CHRIS McDONALD
Email: ad5ysm@r.postjobfree.com 209-***-****
ACHIEVEMENTS
· Grossed $49,000 over budget in slow sales area for Mission Foods
· Increased sales for Reynaldo’s Mexican Foods by 89% in one year
· Realigned 24 sales routes for SaraLee Bakery territory and increased sales by 25%
· Arranged for same-time/on-time early deliveries based on route changes that pleased customers
· Intimate knowledge of SaraLee: coffee, tea, bakery items and Oroweat Bakery products
BA in Education and Business – CSU, Fresno
EXPERIENCE
ROUTE SALESPERSON / DRIVER TRAINER – Bimbo USA - 08/2020 - Present
Delivered bakery products to assigned stores as newly hired person
Supervised and trained sales representatives in methods to increase sales and shelf space.
PromptOrdering, MarginBinder software and HandHeld device to place orders Prepared weekly sales reports to Marketing Manager on sales and productivity
TERRITORY SALES MANAGER – SaraLee Food Service,– 2010 to 2019
Managed 20 to 24 sales routes and sales representatives with daily communication on sales
Negotiated contracts with Union and non-Union employees to successful completion
Met with accounts: WalMart / Sam’s Club to introduce new products and provide Plan-O-Grams Used AS400, PromptOrdering, MarginBinder software, and HandHeld device to place orders Prepared weekly sales reports to Regional Manager on sales and productivity
REGIONAL SALES MANAGER – Reynaldo;s Foods,– 2009 to 2010
Managed territory from Bakersfield to Santa Barbara North to the Oregon Border
Supervised 5 offices of District Managers and 14 independent operators and Direct Service Reps
Opened up new sales area into independent stores and inspected for properly rotated stock
DISTRICT MANAGER – SaraLee Coffee and Tea/Superior Coffee, Northern CA to Oregon – 2001 to 2008
Managed 15 sales route representatives and performed resets for Safeway, Save Mart and Raley’s
Worked closely with corporate buyers to introduce new products and displays
Maintained positive relationship with all buyers for greater candy and nuts sales
DISTRICT MANAGER – Oroweat/SaraLee, Multiple States
Supervised 5 representatives who had daily interaction with customers and resolved any issues. Compiled weekly and monthly sales reports for Regional Manager to show:
Retention, Frequency change, Sales growth, Areas of weakness to improve.
Liaised with Union and non-Union employees for positive, timely route deliveries
Trained new drivers and route managers on how to establish, manage, and plan routes
Interviewed, coached, and led teams of sales representatives in sales, displays, and safety standards. Branch Manager over 16 routes.
Managed distribution center’s inventory, standardization, site allocations, and equipment
DISTRICT MANAGER – SaraLee Fresh and Oroweat Bakery
Operated a territory from East Bay to Central Valley containing 4 routes
Selected to travel to states and train distributors on ways to increase sales and productivity
Coordinated with District Managers in TX, AZ, WA, CA, FL, PA and NY states for cohesive sales
ROUTE SALESPERSON / ROUTE SUPERVISOR / DRIVER TRAINER
Delivered bakery products to assigned stores as newly hired person
Supervised and trained sales representatives in methods to increase sales and shelf space.