Copy Editor Social Media

Indira Ranganathan

Tarrytown, New York

Mobile: 347-***-****

Email: ad5ymu@r.postjobfree.com

Linkedin: www.linkedin.com/in/indiraranganathan/

Profile Professional with more than 18 years of experience editing, writing content briefs, and working with SEO team. Strong communication skills, consistently meet deadlines.

Professional Experience

8/20 to Present DotDash Meredith New York, New York Copy Editor, Developmental Editor: The Balance, Investopedia:Final editor and content reviewer prior to live posting.

Copy Editor, Commerce Editor: VeryWell Fit, VeryWell Health Responsible for RIO reader intent optimization and SEO

Copy Editor: Anti-Bias Review Board: Responsible for reviewing, editing, and content briefs DotDash’s branded finance sites The Balance; Investopedia; and for Reader Intent Optimization, and SEO an Anti-Bias Review Board panelist, I review content and images across Dotdash Meredith, using research, expertise and judgment to advise Dotdash Meredith brands on inclusive language, images, themes, and tone. 1/16 to 8/20 Shoplandia, Inc. Stamford, Connecticut Director, Marketing and Communications

Responsible for Shoplandia’s brand and editorial style guide. Oversee a team of editors, developers, and designers to create all marketing communications including the Shoplandia.com website, product one sheets, white papers, and marketing presentations. Shoplandia is the first end-to-end mobile app-based shoppable video creation and streaming SAAS platform.

12/14 to 1/16 MVP Health Care, Tarrytown, New York Corporate Communications Specialist

Created custom brand and style guide for both internal and external communications at 1500-person health care organization with 140K members. Responsible for Weekly Newsletter using Sitecore CMS and Constant Contact for employee audience across verticals including: human resources, company culture, health, and financial. 4/11 to12/14 Hudson Health Plan (Acquired by MVP), Tarrytown, New York Senior Project Manager, Communications Responsible for developing digital brand strategy, social media platforms, and clinical communications for top-rated HMO serving 140,000 members. Created and managed all aspects of Hudson’s social identity on Twitter and Facebook. Created company-wide Social Media Policy for HR ensuring HIPAA compliance.

11/03 to 4/11 Idea Spider, New York, New York

Independent Consultant & Advisor Client Projects:

• Mediabistro.com Copy Editing Instructor. Created curriculum, exercises, and lectures for Mediabistro Copy Editing and Grammar courses.

• One Show: Created sales marketing collateral and promotions strategy for the One Show.

• BeneFit Cosmetics: Developed online retail sales promotions for BeneFit cosmetics. 10/98 to 11/03 Yahoo! Inc, New York, New York

National Category Manager, Agency Relations - 9/02 to 11/03 Responsible for positioning Yahoo!’s value proposition to traditional advertising agencies and clients. Hand-picked by Yahoo!’s Agency Leader to develop, grow, and manage agency marketing relationships which resulted in a 148% revenue increase year over year. Client list included: Foote, Cone, Belding, Arnold, Avenue A, Ogilvy & Mather, Young & Rubicam, One Club, CLIOS, New York AMA, Yahoo! National Sales Team.

Eastern Region Sales Development Manager - 12/01 to 9/02 Provided sales engineering services for Yahoo!’s core offerings: Datamining capabilities, Sales Promotions, Direct Marketing and Yahoo! Front Page. Sales Promotions Manager – 10/98 to 12/01

Developed ad sales marketing collateral and strategic marketing plan for Yahoo!’s limited promotional offerings and added three new products to Yahoo!’s core promotional products - acquisition, retention, and branding programs. 1/97-10/98 Seth Godin Productions / Yoyodyne, Inc. Irvington, New York Director of Project Management Built project management team with aggressive growth plan to ensure direct marketing company’s multi-million-dollar sales, service, and marketing goals were achieved. Yoyodyne was a promotions/direct marketing company that provided customized and scalable marketing solutions to Fortune 1000 companies.

10/95-1/97 The Journal News (Gannett Corporation) White Plains, New York News Desk Editor Responsible for a team of 10 News Editors and 15 Copy Editors. Assigned news stories, bridal, and human-interest features. Wrote headlines and photo captions for 12 unique editions with 12 different deadlines on a daily basis. Education B.S., Journalism, University of Maryland: May 1991 College Park, Maryland

J.D., Tulane University: May, 1995 New Orleans, Louisiana Executive Editor, Tulane Journal of International and Comparative Law Certifications: HGAR, NYSAR, New York State Bar

References available upon request

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