Human Resource Event Planning

SUMMARY OF QUALIFICATIONS

* ***** ** ********** ** entrepreneurial client business and marketing

Develop promotional materials for new product launches

Experienced in cultivating strong value-added relationships with clients

Create advertising leads and press releases

KEY COMPETENCIES

Marketing & Advertising, New Product Launches, Event Planning/Promotions, Reporting & Documentation

EDUCATION

Bachelor of Science in Business Administration May 2021

Lewis University, Romeoville, IL GPA 3.2/4.0

Relevant Coursework:

Principles of Finance, Supervisory Management, Strategic Management, Human Resource Management, Organizational Behavior, Intro to Entrepreneurship

Projects:

National Autism Academy and Media Portfolio

Created advertising leads, blog posts, and press releases for the National Autism Academy

Facilitated with the marketing team to manage brand and marketing initiatives

Established marketing literature to augment the company’s presence in the market

The Bag Lady Outreach Organization

Oversaw all media ops tasks and deliverables as a subject matter expert

Collected, interpreted, and reported on project data

Created brochure and other digital media with Canva

WORK EXPERIENCE

IM Global LLC, South Holland, IL

Account Manager-Beauty Supply March 2024 – June 2024

Engineered customized price quotes based on comprehensive client needs analysis, enhancing quote accuracy by 40% and driving a 22% uptick in new client acquisition.

Generated high-quality content for Instagram and Facebook, leading to a 35% rise in audience engagement and a 10% increase in brand loyalty over three months.

Cultivated and maintained strong relationships with key stakeholders such as Stylists, Vendors, and Salon Owners

Employed marketing skills to approach potential new clients effectively and expanded the client base.

Leveraged advanced prioritization skills to manage multiple high-stakes projects simultaneously, boosting project delivery rate by 25% and client satisfaction scores by 30%.

Proactively built positive relationships with all talent levels, account teams & project managers

Implemented a data-driven inventory forecasting model that decreased excess stock by 30% and improved product availability, resulting in a 15% increase in sales and a 20% reduction in holding costs.

Cross-checked client orders meticulously to ensure accuracy in order fulfillment.

Guided customer service, exhibiting excellent phone communication and active listening skills for all client interactions with the use of CRM tools

Leveraged data analysis and market insights to identify and capitalize on growth opportunities for client accounts.

Developed multiple projects and adapted to shifting priorities

Fantastic Sam, Bolingbrook, IL

Hair Stylist and Salon Coordinator August 2022 – March 2024

Built lasting client relationships through precise service and product expertise, and boosted revenue

Increased merchandise sales by 18% through personalized client engagement and recommendations

Guided phone inquiries, reservations, and service queries with exceptional communication skills

Applied a meticulous and client-centric approach to hairstyling, ensuring satisfaction and loyalty

Streamlined administrative procedures for increased efficiency and customer satisfaction\

Managed salon inventory with strong organizational skills, ensuring optimal stock levels

Frank Gironda, Naperville, IL

Hair Stylist and Administrative Assistant May 2021 - August 2022

Helped optimize customer satisfaction by improving traffic flow by using my problem-solving skills and multi-tasking skills to handle unexpected challenges like; a difficult client or last-minute changes or client add-ons

Drove incremental sales by 25% through personalized product and service recommendations, using expert knowledge to meet guest needs and enhance their overall experience.

Curated visually engaging social media posts for Instagram account sarahneumannbeauty and Facebook Page Sarah's Beauty Work; increased follower engagement by 45% and boosted brand visibility, leading to a 30% rise in client inquiries.

Sport Clips, Naperville, IL

Administration Assistant and Hair Stylist May 2018 – August 2021

Achieved 97% client satisfaction scores through effective consultations through (CRM)Customer Relationship Management and product knowledge

Organized promotional booth setup and prepared distribution of marketing collateral at a charity event, leading to a 40% increase in foot traffic and doubling the number of business inquiries received.

Attended monthly meetings with the district manager to review the progress of salon goals.

Oversaw new hire training and helped with employee onboarding.

TRAINING & CERTIFICATION

Online Digital Marketing Certification through the Digital Marketing Institute of Dublin 2023

skills in the areas of social media; Email Marketing, PPC, SEO, Google Analytics, Affiliate Marketing, Mobile Marketing and Online PR

Lululemon Omnichannel Marketing Virtual Internship on Forage 2024

Completed a job simulation involving building a new digital and omnichannel marketing strategy product for Lululemon.

Created an integrated marketing plan and creative brief for Lululemon's newest at-home fitness platform, MIRROR, designed to raise awareness of the product and core values relevant to Lululemon's position within communities.

Developed a concept for a new digital product or customer experience that Lululemon could implement within the technical athletic apparel space.

Reviewed the profiles of current Lululemon global ambassadors and created hypothetical profiles for local ambassadors to further Lululemon's new “Power of Three x 2 Growth Strategy”.

Calculated key marketing metrics based on data from a recent Lululemon ambassador campaign and communicated findings from the data to the manager.

COMPUTER SKILLS

Canva, Square

Google Suites, Mailchimp

Squareup

Google Analytics

Microsoft Office, Including Word, Excel, Access, PowerPoint

Social Media Platforms, including Facebook and Instagram Ads

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