sell and service local and national infomercial, direct response clients, including management of long form channel inventory.
2007, 2010, 2011, 2014–Comcast Spotlight -Presidents Club Award Winner
1999 & 2000 – ATT Media Services -National Superstar Award Winner.
ADVERTISING SALES MANAGER, (TCI), November 1992 – May 1998.
Oversee daily operation of “The Cable Marketplace”, photo-advertising/ infomercial network to over 500,000 TCI subscriber households. Manage 9 account executives, 3 account managers, 2 photographer/couriers, & oversee third party production team. Grew business from $60,000 to over $ 2 million in annual revenue.
1996 - Employee of the year.
ACCOUNT EXECUTIVE, (UNITED ARTISTS/TCI), June 1990 - November 1992.
Prospect, sell and service local clients to advertising during local
breaks on cable networks like CNN, ESPN, and USA, as well as in
shows on the local photo advertising channel.
ADVERTISING SALES MANAGER, (UNITED ARTISTS), June 1989 - June 1990
Oversee daily operation of local photo-advertising channel to 28,000 subscriber households. Prospect, sell and service local clients, advertising
in shows on the channel. Manage-1 account executive and 1 production person.
ACCOUNT EXECUTIVE, (UNITED ARTISTS CABLE), December 1988 - June 1989
Prospect, sell and service local clients advertising on local photo advertising channel.
TECHNICIAN, (UNITED CABLE), December 1987 - December 1988
Install, service and sell cable television services to customer homes in local
cable franchise area.
R.R.DONNELLEY & SONS CORP., Elgin, IL, July 1987 – December 1987
PRODUCTION TECH
Perform various production duties in designing and creating client yellow page and/or catalogue advertisements.
WEEK-TV 25, Peoria, IL, January 1987 - June 1987
PRODUCTION ASSISTANT
Assist in the production of nightly news and sports casts, including field
photography, new/sports reporting, and editing.
EDUCATION
WESTERN ILLINOIS UNIVERSITY, Macomb, Illinois, August 1983 – May 1987
B.A. Mass Communications-Electronic Media
Minor: Journalism Emphasis: Management
REFERENCES UPON REQUEST