DALE BLOCK
414-***-**** • **********@*****.*** • linkedin.com/in/dalepblock • vimeo.com/dalepblock • dblockmedia.com
Creative whole-brain thinker and digital storyteller with an operational mindset A mixed-media MacGyver using pixels, ingenuity and data to save others from precarious predicaments, from animation to analytics. Crafts narratives through personable testimonials and interviews, captivating event kick-offs, informative product overviews and engaging instructional videos. Proficient in diverse shooting environments: studio, green screen, outdoors, locations and live events. A trusted adviser to senior leadership with a reputation for seeing jobs through – from concept to completion, creating high- impact user experiences.
AREAS OF EXPERTISE:
Creative Ideation • AV Design & Production • Marketing • Corporate Communications • Event Support Creative Concept Design • Video Production • Cross-functional Collaboration • Photography
PROFESSIONAL EXPERIENCE:
Sr. Video Producer 2023 – 2024, Direct Supply
Returned as individual contributor / lead for video and motion graphics after internal restructuring.
• Developed presentation-to-video templates, allowing marketers to self-produce collateral en-masse.
• Part of “tiger teams” tasked with penetrating new markets and launching company-wide rebranding.
Mixed Media Manager (and Sr. Video Specialist) 2016 – 2023, Direct Supply
Led 6 designers responsible for 3D, interactive, photo and video production channels.
• Reimagined and implemented process improvement for job requests and automated tracking.
• Created interactive cost calculator for outsource planning vs. repeated one-time estimates.
• Saved 100+ team hours a month by developing a self-service photography process.
Sr. Multimedia Specialist: Video 2012 – 2016, Direct Supply
Lead designer and developer for all external / customer-facing videos and motion graphics.
• Achieved a compounded annual growth rate of 30% for video requests and outputs.
• Established and managed corporate YouTube and Vimeo channels each with 300+ videos. Sr. Multimedia Specialist: Presentations & Events 2008 – 2012 Lead designer and developer for all internal and external presentations.
• Piloted and established monthly CEU webinar program that frequently hit maximum capacity.
• Helped Customer Experience team achieve a 95% satisfaction rating for live events.
• Worked directly with executives and was part of the CEO’s personal support team for national events.
Multimedia Specialist: Presentations 2006 – 2008, Direct Supply
Lead designer and developer for all linear, non-linear, looping and digital display presentations.
• Designed and curated a library to house all templates and past decks for quick recall and re-use.
• Developed tracking system to provide yearly job count, hours spent and user statistics.
• Assisted in video scripting, storyboarding and camerawork.
Multimedia Associate 2004 - 2006, Direct Supply
Presentation design and development
• Developed presentations from templates or custom-built decks for sales, operations and leadership.
• Created graphic design for presentations, banner ads and other requests.
• Addition AV staffing and production as needed.
TECHNICAL SKILLS:
Adobe CC Suite: After Effects, Audition, Bridge, Encore, Illustrator, InDesign, Photoshop, Premiere • BandLab/Cakewalk Sonar • DMX programming • Google Suite: Docs, Drive, Earth, Meeting, Slides, Sheets • Izotope Plugins • MIDI programming • Monkey Suite • MS Office: Excel, Outlook, PowerPoint, Word • Plexus • Prezi • Reaper • Red Giant Plugins • Sony Suite: Acid, CD/DVD Architect • Sound Forge • Vegas • Storyline Articulate • Universal Audio Plugins • Video Copilot Plugins • Vimeo Create • Vyond • Waves Plugins • Multiple audio & video capture and production hardware platforms
VOLUNTEER & PRO-BONO:
4 Greyhounds Racers • Balance, Inc. • BREW Beagle, IL • Cranky Al’s • Direct Supply • Enlaze Norte Grafton Blue Association • Greyhounds Pets of America, WI • Guitars 4 Vets • Hunger Taskforce MilitaryOneSource.MIL • Milwaukee Area Technical College Advisory Board • Team Bryce Foundation The Living Statues • Wisconsin Area Music Industry (WAMI) Awards • WMSE 91.7 Frontier Radio
EDUCATION:
Bachelor of Arts, BA, Marketing
Lakeland University, Plymouth, WI
Associate of Arts and Sciences, AAS
Visual Communications Multimedia Certificate
Commercial Art Certificate
Milwaukee Area Technical College, Milwaukee, WI
Foundation Studies
Milwaukee Institute of Art & Design
ADDITION MERITS:
Most Talented Senior – Port Washington High School
Billy Mitchell Award – Achieving officer status, Civil Air Patrol
Ranatra Fusca Creativity Award (Individual) – Odyssey of the Mind